Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ Email and Phone Number

Marketing Lead at Cybit. Specialise in #Tech and B2B & B2C Integrated Sales & Marketing Strategy and delivery with proven results. πŸ“ˆ @ Cybit
Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ's Location
Glasgow, Scotland, United Kingdom, United Kingdom
Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ's Contact Details

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ work email

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ personal email

n/a
About Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ

Do you want to take your sales & marketing to the next level?Why not leverage over 20 years experience in b2b and b2c marketing with demonstrated and delivered results πŸ“ˆβœ…I’m open to new roles, or via my growing consultancy agency helping with any requirements you may have to fill a temporary vacancy/void or provide support required for a particular event, launch or campaign! Are you a start-up or simply don’t have the right resources, skill set and knowledge currently to meet your goals and objectives?Not achieving your desired results or in a rut?I will work with you to develop a strategy and execute a plan to take your marketing and business leaps and bounds ahead towards your objectives.I’m an experienced marketer at Director level with a successful history of Marketing, Sales, Business Development and Account Management in both b2b and b2c across multiple industries, including retail, e-commerce, healthcare most recently over the last 10 years specialising in the tech sector.Strong professional, and fully rounded marketer with a skill set and experience covering the full marketing mix and development of sales and marketing channels with high growth strategies and results. Skills include but not limited to - Networking, Lead Generation, Sales & Marketing CRM Management, Industry and Company Event Management, Social Media, Digital Marketing, Search Engine Optimization (SEO) and PPC, Market Planning and Strategy, Sales, Retail, and E-commerce. Fully HubSpot Certified and expertise in many other sass sales and marketing applications including; Adthena, Exclaimer, Wordpress, Live Chat, Nexus, Salesforce, Survey Monkey, Mail Chimp, MS SharePoint, Yammer, Dynamics, Google Analytics, AdWords and Bing Ad Centre. Ask about my half day discover workshops or chat to me about your requirements!My results speak for themselves have a look at my LinkedIn career history and add me to your network. Happy to shout a virtual or in person coffee and cake or as I call it … Get fat and have a marketing chat πŸ§β˜•οΈπŸ“ˆ

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ's Current Company Details
Cybit

Cybit

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Marketing Lead at Cybit. Specialise in #Tech and B2B & B2C Integrated Sales & Marketing Strategy and delivery with proven results. πŸ“ˆ
Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ Work Experience Details
  • Cybit
    Marketing Lead
    Cybit Oct 2023 - Present
    Newcastle Upon Tyne, Tyne And Wear, Gb
  • Vky Intelligent Automation
    Head Of Marketing
    Vky Intelligent Automation Feb 2022 - Oct 2023
    Glasgow, Gb
  • Akari
    Senior Marketing Executive
    Akari Feb 2022 - Jun 2022
    London, England, Gb
  • Systal Technology Solutions
    Marketing Manager
    Systal Technology Solutions Jun 2020 - Feb 2022
    Glasgow, Scotland, Gb
    Headhunted to spearhead Systal’s Sales & Marketing Team and New Business & Acquisition division.Key highlights …Developed a multi-channel marketing strategy implementing new sales channels including webchat, inbound and outbound telemarketing, digital marketing including SEO and PPC resulting in lead generation increase of 2000% and a 2.5 million new business pipeline and multiple net new customers within the first few weeks of implementation. Increased internal comms engagement by 500% within 6 months with introduction of several comms features during the pandemic. Developed quarterly marketing plans and activity with key technology partners including Cisco, Nutanix, CheckPoint, and others resulting in over an additional 250k in marketing funds. Activity included joint whitespace ABM target account campaigns aligning Systal and partner sales teams.Expansion of the Marketing Team to include a Marketing Executive and Graphic Designer modernising the Systal sales and marketing materials and supporting the Exec Team and Directors with bids including video material which was highlighted during a bid for significant new business opportunity win resulting in Systal expanding from 200 to 800+ staff and into 32 countries globally.
  • Iomart
    Senior Marketing Manager
    Iomart Jul 2019 - Jun 2020
    Glasgow, Gb
    Additional promotion to Senior Marketing Manager with responsibly for both New Business & Acquisitions and Customer Marketing strategies.New role also included recruitment and management of sub-marketing team of an additional Marketing Manager, Events & Social Media Manager and Marketing Data Analyst and co-ordinating with wider group Marketing and Sales Directors.
  • Iomart
    Marketing Manager - New Business
    Iomart Jan 2018 - Jun 2019
    Glasgow, Gb
    Due to success of initial campaigns in my role as Marketing Manager for the Manchester Office, I was promoted to Marketing Manager for New Business & Acquisitions for the entire UK Sales Team. I developed a multi-channel marketing strategy and worked collaboratively with the Sales Director to integrate and streamline iomart’s Sales & Marketing function resulting in year on year increases in pipeline value and won revenue.
  • Iomart
    Marketing Manager - Manchester
    Iomart Oct 2017 - Jan 2018
    Glasgow, Gb
    Responsible for the integration of Melbourne Server Hosting a small boutique hosting company to the main iomart brand to promote it's wider range of enterprise level services to new and existing customers across the North West.
  • Rha (Rha Technologies Ltd.)
    E-Commerce Officer
    Rha (Rha Technologies Ltd.) Nov 2016 - Jun 2017
    Key responsibilities included management of Global Amazon online markets most notably UK, EMEA, US & Canada in addition to assisting in the development of the overall RHA merchandising, marketing, and growth strategies. As part of the Digital Team, I was also responsible for identifying opportunities to generate incremental sales/margin through optimization and development of main website and social media activity.
  • Thinkfrog Marketing
    Senior Marketing Consultant
    Thinkfrog Marketing Feb 2013 - Sep 2016
    Glasgow, Gb
  • Attends Ltd
    Uk Consumer Business Manager
    Attends Ltd Dec 2010 - Jan 2013
    Responsible for UK retail market entry and growth strategy, working with European Consumer Business Development Team to exchange information and create best practice approach.Key responsibilities and highlights include:Development of partnerships and Ac Management with key retailers to drive UK consumer sales and market share.Continue to drive growth with Strategic Management of Attends Lifestyles marketing and development planConsumer campaign creation and management using multi-media approachTrack and report competitor activity within the UKKey Achievements:Successful business relationships with key retail partners, notably Boots Healthcare and Amazon.Business growth from Β£1-6 million in first year of new co-branded retail range.New product range exceeding retailers previous sales and forecasts across various sku’s ranging from 110-500%.
  • Attends Ltd
    Attends Lifestyles Marketing Manager
    Attends Ltd May 2009 - Dec 2010
    Role entails strategic planning and implementation of Attends Lifestyles marketing plan and activity to lead and drive growth, in terms of turnover and profitability.Key responsibilities and highlights included:Promotional planning & execution of all marketing activity from digital to print materials including Attends websites and mail order catalogue. Development of new web site and content management, liaising with agencies to drive SEO and PPC activity.Working with Customer Service Team providing training and support to drive telephony sales campaigns effectively.Management and continuous review of sample to full purchase process to maximise conversion rates.Competitor Analysis and ongoing awarenessKey achievementsAnnualised growth in turnover of 65% with minimal marketing expenditure300% increase in online sales with improved SEO and PPC whilst reducing previous monthly spend by 50%Month on month growth in telephony sales with introduction of customer service sales incentives and training on sales techniques including up-selling, cross selling and utilization of unique selling points.Implementation of consumer buy back sample packs, making samples profitable and simplifying sample to sale conversion tracking.
  • Lloyds Banking Group
    Telemarketing Agent/Customer Retention Advisor
    Lloyds Banking Group Jun 2002 - Apr 2009
    London, Uk, Gb
    Whilst studying for my marketing degree I worked part-time in LTSB call centre in various roles including telemarketing, customer retention, and outbound sales.
  • Odeon & Uci Cinemas
    Marketing Assistant
    Odeon & Uci Cinemas May 2002 - Oct 2002
    London, Gb
    Summer placement within Odeon working with the wider marketing group and film distributors on regionalised marketing activity for Glasgow Odeon Cinemas to promote Odeon brand and movies. Responsibilities included Production and distribution of weekly movie cinema guide and synopsis and weekly cinema ads in local newspapers including the Evening Times and Daily Record.Facilitating Press Movie showings for Media and liaising with local and national journalists and media outlets. Creation of campaigns competing against other regional cinemas in the Odeon Brand Champions incentive including a winning campaign Charity Premiere of MoulinRouge and Planet of the Apes club night.
  • University Of Glasgow
    Junior Marketing Assistant - Research And Enterprise
    University Of Glasgow Jun 1998 - Sep 2001
    Glasgow, Glasgow, Gb
  • Scottish North American Business Council
    Marketing Executive
    Scottish North American Business Council Jun 1999 - Jun 2001

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ Skills

Business Strategy Marketing Management E Commerce Ppc Retail Seo Account Management Email Marketing Market Planning Marketing Strategy New Business Development Online Marketing Sales Search Engine Optimization

Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ Education Details

  • University Of The West Of Scotland
    University Of The West Of Scotland
    Marketing
  • University Of Glasgow
    University Of Glasgow
    General

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Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ works for Cybit

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Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ's current role is Marketing Lead at Cybit. Specialise in #Tech and B2B & B2C Integrated Sales & Marketing Strategy and delivery with proven results. πŸ“ˆ.

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Thomas Lynch 🏴󠁧󠁒󠁳󠁣󠁴󠁿 πŸ³οΈβ€πŸŒˆ πŸ’» πŸ“ˆ attended University Of The West Of Scotland, University Of Glasgow.

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