Dedicated Marketing professional with 5 years of experience, demonstrating a successful track record across diverse industries, including Technology, F&B, Fashion, Gaming, GameFi, and Blockchain. Skilled in Strategic Marketing, Content Strategy, PR, and Journalism, with proven experience leading teams of 4-10 members.Constantly seeking new challenges and striving for continuous improvement in all endeavors.
Bao Nam Group Corporation
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Bao Nam Group CorporationHanoi, Vn
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Marketing ManagerBao Nam Group Corporation Jun 2023 - PresentDa Nang, Da Nang City, Vietnam- Developed and executed digital marketing strategies, including paid advertising, SEO, and email marketing, to enhance customer experience.- Led multi-channel campaigns, ensuring consistent brand messaging and alignment with business objectives.- Researched and executed communication initiatives, including print, digital content, and videos.- Collaborated with cross-functional teams to ensure cohesive marketing efforts.- Managed and expanded content on digital platforms, optimizing SEO to increase organic traffic.- Set up budgets and provided sales support solutions to increase conversion rates.- Presented business development ideas to leadership, ensuring alignment with company goals.- Developed brand identity for Bao Nam Wine and Wood, including logo, website, and digital content.- Planned and executed communication campaigns for events ranging from 100 to 200 participants.- Managed digital content on social media channels, ensuring engagement and reach.- Analyzed and optimized campaign performance using Google Analytics and Meta Business.Key Achievements:- Grew social media followers from 0 to 5.2k on Facebook, reaching 1.2 million users in one year.- Improved Google Maps searches to 1,500 - 3,000 monthly.- Attracted 1,500 users to the website with 11,000+ event interactions in 2024.- Events: + Hosted 250+ attendees for Bao Nam Wine and Wood Cellar Restaurant Opening. + Organized 200 banquet tables for the Hoa Xuan Business Association Year-End Event. + Managed the Da Nang City Golf Association Launch Event.
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Content ExecutiveBravezone Co.,Ltd Oct 2021 - Feb 2023Hanoi, Hanoi, Vietnam- Executed digital marketing content strategies aligned with marketing objectives, ensuring effective messaging across multiple platforms.- Created blog posts, research articles, whitepapers, and specialized content for tech and blockchain topics.- Produced content for websites, email newsletters, and social media channels (Facebook, Twitter, Telegram).- Developed onboarding materials for blockchain users and company projects.- Contributed to advertising campaigns, email marketing campaigns, and other communication activities.- Created content for e-tournaments and airdrops, achieving 20,000+ actions per airdrop and 2,000+ accounts joining per tournament.- Supported the development team in optimizing content for projects, improving community engagement metrics.- Provided briefs for digital media publications and video scripts.- Coordinated media relationships for product releases, securing coverage from media outlets.- Led content efforts for projects like HeroFi and Plant Empires, contributing to growth metrics.Key Achievements- HeroFi Project: Led Pitchdeck content, contributing to successful token sales during IDO periods, resulting in 100% sell-out. Grew HeroFi Twitter from 16,000 to 80,000 followers and HeroFi Telegram to 100.000+ members.- HeroFi Instruction: Achieved 1.000+ visits per day.- Plant Empires: Completed whitepaper, pitch deck, and website layout, maintaining stable engagement metrics. Grew Plant Empires Facebook to 30,000+ followers and Plant Empires Release TikTok reached 1B+ views.- Idol World: Created website layout, content, and organized the first tournament, featuring 4 popular streamers from Thailand, leading to significant engagement. -
Marketing ExecutiveCarrect Jul 2021 - Sep 2021Hanoi, Hanoi, Vietnam- Implemented digital marketing plans, including content creation and paid advertising campaigns(Google Ads, Facebook Ads).- Managed social media accounts, including content planning, posting, and follower interaction.- Created marketing materials such as blog posts, email campaigns, and press releases.- Conducted market research and developed pitching materials for startup competitions.- Planned and launched the Carrect Graboil campaign.- Collaborated with the design team to create visual marketing materials.- Developed content for investment discussions with partners.- Coordinated business collaborations and managed media relationships.- Optimized the Carrect website and edited content layouts.Key Achievements- 200% increase in social media engagement through effective management.- Top 20 placement in Startup Wheel 2021 and Hack4Growth 2021.- 200+ bookings in the first week of the Carrect Graboil camp -
Marketing ExecutiveGymmax Llc Aug 2018 - Jun 2021Hanoi, Hanoi, Vietnam- Coordinated with product, sales, and design teams to develop marketing plans for gym and sportswear products.- Conducted market research and identified fashion trends to inform strategies.- Developed promotional campaigns and dealer incentives to boost sales.- Planned and executed online advertising campaigns (Google Ads, Facebook Ads).- Collaborated with content teams to create engaging marketing materials, including visuals, videos, and social media content.- Optimized SEO for the Gymmax website, increasing organic traffic. - Led the Gymmax Pass project, promoting products to athletes, models, and trainers.- Built and managed the Gymmax YouTube channel.Key Achievements:- Boosted website traffic through SEO optimization.- Grew Gymmax Pass group to 100+ members and increased engagement with athletes and influencers.- Increased Gymmax YouTube followers from 1,000 to 20,000.- Developed a customer community of 3,600 members for Gymmax.
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Esports Content Editor & Tournament CoordinatorEnews Organizations Sep 2013 - Aug 2018Hanoi Capital Region- Produced and managed Dota 2 content across platforms like playdota.vn, thegioigame.vn, and esv.vn.- Created articles, videos, and images for tournaments, boosting community engagement.- Coordinated major eSports tournaments, including Playdota Starleague Season 1 and BenQ eXtremesland CS 2016.- Promoted tournaments on social media and engaged with the gaming community.- Led a team to produce content and commentary, ensuring timely delivery.Key Achievements:- Playdota.vn: Maintained stable traffic of 35,000 - 40,000 visits per day, peaking at 50,000 during events.- Playdota Starleague Season 1: Organized a national Dota 2 tournament with significant community interest.- BenQ eXtremesland CS 2016: Managed an international CS tournament with extensive media coverage.
Thuan Pham Education Details
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Multimedia Communications Management
Frequently Asked Questions about Thuan Pham
What company does Thuan Pham work for?
Thuan Pham works for Bao Nam Group Corporation
What is Thuan Pham's role at the current company?
Thuan Pham's current role is Marketing, Content & Strategy Enthusiast | Marketing Manager @ Baonam Group.
What schools did Thuan Pham attend?
Thuan Pham attended Fpt University.
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