Prolific's mission is to revolutionise how the world learns about people, so that people can revolutionise the world. Created by researchers for researchers, Prolific was built to provide a better way to get high-quality human data and input for cutting-edge research, in academia, corporate, and AI development.

Working with a select number of early stage companies, helping them to define, shape, and implement go-to-market, brand, and growth strategies.

Pitch is collaborative presentation software for modern teams. - Responsible for building the Pitch marketing foundations from scratch- Built and led a highly-capable 20+ team covering brand, product marketing, community, growth, content- Drove the GTM strategy, through a 1 year long beta program with > 50,000 teams, to public launch - Focused on establishing a sound technical and cultural basis for sustainable marketing & growth- Contributed as an early executive to various efforts around org building, culture, and fundraising

Grover's mission is to provide a new way to access the tech people want whilst reducing the impact on their wallet and the environment, via subscription access to products.- Owned marketing, product, design and category management from close-to-zero up to $1M MRR- First CxO hire, working to build company culture,organisational health, and fundraising seed & series A- Delivered >10x revenue growth in 2017 through online marketing, partnerships, growth and retention- Implemented a data-driven culture and acquisition strategy, that reduced CAC by >50%- Hired, led and coached a strong, diverse and autonomous team of 25 people- Led brand strategy from values/vision/mission through to complete visual and website transformation- Developed new business programs to expand to new segments such as B2B, Creators- Launched MONTAG, a media-brand as thought leadership, with a print magazine, podcast, events series

SoundCloud is the world’s leading social sound platform where anyone can create sounds and share them everywhere. - Developed the strategy and team for the first waves of international expansion- Launched SoundCloud Go (premium subscription) and advertising model in UK, Ireland & France.- Worked on multi-million dollar sales partnerships for UK & EU- Built and managed local marketing, partnerships, and community programs in core growth markets- Co-created a brand-defining Cannes Grand Prix-winning campaign with Grey: Berlin Wall of Sound.

SoundCloud is the world’s leading social sound platform where anyone can create sounds and share them everywhere. - As first marketing/growth hire, I built and led a team of >20, responsible for brand marketing, product marketing, data/insight, and the $20m ARR creator subscription revenue product- Grew SoundCloud from 1m to >100m users through almost entirely organic growth and community- Established first multi-disciplinary Growth team, going from negative growth rate to >10% MoM- Managed the launch of multiple new products and partnerships (inc. launch of iOS & Android apps,Facebook, Twitter, Tumblr partnerships, new Creator features) as cross-functional lead

Working with Seedcamp to support their teams and identify new opportunities in Berlin

Epiclist helps make dreams happen. I try to help them do that.

One of the first tutors for GA Berlin on the topic of Startup Marketing

Back in the day, I wrote a few articles for The Next Web's Apps blog focusing on technology apps (web, mobile, desktop) and internet startups.The Next Web is the best of the Web's news, views, startups and culture. Most of my articles are archived here: http://thenextweb.com/apps/author/thomcummings/

Masters in Business Administration with focus on strategy, marketing and entrepreneurial management.Helped to organise the Doing Good, Doing Well Conference - the largest student-run conference in Europe focused on making an positive social impact through business.Led the Technology, Media & Telecom club, Cultural Club and was selected to represent the school in Global Venture Capital and Tech Consulting competitions.

Working directly with the founders/directors of this fast growing start-up, I consulted and implemented on product marketing, communication strategy, product development and user experience during a three-month internship. In addition, I developed management reporting and dashboards and worked on board/investor presentation for fundraising.In July 2010, MadBid received £4m in Series A funding from Atomico Ventures.

Built the Insight team for Betfair Games (Poker, Casino, Exchange Games) providing data-driven, actionable analysis for marketing, product and strategic decision making. Developed analysis portfolio for new Casino venture helping to scale the business multiple fold in under one year.

Provided salesforce and competitor analysis to 300-person call centre team. Built data infrastructure and managed delivery of regular management information reporting. Developed forecasting toolkit and operational planning models to optimise performance.