Lucy T. Email & Phone Number

Berlin, Germany

Berlin Area, Germany

Berlin, Germany

Berlin

Freelance editor, copywriter, PR and social media for clients including adidas, The Bakery, Helen Kirkum, Houzz, Get our Guide, Ceecee Berlin, Girls are Awesome and more.

Berlin Area, Germany

Supporting the Communications Manager on daily tasks including social media management, planning for fundraising campaigns, drafting press releases, writing monthly newsletters, overseeing Skateistan's blog, maintaining press packs and responding to press requests.

Herzogenaurach

Lead the entire product creation process––including timelines and budget––from first briefing to launch;Write to-the-point creative briefs for the Design team for products and stories for the upcoming seasons;Guide and sign off all product copy and e-commerce imagery to ensure it reflects the product’s identity;Constantly stay up to date with consumer trends in the streetwear market by following blogs, publications, visiting key accounts, attending consumer research trips and… Show more Lead the entire product creation process––including timelines and budget––from first briefing to launch;Write to-the-point creative briefs for the Design team for products and stories for the upcoming seasons;Guide and sign off all product copy and e-commerce imagery to ensure it reflects the product’s identity;Constantly stay up to date with consumer trends in the streetwear market by following blogs, publications, visiting key accounts, attending consumer research trips and tradeshows; Provide direction to Brand Marketing, E-Commerce, DTC teams on key seasonal product stories and brand activations;Actively analyse KPIs (margins, volumes, turnover etc.) to propose and present action steps Show less

Herzogenaurach, Germany

Manage the product creation process from initial briefing to range launch for women's Classic and Terrace footwear collections;Undertake market research and analysis, and predict upcoming market trends;Analyse and establish range performance targets (marketing forecasts, turnover, margins, FOB…);Attend factory travel trips in Asia and Europe with design teams to develop first samples;Assist in the creation of market sell-in and sell-out support tools, including writing product… Show more Manage the product creation process from initial briefing to range launch for women's Classic and Terrace footwear collections;Undertake market research and analysis, and predict upcoming market trends;Analyse and establish range performance targets (marketing forecasts, turnover, margins, FOB…);Attend factory travel trips in Asia and Europe with design teams to develop first samples;Assist in the creation of market sell-in and sell-out support tools, including writing product copy;Support internal departments with product inquiries and requests. Show less

Herzogenaurach, Germany

Create and manage the implementation of the global fashion highlight calendar;Create global sell-in tools and prepare sell in shoots;Analyse forecasts and buying volumes to formulate strategic recommendations;Assist in the organization of tradeshows (e.g. Capsule, Paris/Berlin);Support senior management and the wider team during global marketing meetings;Communicate with and respond to requests from market managers from territories globally;Aid in the execution of local… Show more Create and manage the implementation of the global fashion highlight calendar;Create global sell-in tools and prepare sell in shoots;Analyse forecasts and buying volumes to formulate strategic recommendations;Assist in the organization of tradeshows (e.g. Capsule, Paris/Berlin);Support senior management and the wider team during global marketing meetings;Communicate with and respond to requests from market managers from territories globally;Aid in the execution of local marketing initiatives and brand activations;Assist in the organization of brand events (ZX Flux launch, Berlin; Mark Gonzales exhibition, Berlin) and tradeshows (eg. Bright, Berlin; Bread & Butter, Berlin); Show less

Saint Jean De Luz, France

Manage the creation of the global catalogue (copy writing, photo shoots etc.);Create and update range planes and visual product overviews;Attend product fittings and communicate feedback to suppliers;Brief products in PLM and update BOMs, sketches, and costing information;Manage the entire collection of sales man samples and team rides samples;Write marketing copy for E-Com.

Norwich, United Kingdom

Help and advise customers on snowboards and outerwear;Assist in the buying of womenswear technical and lifestyle apparel and equipment;Participate in board tests and product presentations;Stock management;Provide customer aftersales service.

Msc, Marketing, Distinction

Ba, Spanish Language And Management

Activities and Societies: Sports Representative for the Language School and Member (and translator) for the Snowsports Society.

Espanol Para Extranjeros, Nivel C1, Spanish Language