Measure Studio automates social media content analysis for brands, media, agencies, and causes. We save up to 90% of time spent collecting data, generating insights, and packaging reporting.With automated performance analysis and AI, we help you easily identify what about your content strategy is working.Customers include JD Sports, Future, Vox, Now This, BBC Studios, IGN, Wave Sports & Entertainment, Jubilee, The Obama Foundation, and more.Feature highlights:• All of your social media data in one place, so you're not juggling databases, tabs, or spreadsheets.• Automated content tagging with AI to organize your library and see your content the way a algorithm sees it.• Performance benchmarking to align your team on what content is doing great, or could perform a little bit better, relative to each format, series, campaign, whatever.• Hourly data for all new posts and stories, so you can track early performance and take instant action.• Intuitive, powerful filtering and auto-grouping across your social media accounts for granular reporting.• Fully featured on any desktop or mobile device with a web browser, so you can access your data and generate reports from anywhere.• Supporting Instagram, Facebook, YouTube, Twitter, TikTok, LinkedIn, and Snapchat Story Studio, with more to come soon.Book an intro to learn more:https://www.measure.studio

Fast Travel manages ground traffic control at major airports.

Kaukus digitizes political meetings to simplify and streamline the everyday lives of politicians and staffers.

Paladin is the essential influencer marketing platform. Trusted by brands and agencies across 6 continents, our technology streamlines influencer discovery, campaign management, and reporting across Instagram, YouTube, Facebook, Twitter, Twitch, and TikTok.Paladin operates globally, with offices in North America (Los Angeles, USA), Europe (Kraków, Poland), and Asia (Ho Chi Minh City, Vietnam). Learn more at https://www.paladinsoftware.com• Led operations for an organization of 25, across the US, EU, and Asia, including Product, Finance, Marketing, and HR.• Owned of product vision and development roadmap for Paladin Software products. Ideated and brought to market enterprise (B2B) SaaS solutions for identifying influencers to work with, influencer marketing campaign management and tracking, and more. Products integrated first party data, public and private social media data, and third party data, offering a best in class solution.

• Owner of product vision and development roadmap for Bent Pixels creator management software, taking internally developed applications and morphing them into market-ready enterprise SaaS solutions.• Task management of global team of 12 developers, designers, and consultants.• Led market research, evaluating competitors as well as sales prospect and customer product feedback. Used this information to form subsequent product strategy resulting in rapid market adoption.

Senior Director of YouTube Content Strategy + Optimization, reporting to the SVP of Marketing @ Maker Studios (Acquired by The Walt Disney Company).• Managed team of 10 focused on auditing performance and implementing organic growth strategy for top Disney properties on YouTube, generating multi-million view and subscriber counts. Supported brands included Disney Animation, Disney Interactive, ABC News, ESPN, Marvel, Disney Parks, and Star Wars.• Identified YouTube best practices using data driven analysis, identifying movement and trends across millions of hours of content consumption. Evangelized findings and practical application 1:1 with the biggest digital influencers in the world, and at scale to a network of over 50,000 affiliate YouTube channels.• Audience funneling strategy, driving massive amounts of web traffic across YouTube and to external destinations without paid media.

• Campaign management and execution strategy for multi-platform social video advertising campaigns, generating hundreds of millions of views on YouTube and Facebook content for over 350 brands and agencies.• Directed all media buys, optimizing for cost and engagement efficiency. Reduced overall cost-per-view by over 30%, saving hundreds of thousands of dollars in media cost.• Managed a team of 3 media buyers, focused on securing video and display advertising through multiple ad networks.• Encouraged audience engagement and organic distribution across various social media platforms with A/B testing and targeting optimization.• Relationship building, rate negotiation, and integration of multiple ad networks across the globe into proprietary streaming video ad platform.