Hang Vu
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Hang Vu Email & Phone Number

Global Product Marketing & Brand Manager | Helping Companies Drive Revenue Growth & Enhance Customer Loyalty | Maximizing Market Potential | International Marketing at Stragen
Location: Hannover-Braunschweig-Göttingen-Wolfsburg Region, Germany, Germany 8 work roles 3 schools
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Current company
Role
Global Product Marketing & Brand Manager | Helping Companies Drive Revenue Growth & Enhance Customer Loyalty | Maximizing Market Potential | International Marketing
Location
Hannover-Braunschweig-Göttingen-Wolfsburg Region, Germany, Germany
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Hang Vu is listed as Global Product Marketing & Brand Manager | Helping Companies Drive Revenue Growth & Enhance Customer Loyalty | Maximizing Market Potential | International Marketing at Stragen, a company with 116 employees, based in Hannover-Braunschweig-Göttingen-Wolfsburg Region, Germany, Germany. AeroLeads shows a matched LinkedIn profile for Hang Vu.

Hang Vu previously worked as Senior Global Product Marketing Manager | Brand Manager at Stragen and Product Marketing Manager | Brand Manager at Stragen. Hang Vu holds Pharmacist, Pharmaceuticals from University Of Medicine And Pharmacy, Ho Chi Minh City.

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Stragen

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About Hang Vu

Senior Global Product Marketing Manager with a medical background and over 15 years of experience in international marketing, specializing in product portfolio positioning and strategic brand management.I am a results-driven marketer specializing in developing and executing marketing strategies that drive significant growth and revenue. My proven track record includes successful product launches, market analysis, product positioning, marketing strategy, market research, competitive analysis, cross-functional collaboration, brand management, market segmentation, marketing campaigns, product lifecycle management, customer insights, and regulatory compliance.From a young age, I was captivated by pharmaceutical advertisements that showcased the potential of medication to improve lives. This early inspiration fueled my career in marketing, where I harness my expertise to help pharmaceutical companies develop and market innovative products that make high-quality healthcare more accessible.𝐌𝐘 𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒: ✔ Leading the development and execution of marketing strategies resulting in a 120% boost in product sales.✔ Achieving a 38% increase in marketing ROI, a 60% reduction in expenses, and surpassing targets ahead of schedule.✔ Managing CRM system implementation, optimizing marketing campaigns, and driving a 15% increase in customer engagement.✔ Leveraging market research and cross-functional collaboration to drive a 50% increase in sales within the first quarter.✔ Utilizing Google Analytics to implement a data-driven social media strategy, resulting in a 30% boost in brand awareness and attracting over 10,000 new customers.I thrive on challenges and possess a deep understanding of the pharmaceutical landscape. With a passion for marketing and a dedication to innovation, I excel in developing strategic marketing campaigns, driving successful product launches, and elevating brand perception.If you're seeking a results-driven Product & Brand Manager with a unique blend of strategic thinking, creativity, and a strong pharmaceutical industry background, let's connect. Together, we can drive growth, improve people access to quality healthcare, and achieve remarkable success.👉Feel free to send me a message on LinkedIn or reach out to me at 𝐓𝐡𝐮.𝐇𝐚𝐧𝐠.𝐕𝐮@𝐨𝐮𝐭𝐥𝐨𝐨𝐤.𝐜𝐨𝐦.I'm excited to discuss how my passion, experience, and career growth can contribute to your organization's success in the dynamic world of pharmaceuticals.

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Hang Vu's current company

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Stragen
Stragen
Global Product Marketing & Brand Manager | Helping Companies Drive Revenue Growth & Enhance Customer Loyalty | Maximizing Market Potential | International Marketing
Website
Employees
116
AeroLeads page
8 roles

Hang Vu work experience

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Senior Global Product Marketing Manager | Brand Manager

Current

Germany

  • Earned expedited promotion to Senior Global Marketing Manager based on strong performance and organizational impact.
  • Remotely drive customer engagement, execute market research, and optimize costs for successful product launches in the Asia-Pacific (APAC) markets from Germany.
  • Lead development and execution of marketing strategies for Stragen’s business in Asia-Pacific (APAC), resulting in 120% boost in product sales through strategic launch campaigns in first year.
  • Define, develop, and launch B2B pharmaceutical products that meet customer needs, increase sales by 15%, and boost market share by 10%.
Jun 2018 - Present

Product Marketing Manager | Brand Manager

Vietnam

  • Increased revenue by 30% within 6 months, leveraging market analysis, training, and brand communication.
  • Contributed to a global cross-functional team to develop and execute data-driven go-to-market strategies, save 100 hours per month, and reduce headcount costs by €20,000.
  • Managed company and product social media accounts and increased followers by 70% through targeted content and engagement strategies.
Apr 2016 - Jun 2018

Product Manager | Brand Manager

Vietnam

  • Boosted market share by 30% and annual sales by €1.000.000 with an omnichannel brand plan and impactful marketing materials.
  • Led 3 product managers, delivering seamless product launches, and achieving 10% cost savings through efficient budget management.
  • Boosted profitability by 10% (€50.000) through market research, competitor analysis, and new sales strategies.
Jun 2015 - Apr 2016

Business Development Consultant

Vietnam

Collaborated with Itafarmaco’s global cross-functional teams to tailor marketing assets for Vietnam. Executed a go-to-market strategy, boosting product availability by 50%.

Feb 2012 - Dec 2015

Product Manager | Brand Manager

Vietnam

  • Managed the gastrointestinal product group, increasing product sales by 20% year-over-year.
  • Presented at international meetings and events, improving brand awareness and boosting company visibility by 40%.
  • Revamped company and product social media accounts by implementing targeted content and engagement strategies, resulting in a 70% increase in followers and a 50% boost in user engagement.
  • Led sales training, customer research, and competitor analysis, increasing pharmacy sales by €1.200.000 in one year.
Jun 2013 - May 2015

Marketing & Sales Consultant

Vietnam

Developed comprehensive Sudocrem strategy and brand architecture, including a New Product Development (NPD) pipeline and tailored launch plans, achieving a 30% market share in Vietnam during the first year through market research and competitor analysis.

Jan 2011 - Dec 2013

Product Manager | Brand Manager

Vietnam

  • Leveraged market research and cross-functional collaboration to develop buyer personas, driving a 50% increase in sales within the first quarter.
  • Utilized Google Analytics to implement a data-driven social media strategy, boosting brand awareness by 30% and gaining 10,000+ new customers.
Nov 2011 - May 2013

Brand Manager

Vietnam

  • Drove a 50% market share increase in the first year with innovative product launches, guided by buyer insights and segmentation analysis.
Jan 2008 - Oct 2011
Team & coworkers

Colleagues at Stragen

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3 education records

Hang Vu education

FAQ

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What company does Hang Vu work for?

Hang Vu works for Stragen.

What is Hang Vu's role at Stragen?

Hang Vu is listed as Global Product Marketing & Brand Manager | Helping Companies Drive Revenue Growth & Enhance Customer Loyalty | Maximizing Market Potential | International Marketing at Stragen.

Where is Hang Vu based?

Hang Vu is based in Hannover-Braunschweig-Göttingen-Wolfsburg Region, Germany, Germany while working with Stragen.

What companies has Hang Vu worked for?

Hang Vu has worked for Stragen, Exeltis, Italfarmaco S.P.A., Boehringer Ingelheim, and Teva Pharmaceuticals.

Who are Hang Vu's colleagues at Stragen?

Hang Vu's colleagues at Stragen include Antoine Tetard, Morgane Montané, Päivi Tossavainen, Dipranee Gopaul Dubreuil, and Jean-Luc Jl Tetard.

How can I contact Hang Vu?

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What schools did Hang Vu attend?

Hang Vu holds Pharmacist, Pharmaceuticals from University Of Medicine And Pharmacy, Ho Chi Minh City.

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