Thomas Li

Thomas Li Email and Phone Number

Senior Manager, Content Creator Insights at Ubisoft @ Ubisoft
Thomas Li's Location
San Francisco, California, United States, United States
About Thomas Li

Thomas Li is a Senior Manager, Content Creator Insights at Ubisoft at Ubisoft. He possess expertise in excel, microsoft office, online advertising, doubleclick, mediaplex and 19 more skills. Colleagues describe him as "Thomas has played a pivotal role in driving discipline & accountability to the way Ghirardelli reports & evaluates Digital campaigns. He undertook a massive special analytics project for us, and delivered an output that has become the cornerstone for Ghirardelli’s Digital benchmark-setting -- an extremely valuable asset. I can't say enough about Thomas’ commitment to providing our team with actionable insights, and his professionalism in presentation situations. He's a real pleasure to work with.", "Thomas is a great team-player who takes pride in his work and is excellent at refining complex processes in order to increase efficiency. Thomas really engages with tasks put on his plate, regularly taking a project to the next level through his own initiative.", and "Thomas always went the extra 110% to take care of his customers and was great to work with. He was extremely knowledgeable about the product carried and had excellent recommendations."

Thomas Li's Current Company Details
Ubisoft

Ubisoft

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Senior Manager, Content Creator Insights at Ubisoft
Thomas Li Work Experience Details
  • Ubisoft
    Senior Manager, Content Creator Analytics & Insights
    Ubisoft Dec 2021 - Present
    Saint-Mandé, Île-De-France, Fr
  • Ubisoft
    Senior Manager, Content Marketing Analytics & Insights
    Ubisoft Jun 2021 - Nov 2021
    Saint-Mandé, Île-De-France, Fr
  • Ubisoft
    Senior Content Marketing Insights Manager
    Ubisoft Jun 2019 - May 2021
    Saint-Mandé, Île-De-France, Fr
  • Ubisoft
    Digital Marketing Insights Manager
    Ubisoft Feb 2018 - May 2019
    Saint-Mandé, Île-De-France, Fr
  • Universal Mccann
    Senior Manager, Decision Sciences (Analytics)
    Universal Mccann Oct 2015 - Feb 2018
    New York, Ny, Us
    • Managed and mentored staff members in data management, generating performance insights, and established strong client presentation skills• Designed and built comprehensive Tableau dashboards for GoPro and Fitbit• Assisted Ghirardelli’s site analytics function by implementing UTM parameters on all paid media and by designing their event tagging strategy for all campaigns• Managed weekly data aggregation in Alteryx from 13 global markets for GoProClients: GoPro, Ghirardelli, Cathay Pacific
  • Universal Mccann
    Manager, Decision Sciences (Analytics)
    Universal Mccann Feb 2013 - Oct 2015
    New York, Ny, Us
    • Established key relationships with Wells Fargo and Ghirardelli clients by providing thorough, reliable, and timely reports with precise data and actionable insights• Developed flexible SEM data process for Cathay Pacific and Ghirardelli which combine Marin/AdWords search data with Coremetrics & Google Analytics revenue data• Designed beautiful and engaging client-facing dashboards that auto-refresh based on structured data• Partnered with multiple SQL developers to create a more robust data process while translating countless business rules into measurements• Organized and processed more than 15 data sources in Access weekly in order to provide Johnson & Johnson business analytical tools with information from Kantar, NetBase, ComScore, Brand Index and more
  • Universal Mccann
    Senior Intelligence Associate (Analytics)
    Universal Mccann Sep 2010 - Feb 2013
    New York, Ny, Us
    • Managed complex workbooks for the Microsoft Office global campaign and Wells Fargo national campaigns that involved multiple tactics including digital, mobile, print, TV, and out of home• Designed and refined workbooks, databases, and Tableau dashboards for Wells Fargo in six lines of business• Utilized advance Excel techniques to create a dashboard generating process that reduces production time by more than 75%• Produced data visualization for client-facing Excel and PowerPoint dashboards on a $56MM global campaign• Created in-depth analysis generating tactical and strategic insights• Contributed a large amount of campaign insights to UM's knowledge repository• Integrated US data with international data from 6 global markets for comparative analysis• Generated dataset and ideas for new business pitch• Responsible for website user-flow and KPI tracking• Work collaboratively with a large analytics team, media team, ad operations, numerous publishers, Microsoft CMG client, and Wells Fargo clients
  • China Books
    Customer Support Specialist
    China Books Apr 2008 - Aug 2010
    • Analyzed sales data of over 600 products to generate purchase reports• Executed daily operations of invoicing in QuickBooks• Recommended improvements in products, shipping, and billing methods in order to prevent future problems• Took on additional responsibilities after the departure of the purchasing manager
  • Classic Designs
    Sales Associate
    Classic Designs Jul 2007 - Aug 2007
    • Advised customers on product selection based on individual needs and budgets• Worked collaboratively with a large team to assist customers efficiently

Thomas Li Skills

Excel Microsoft Office Online Advertising Doubleclick Mediaplex Digital Marketing Data Analysis Analytics Microsoft Atlas Mediamind Access Visual Design Tableau Powerpoint Web Analytics Google Analytics Lead Generation Management Mobile Devices Display Advertising Microsoft Excel Data Analytics Social Media Digital Media

Thomas Li Education Details

  • University Of California, Davis
    University Of California, Davis
    Majors: Economics And Chinese; Minor: Managerial Economics (Business)
  • Lowell High School
    Lowell High School

Frequently Asked Questions about Thomas Li

What company does Thomas Li work for?

Thomas Li works for Ubisoft

What is Thomas Li's role at the current company?

Thomas Li's current role is Senior Manager, Content Creator Insights at Ubisoft.

What is Thomas Li's email address?

Thomas Li's email address is th****@****ail.com

What is Thomas Li's direct phone number?

Thomas Li's direct phone number is +141568*****

What schools did Thomas Li attend?

Thomas Li attended University Of California, Davis, Lowell High School.

What are some of Thomas Li's interests?

Thomas Li has interest in Computers, Universal Mccann, Movie And Creative Franchise, Technology, Restaurants In San Francisco, Memes, Star Wars, Board Games, Google, Movies.

What skills is Thomas Li known for?

Thomas Li has skills like Excel, Microsoft Office, Online Advertising, Doubleclick, Mediaplex, Digital Marketing, Data Analysis, Analytics, Microsoft Atlas, Mediamind, Access, Visual Design.

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