- Propose and develop key visual and brand guidelines and review the suitability of each design to ensure it is consistent with the brand identity on important campaigns such as the new store concept.- Propose ideas and give advice on major expertise for marketing activities at GS25, including brand campaigns, POSM, SNS communication, label and packaging, and brand collection that suit business needs in terms of cost and timing.- Management & develop design data and materials for the brand.- Working closely with the trade marketing and brand team to propose and ensure the POSM standard at the store and decoration to expose the brand attribute at the store level, develop ideas for social media based on the plan.- Production: create planning and shooting the products to promote the new products.- Team management: supporting the line manager in recruiting, training, and managing team members to ensure performance and productivity.

The main designer of brands Anessa, dprogram, and Elixir such as management design data and materials for brand guidelines, suggest ideas and give advice in my majors.Besides that, I focus on designing for the e-commerce of brands Senka,Tsubaki, Anessa, dprogram.I am in charge of designing and working closely with the MKT, Sale, Trade and Digital teams on branding campaigns.Make a briefing and work with the vendor on POSM production and printable products.Production, adapting and fixing POSM for retailers and stores.I also support design for the company’s events, such as kick-off, launching and training.

Management design data for brand LOTTE.vn.I was in charge of designing, suggesting ideas, creating key visuals, landing pages, and adapting banners to the lotte.vn platform for the partner's brands in diverse industries such as electrics, cosmetics, homecare, momcare, health, ect.Besides that, I also support design for internal activities.

I was in charge of designing, suggesting ideas, creating design for brands Sunsilk, Closeup, Vaseline and Pond’s.Working closely with MKT brand team on POSM production as digital, printing banners, gifts, POP and carton box, ect.

I was in charge of designing, suggesting ideas, creating logos, brand guidelines, brochure, leaflet, POSM, Branding, digital for clientsI worked closely with my team on POSM production as digital, printing banners and focus design for client events.