Thomas Vig Email & Phone Number

London, England, United Kingdom

Together with a trailblazing team at JMW, Thomas is advising top tier global brands on how to stand out with extraordinary experiences on a global scale. Thomas is an integral part of our Jack X innovation practice.

Unity, TikTok, Riot Games, Google, Meta, Swatch, Aperol, Kodak, HP, Unilever, Ericsson, Lenovo, GSK.

Copenhagen

As board member of TEDxCopenhagen Thomas plays an instrumental role as strategic advisor, co-organizer and coach to the ~12 team leads that bring the TED spirit to life in Copenhagen.

- Re-structured several teams
- Shaped a new long-term strategy
- Built a new model for partnerships
- Secured several major sponsorships
- Re-designing the way we do main events
- Creating new revenue streams
- Optimizing MarCom efforts
- Recruiting talent

Thomas founded the concept "What the **** will my future look like" - a series of four events in 2020 at Copenhagen Business School, that explored the hot topic "Future of Work", through a mix of interviews, TED Talks, interactive panel debates and LIVE sessions on Instagram TV. For this project Thomas recruited a professional advisory board with specialists from a.o. IBM, Google, Deloitte, CBS, and Novo Nordisk. Additionally, recruited 20 CBS student planners plus secured sponsorships from PwC and COWI to make it all possible. The first event sold out in 6 days and attracted interest on Facebook from +3k people. The concept unfolded TEDx in Copenhagen in a whole new way and has because of Covid-19 transformed into a series of content and livestreams across Instagram and Linkedin.

TEDxCopenhagen reaches +500k locals every year through content and events. In 2019 we produced a 10-year Anniversary in Tivoli's concert hall with 1200 people. Our nonprofit TEDx community was one of the first to be established outside of the U.S.

Copenhagen, Capital Region, Denmark

Helped top tier companies and brands like Olaplex Inc, essence cosmetics, Naturli Foods, Novo Nordisk, MSD Nordics, Sofacompany, DFDS, Estée Lauder, Matas and Aalborg University to win with social media marketing.

- Built strategies to win across social media.
- Nurture client relationships through proactive strategic sparring.
- Always thinking one step ahead of client pains and needs.
- Lead pitches and getting projects scoped and kicked off.
- Contributing to agency pipeline and growth.
- Lead account teams and manage project P&L.

Kubbco is a SoMe-only agency with in-house creative studio and a very diverse team of 20 nationalities based across Copenhagen and New York.

Copenhagen

Reklamelinjen is a well-known certificate program in advertising that has hatched dozens of award-winning creative talents. Alongside some of Denmark's most prominent advertising profiles, Thomas teaches what "show it, don't tell it" looks like in advertising. Thomas is a big fan of storydoing and trust in proof matters more than promises. Hence he advice brands how to connect with their most important audiences through engaging experience marketing (IRL/URL).

Helped public and private clients rethinking and transform event strategy to impactful digital experiences and content marketing with the power to reach and engage target audiences during lockdown.

Read my viewpoints in Danish business paper, Børsen (in Danish):
https://borsen.dk/nyheder/generelt/kronik-flere-bor-gore-som-novo-ibm-og-citrix

Copenhagen

Agenda Group is a strategic-led creative agency, specialising in experience-based communication that drives change through internal and external brand activation. The agency has won several prestigious awards including multiple gold Cannes Lions.

I joined in a turn-around situation in 2015 and played a key role in trippling revenue and size.

Responsibilities:
- Part of leadership team
- Leading client services
- Scoping major comms projects
- Making and challenging briefs
- Drive strategic processes and facilitate sprints
- Advice clients on large MarCom projects
- Develop comms strategy and plans
- Lead large RfPs and pitches
- Writing creative briefs

Clients: Arla, Spies, Novo Nordisk, TDC Group, TDC Erhverv, YouSee, Deloitte, ISS Group, Maersk, SimCorp, Nets, Sennheiser, Nykredit, Audi, PMI, Copenhill, Scandic.

Copenhagen Area, Denmark

Thomas helped MPI Denmark found the Danish Events & Meetings Awards (DEMA).

He lead the work of establishing an advisory board and a professional jury of 30 industry professionals. He envisioned and defined a manifesto and purpose - which became to showcase innovative thinking and how meetings and events can drive change and deliver ROI.

To endorse the award show, Thomas managed to secure partnerships with The Danish Chamber of Commerce, Wonderful Copenhagen, VisitDenmark and KreaKom.

The award show grew quickly. 250 industry professionals attended for the first time in April 2015. That number grew to 350 in 2016 and 430 in 2017. DEMA became an industry platform and received press in both local and international industry media.

DEMA is now owned by Kursuslex - the #1 media for the meeting and event industry in Denmark.

Copenhagen, Capital Region, Denmark

Responsible for clients like Mëtsa Group, Nykredit, Peugeot and Hempel and a strategic ressource on pitches and client work.

Copenhagen, Capital Region, Denmark

Responsible for planning and delivering Nordic marketing projects for brands like Audi, Mars and Playstation. Often part of the pitch team.

Copenhagen, Capital Region, Denmark

As a promoter I was hired by brands and nightclubs to create and promote events. Before digital agencies, I used Facebook and other social platforms to reach and engage audiences to create sell-out events.

Clients: Dior, Gio-Goi, Budweiser, MTV, Ministry of Sound, Hed Kandi, Smirnoff, Heineken, Hi3G, Copenhagen Fashion Week, Havaianas, No. 8, Nasa, Park, Envy, K3.

Copenhagen

Thomas was the lead on PR, promotion, artist bookings, venue, 3rd party contracts, sponsors, sponsor activations and more...

Copenhagen Area, Denmark

Stock boy to best basket size 4 years in a row at the Jack&Jones flagship store. Later turned Visual Merchandiser in the Copenhagen area, ending up as temporary Store Manager. All as 15-21 years old and all part-time positions while studying.