Special Marketing & Internet Manager
Copenhagen Area, Denmark
Overall marketing responsbile for the record label BMG’s music catalogue including TV advertising of artists such as Elvis Presley, John Denver, Boney M, Rick Astley.- Responsible for all BMG’s New Media digital deals incl. downloads, licensing and streaming. - Production of customised music compilations for various brands- Developing BMG’s own compilations including music clearings.- Implemented BMG’s Internet strategy for the B2B site www.bmg.dk and the B2C site… Show more Overall marketing responsbile for the record label BMG’s music catalogue including TV advertising of artists such as Elvis Presley, John Denver, Boney M, Rick Astley.- Responsible for all BMG’s New Media digital deals incl. downloads, licensing and streaming. - Production of customised music compilations for various brands- Developing BMG’s own compilations including music clearings.- Implemented BMG’s Internet strategy for the B2B site www.bmg.dk and the B2C site www.click2music.dk.- Established BMG's first digital social media platform with free mail services for fans.- Responsible for all IT including budgets and strategies.- Member of the Danish Management Team- Keywords:Marketing B2C, TV, Outdoor, New Media, Digital Content, Strategy, Internet, B2B, CRM, ATL. Show less