Thomas O'Shaughnessy Email & Phone Number

St Louis, Missouri, Us

Promoted to oversee Clever's SEO and content strategy across four web brands, own and develop the content analytics departments, and manage core editorial teams within Clever. - Grew revenue from organic content 8x during my tenure at Clever- Grew organic traffic to over 550,000 visitors a month- Manage two managing editors and digital PR director - Perform monthly SEO audits using Screaming Frog, Ahrefs, and Google Search Console- Gather and analyze data from Google Analytics, Tableau, SEMRush, and Hotjar to direct Clever's content strategy across four web brands

St Louis, Missouri, Us

Promoted to oversee Clever's SEO and website acquisition strategy and grow Clever's second highest revenue generating website, Real Estate Witch. - Led the acquisition and content strategy of Real Estate Witch- Directly grew qualified organic traffic 2000% through SEO-focused publishing- Grew Real Estate Witch to $1.8M annual recurring revenue- Hired and worked directly with the Director of PR to 3x link building and media placements

St Louis, Missouri, Us

Brought on to build the Digital PR department and develop sustainable link building strategies that could grow Clever's overall domain authority to compete with companies like Zillow, Redfin, and Bankrate in highly competitive SERPs. - Hired and managed a team of data analysts, outreach coordinators, interns, and freelancers- Earned over 10,000 media placements from top-tier publications like The New York Times, Wallstreet Journal, and Washington Post- Grew traffic from 10,000 monthly sessions to over 300,000 in under a year- Increased Clever's Ahrefs Domain Rating from 30 to 74

I build and grow websites in the manufacturing space to sharpen my technical SEO skills. I focus on growing high quality traffic through search engines and offer targeted media placements to manufacturing companies. - Built websites on WordPress and Webflow using HTML, CSS, PHP, and JavaScript - Used programmatic SEO to generate hundreds of pages that rank locally in Google - Maintained an editorial calendar backed by keyword research - Grew organic traffic from 0 to over 10,000 sessions per month

- Managed search, social and display paid media campaigns with an emphasis on Facebook- Created and optimized ad creative to improve CTR and generate more qualified traffic- Allocated thousands in daily budget towards the most profitable ad campaigns- Generated over $25,000 in profit for the company in the second full month of employment- Generated $65,000 in profit for the company in October 2018 alone

St. Louis, Mo, Us

Overview:- Developed and managed inbound marketing campaigns for B2B companies on a quarterly basis- Identified SEO opportunities and developed campaigns that drive results around those opportunities - Managed PPC campaigns on Google Adwords, Facebook Ad and Linkedin Advertising - Collaborated with clients to develop new campaigns during quarterly meetings- Worked with the graphic designer to identify and created conversion paths during website builds- Worked with the developer to ensure our clients' sites are search engine friendly- Helped the business development team identify SEO and SEM opportunities for prospective clients - Managed and trained marketing interns- Created a link building system that capitalizes on the Gorilla 76's industrial client-base Track Record:- On average my clients see a 58% increase in organic traffic YOY- On average my clients see a 101% increase in online leads YOY- 1st page rankings for various keywords

Columbia, Missouri, Us

- Managed the Mojo Ad blogs and social media accounts- Performed secondary research for Blue Diamond Almond Breeze - Performed social listening and analyzed client and competitor social media- Developed the digital strategy for Blue Diamond Almond Breeze

Columbia, Missouri, Us

Outreach:- Conducted scholarship outreach to build domain authority- Utilized Buzzstream to conduct and track email outreach- Pitched guest blogs to niche influencers- Conducted resource page and broken link building campaignsOn-site:- Performed site audits for veteransunited.com and enhancelives.com using Scream Frog- Used Google Analytics to identify high ranking blog posts- Analyzed social signals from previous blogs and re-purposed highly shared content- Optimized the VU Youtube channel with metadata and call-to-actions

Columbia, Missouri, Us

- Produced and shared content for the VU Network- Wrote stories, financial advice and home owning tips for veterans- Took weekly classes on SEO, lead generation and social media- Pitched ideas and discussed upcoming issues in writers meetings

New York, Ny, Us

- Worked with a team of 7 other students to plan an integrated marketing campaign for Mondelez - Collaborated with Japanese students from Waseda University - Developed two campaigns for both Halls and Xyli Crystal

New York, Ny, Us

- Worked with a team of 9 students to plan an integrated marketing campaign for Intersnack- Collaborated with Czech students from Charles University- Developed a digital re-brand strategy for Bohemia "Redline" Chips

Atlanta, Ga, Us

- Provided an in-depth SEO audit of the Newsy site- Advised updated SEO techniques for individual stories- Recommended HTML markups for key landing pages and individual stories- Utilized Screaming Frog and Google Webmaster Tools to identify reoccurring on-page issues- Developed guides for editors and script-writers

- Worked with secondary research and interactive teams- Performed SWOT analysis and developed ideas for mobile and web