I’m Thomas van Schaik, a global leader in athlete branding and sports strategy with over 25 years of experience driving impactful initiatives across the global sports landscape, athlete advocacy, and brand development.As the former Global Brand Director at Adidas and Chief Commercial Officer at the Dutch Olympic & Paralympic Committee, I’ve collaborated with top athletes, sports federations, and international organizations. My expertise lies in developing strategies that empower athletes and organizations to enhance their independence, influence, income, and impact.As the founder of The Athlete Brand, I help athletes and organizations leverage data-driven strategies to build sustainable, globally resonant brands. My experience in diverse cultures and industries has allowed me to deliver innovative, high-impact results and align stakeholders toward common goals.Key expertise:- Strategic leadership & governance - Athlete advocacy & global brand strategy - Sponsorship, partnership development & negotiation - Stakeholder engagement & relationship building - Diversity, equity & inclusion leadership
Listed skills include Sports Marketing, Integrated Marketing, Marketing Communications, Public Relations, and 45 others.