Thomas N. Kyalo Email & Phone Number

Nairobi County, Kenya

Nairobi, Kenya

• Pitched and led several Media Monitoring and Research projects in Kenya, Tanzania and Uganda, including successfully coordinating a multi-country digital Monitoring project for the 2016 Olympics held in Rio de Janeiro.
• Fostered long-term business relationships with clients through meetings and follow-ups.
• Developed client-specific strategies aimed at achieving revenue and gross profit.
• Contacted clients and vendors regarding new business opportunities and future partnerships.
• Introduced new products and process adjustments according to industry research and market trends.
• Drafted and negotiated contract terms and requirements during business deals as well as discovered new markets and located future opportunities for business growth.

Dar Es Salaam, Tanzania

• Developed new products, recruited new customers and expanded business with existing clients to drive revenues up by 20%.
• Oversaw the launch of cutting-edge strategic solutions for data capture, analysis, reporting, and business growth.
• Built a new marketing Research department to complement our existing Media Monitoring business.
• Launched Analytics Function to draw deeper insights into our various data sources, including Forecasting & Predictive Analytics for forward planning.
• Conceptualized the migration to a new SAAS-based model for the management and distribution of Media Monitoring and Marketing Research data.
• Analyzed, directed and coordinated production, marketing, financial and budget operations to maximize investments, increase revenue streams and generate efficiency.

Dar Es Salaam, Tanzania

• As Account Director for J Walter Thompson, Ogilvy Africa, and Scanad, proposed, pitched, and executed numerous advertising and PR brand and tactical campaigns for clients such as Coca-Cola, Vodacom, and CRDB Bank
• Conferred with creative and media management to plan & actualise advertising & PR campaign requirements, as well as customer specifications.
• Managed the branding campaign for the new Whitedent Whitening toothpaste brand for Chemicotex.
• Attracted and developed cross-sell, up-sell, and new business opportunities for JWT, Scanad, and Ogilvy Africa.
• Effectively addressed client satisfaction, renewal, and escalation issues, as well as managed the financial budget and hiring plans for the Client Management Team.
• Acquired, developed, and retained talent, supervised daily output from agency and managed tracking and reporting of team performance

Dar Es Salaam, Tanzania

• Recruited and trained new sales team that achieved a 466% rise in revenues for Tanzania’s Media, Content, and Technology department
• Innovated, implemented, and marketed new media intelligence & research products. Launched & marketed Tanzania Media & Products Survey, the only nationwide Media audience, and household survey
• Managed the country office’s ISO 9001 certification as Quality Management Representative (QMR)
• Analyzed operations to evaluate company performance and to determine areas of potential improvement.
• Established departmental responsibilities and coordinate functions among departments and sites.
• Directed, planned, and implemented policies, objectives, or activities for continuing operations, to maximize returns on investments and increase productivity.

Nairobi, Kenya

• Developed departmental objectives, budgets, policies, procedures and strategies.Planned, designed, and oversaw the development & implementation of a new automated digital Media Monitoring platform, featuring automated.
• Designed an electronic database for logging of publicity fed by intelligent data mining and ICR technology, complete with a live data delivery portal for near real-time delivery of statistical data, multimedia content.
• Oversaw the migration from analogue and manual Media tracking in Kenya, Zambia, Mozambique, Tanzania, Ghana, Uganda, and Tanzania, as well as led the expansion of Monitoring of online sources.
• Trained clients and senior editorial staff across six countries
• Managed client relationships and new business development.

London, England, United Kingdom

• Analyzed and interpreted news and information received from various sources to broadcast information.
• Determined published and broadcasted story's emphasis, length and format, organizing material accordingly.
• Consistently in the top tier in speed and accuracy (least errors) as an analyst at Precise Media, based on annual reviews.
• Managing key Buena Vista International accounts at Media Report Editorial: Buena Vista International (BVI), Buena Vista Home Entertainment (BVHE), and Walt Disney Parks & Resorts
• Helped clients such as the Prince of Wales, Microsoft, Dell, and Walt Disney manage their publicity through the use of cutting-edge technology by searching, assigning, summarising, ordering, analyzing, and delivery of.
• Providing media analysis support during the integration process of Entertainment Press Cuttings (EPCA) into the parent group Precise Media Monitoring

Reading, England, United Kingdom

• Was able to detect and report cases of theft of high-value goods, cash from the tills, as well as goods purchased using cloned credit cards.
• Customer service, sales, sales advice, and after-sales support.
• Tracking the movement of inventory stock and current assets.
• Preparation and presentation of status reports on customer service, cash office, and stock takes.
• Development of training materials, to coordination and training of staff.
• Logging, packing, and transfer of both store stock and damaged goods between the superstore, repair center, and delivery center

Bachelor Of Science (Bsc), Accounting

Diplôme De Langue, French Studies, Assez Bien

High School Diploma, Kenya Certificate Of Secondary Education, B+

Activities and Societies: Vice-Chair, French ClubMinistry of Education High School Diploma, Kenya

Kenya Certificate Of Primary Education, 535/700

Activities and Societies: Debate Team, Badminton Club

Advanced Research Training

Marketing & Client Service, Business to Business, Pricing Research, Panel Research, Mystery Shoppers, Experimental Design & Customer Service