Thomas Horler Email & Phone Number

Burnaby, British Columbia, Canada

Burnaby, British Columbia

Vancouver, Canada Area

Reporting directly to the founder and C.E.O.....Sit on the Executive Management Committee to help guide the corporate short and long term strategies which yielded immediate results.Set single unit, multi-unit and Master Franchisees goals and full plans to meet or exceed franchisee recruitment targets through improved lead generation and follow up.Process.

Vancouver, B.C.

Creative Platforms specializes in advising small franchise organizations on how to market, advertise and package their business to attract quality franchisees. Through a complete in-depth analysis, Creative Platforms provides direction on how to become innovative partners in profit with their franchisees.Selected results:Saladworks Canada www.saladworks.ca.

British Columbia, Canada

Owned and operated two start-up McDonald’s franchises in Whistler and Pemberton with a staff of 70 at peak of operations.Selected Accomplishments: Rated one of world’s Top 100 franchise owner/ operators and one of only five in Canada by McDonald’s Century Club. Opened and grew Whistler location to $1.6M in first-year sales, reaching $3M in annual sales..

Oak Brook, Illinois

Consulted with 24 Regional Marketing Managers to develop and fund regional test and national marketing promotions. Managed staff of two direct reports and ~$2M annual budget.Selected Accomplishments: Demonstrated strategic marketing prowess via project management of successful promotion “Play Monopoly at McDonald’s” which delivered largest recorded.

Hong Kong

Oversaw Marketing Directors of joint venture partners in 12 different countries including Australia, New Zealand, Japan, Hong Kong, Singapore, People’s Republic of China, Macau, Philippines, South Korea, Thailand, Malaysia, and Indonesia. Advised Directors on developing country-specific marketing plans, sourcing advertising and public relations agencies.

Tokyo, Japan

Directed national marketing efforts that included public relations, advertising and promotions, with ~$12M annual budget and team of 14 direct reports. Directed external public relations and advertising agencies to develop effective communication plan and strategy for entire nation.Selected Accomplishments: Drove record-breaking ¥1B in sales by building.