Tom French Email & Phone Number

Atlanta, Georgia, Us

Tom is a seasoned advisor to the hotel industry. His practice is focused on clients with the acquisition, disposition, and monetization of hotels on a national basis. Tom has experience in single assets, portfolios, and development projects.During his professional career, he has served in a number of roles within he hotel and customer service sectors. With concentrations on finance, market analysis and investment. Tom has assisted in the closing in excess of $200 million in hotel transactions.

Founded this company to assist investors in finding real estate ventures matching their investment criteria. > Structured partnerships to purchase or manage hotels in Georgia, Florida, Texas, Mississippi, and Alabama. > Researched, analyzed, and presented real estate and hotel acquisition opportunities to investment groups. > Handled negotiations of purchase agreements, supervised due diligence, and directed property renovations. > Played a key role in raising equity and securing debt for several transactions.

Directed daily operations, human resources, financial management, marketing strategies, leasing, tenant build-outs and renovations for this portfolio. > Developed and implemented operational standards and marketing strategies. > Responsible for tenant build-outs and hotel renovations. > Oversaw all Human Resources and developed Company Handbook and Policies.

Ran the day to day aspects of the business across multiple geographies, products, and traded security types. Facilitate business planning, product development, and business concepts to the organization. > Wrote and implemented all Human Resources policies, job descriptions, and handbook. > Maintained compliance requirements and created a disaster recovery plan. > Brought innovative sales and business development concepts to the organization.

Hired by the SBA and correspondent banks to oversee daily operations, cash flow, and financial management of this 8 property portfolio to ensure debt obligations were met. > Instituted expense controls, streamlined the management company, and restricted debt. > Established short- and long-term strategic goals to determine and capitalize on growth opportunities. > Reviewed operating, development, and management agreements and leases.

Indianapolis, In, Us

Responsible for daily operations, capital expenditure projects, financial management and marketing for a 110,000 s.f. center in Alabama and a 550,000 s.f. (140 tenant) center in Georgia. Took the third largest Center of 38 in the US portfolio from operating in the bottom 25% and moved it into the top third by increasing sales $100 per square foot by changing the overall tenant mix and concentrating on customer service. > Earned Chelsea's Customer Service Quality Award for 3 out of 4 years. > Launched "Midnight Madness" - Center traffic and revenues were capped during Thanksgiving weekend primarily due to parking limitations. Presented the idea of opening the Center at midnight on Friday to our tenants as a way to increase traffic and sales. Friday revenues increased 71% the first year with double digit increases thereafter. This program was so successful it was duplicated company-wide.

Produced a long- and short-term strategic operating goals for the USDA, debt guarantor, and Board approval, managed cash flow and presented quarterly updates as this facility used all its cash reserves under previous management. Established a Special Events program to generate additional revenue by marketing to regional corporate meeting planners and the film industry; contracted with 2 movie studios and 3 cable channels. Designed field trips for Georgia's middle school grades, implemented an annual inductee program and banquet. > Streamlined operations through labor reductions and variable expenses of this financially-strapped organization enabling the P/L to break-even. > Founded fundraising and membership programs; revised state-wide marketing, public relations, tourism programs. > Oversaw and participated in a construction mediation claim filed by the General Contactor to a satisfactory conclusion.

Started and capitalized this company as opportunities were presented whose criteria fell outside the established matrix criteria of either Ultima Holdings or Pattni Lodging Group but still good investments. Set-up partnerships to purchase and manage hotels in Florida, Georgia, and Mississippi, done concurrently with management of Gold Creek Resort and Pattni Lodging Group.

Developed strategic goals, both operational and marketing, for development and positioning of this 625-acre resort and residential community. Created and implemented the catering business and the resort and real estate marketing programs. Developed 58 residential lots, built six spec homes, and two custom homes.

Formed a management company to operate a 10 hotel portfolio. Managed daily operations, cash flow, and financial management of the portfolio. Developed and launched a company-wide sales and marketing program while instituting expense controls.