Thorsten Husmann Email & Phone Number

Hamburg, Germany

Hamburg, Germany

Hamburg, Deutschland

„Thorsten Husmann - Liquid Consultant“ is a consultancy specialized in building a business from scratch, strategic brand building & brand selling, creating growth scenarios focussed on the market of premium beverages. My long term experience in various markets, channels and categories mixed with a global network of experts enables us to develop innovative strategies for brands. My passion is entrepreneurable thinking, strategic brand building aligned with a measurable brand selling approach. Contact me if you plan to launch your idea and setup your business or reposition a brand and you want to be successful.

Hamburg

SODA LIBRE - THE BASIL is the perfect mixer for long drinks: the exciting blend of sweet and sour finally stirs things up again at the bar. The unique, strong character of THE BASIL makes it a captivating choice, perfectly accentuating the taste of bittersweet drinks. Combined with gin, tequila or vodka, as a spritz or with prosecco on ice, THE BASIL is a byword for aromatic refreshment in a glass.

Hamburg

„Husmann Machon - Liquid Consultant“ is a consultancy firm specialized in strategic brand building & brand selling laser focussed on the market of premium beverages. Our long term experience in various markets, channels and categories mixed with a global network of experts enables us to develop innovative strategies for brands. Our passion is strategic brand building aligned with a measurable brand selling approach. If you plan to launch or reposition a brand and you want to be successful - contact us…

TapTails are handcrafted cocktails served cold and fresh, on tap. We blend our TapTails in the same way we would when we're behind the bar, using the freshest ingredients to create a perfectly balanced cocktail. Then we put it in kegs so it stays fresh.

Hamburg Area, Germany

BACARDI GmbH, Hamburg, GermanyTrade Advocacy Manager DACH Nordics-Germany, Austria, Switzerland, Norway, Sweden, Denmark, Finland, Island-• Setup of a new department Trade Advocacy within Dach Nordics• Full responsibility for Strategy Approach within Business Unit• Strategic leader for Brand programs & Influencer strategies incl. PR, fairs etc.• Regular alignment with Global Strategy• Leading a Team of 7 Brand Ambassadors & several Agencies based in different countries

Hamburg Area, Germany

Regional Market Manager North/ East Germany• responsible for sales activities in the field of “on-trade” with a regional budget• leading a team of 10 members with full responsibility• set up sales strategy and alignment of the sales field team• continuous trend scouting and market monitoring, in order to develop future growth

Hamburg Area, Germany

Channel Marketing & Event Manager - Unit MARTINI• leading all activities within the gastronomy channel & event division• responsible for national budget and all brand activities (Experiential,PR, Events and Promotion)• responsible for conception, setup, realisation and budget of all events, sponsoring &promotions e.g. Mondo Martini, Formel 1, Ferrari, Martini Moments, Porsche, AndyWarhol• continuous leading and screening agency• establish brand and external partner networking

Hannover Area, Germany

Area Manager• negotiate contracts with Top 100 on-trade customers to ensure all brandactivities• development and support of top100 on-trade customers (gastronomy, wholesaletrade, event organiser and agencies)• responsible for the arrangement, implementation and documentation of all brand activitiesin the field within the regional on-trade market• responsible for the regional sales budgets (150.000€) and advertising material allocation

Hamburg Area, Germany

Event Manager• responsible for the realisation, budget, conception and setup of all Ritmo de Bacardievents in northern Germany• negotiations with agencies for the realisation of »Ritmo de Bacardi«• arrangement, organisation and excecution of several events, e.g. Schlagermove,Maschseefest, Kieler Woche.• acquisition of sponsors

New York, United States Of America

Fashion Production und -Event Creative Service• responsible for creation, planning, budget monitoring and course of event for thedinner table at the CFDA 2004 (Council of Fashion Designer Award 2004), setup ofthe award• backstage Management Assistance of the Burberry Fashion Show and the CartierDumont Santos Watch Event• research for creative service for fashion events of Gap and Clinique

Frankfurt Am Main Area, Germany

Sports Marketing• Assistant Management for conception, planning, organisation and realisation ofevents, e.g. ATP-Tournament Gerry Weber Open & Heilbronn, the Nike Junior Tour2001• financial accounting, budget monitoring, planning of delivery of goods and forecast2002• contact person for manager, agencies und Nike athletes• support on events: Nikefootball, -basketball und –handball