Senior Social Media Manager
Ideation and Content Creation of Viral Videos with over 1M+ organic engagements Embraced story and humor to build clients’ brand and social narrativeExercised outside of the box thinking to create engaging content for TikTok, Instagram, Facebook, YouTube, Twitter, and Pinterest Developed “Hook, Story, Offer” platform to maximize consumer emotional attachment Directed Graphic Designers, Ad Copy, and Video team to create cohesive visual and literary content Based strategies on ROI, SEO, KPI, and performance driven data