Murbella Group is led by Thomas Nolan who has over 15+ years of experience in growth, business development and operational excellence. Thomas is an expert at architecting go to market (G2M) strategy plans and implementing them. Thomas has true Global experience having worked extensively in technology, entertainment, media and advertising across North America, EMEA and APAC. Thomas has held executive level roles at blue chip organizations like Turner, VICE Media & Autodesk leading strategic Global partnerships & alliances. He also has extensive startup experience with early-stage companies (pre-seed - Series B) helping companies find and accelerate their product market fit (PMF), find, retain and grow their communities, develop and optimize sales channels and successfully fundraise.

Hired to write go-to-market strategy and productize the Super Deluxe ecosystem which I sold into Turner leadership (parent company). Definition / creation of monetization points across the Super Deluxe brand which include branded content, creator roster monetization / productization, creative technology, audience targeting & media, branded merchandise, experiential & events, digital linear productization and platform business development (Facebook, Twitter, Google & Snap). Co-founded our in-house white label agency, Acid Drop, and helped define our creative services arsenal and business contract strategies.

Worked as company's category lead for all accounts within the spheres of Technology, Gaming and Consumer Electronics. Developed the overall strategic game plan at VICE HQ for dispersal and integration on a Global scale throughout our offices WW. Developed, authored, partnered and evangelized cross-platform initiatives across the VICE Global ecosystem leveraging VICE digital, VICELAND TV, VICE magazine and the VICE Digital network.

Hired to exclusively focus on selling ACG’s creative ecosystem of digital native advertising across the east coast--a new venture for software-focused Autodesk. Specialties: packaging and cross-platform selling of Instructables, 123D, Pixlr, Sketchbook & Homestyler; education, interactive events & panel discussions showcasing emerging trends & technologies in easily understood and buyable formats; presenting to C-level clients & senior marketing leaders for blue chip WW brands with complex marketing and advertising objectives.

Hired by CEO in an autonomous role of restructuring packaged offerings from core B2B pitch to bring in consumer advertising. Developed new partnerships and closed many 1st time advertisers by simplifying application / access to our tech-centric audience / subject matter. Initially acquired by Invemed Associates; later sold to Dice Holdings.

Cut my teeth in digital media working for the oldest continuously published thought-leadership magazine in the world. Started as a n00b and quickly became the company's digital sales lead during a time of explosive growth and digital innovation for the company.