Link Direct is a B2B demand generation consultancy that helps companies generate more quality leads that convert. Link does this through: • Database Development -- Build and enhance customer and prospect databases with targets and attributes that matter, using comprehensive, cost-effective methodologies• Lead Gen Email Optimization -- Develop and execute cold email campaigns that improve over time through iterative testing, providing regular stream of qualified prospects (service includes deployment). • Predictive Analytics -- Using statistical models, create Best Prospect, Churn and Cross-Sell models to drive surgical targeting of new business, retention and upsell effortsLink has worked for Fortune 500 companies as well as start-ups in many industries, with expertise in construction, legal and human resources markets. Specialties: Campaign Development and ExecutionCustomer/Prospect ProfilingMarketing AutomationPredictive AnalyticsDatabase Development and EnhancementDatabase Marketing and SegmentationLead GenerationRetention MarketingInbound MarketingDirect Marketing Lead Management
Listed skills include Direct Marketing, Lead Generation, Database Marketing, Marketing Strategy, and 46 others.