Brian Tice

Brian Tice Email and Phone Number

Fractional Creative Director & Brand Strategist for Emerging CPG Brands | Making Things Undeniably Dope, Because Ordinary Never Made Hearts Race @ Casa de Dope
Brian Tice's Location
Philadelphia, Pennsylvania, United States, United States
About Brian Tice

A creative and brand guy who started his journey in the music industry as a touring photographer and found his way into the start-up world of consumer packaged goods. My approach to creativity is all about breaking molds, taking risks with results in mind and pushing boundaries beyond the everyday bland – because let's face it, ordinary never made hearts race.My philosophy is rooted in the belief that creative should not only be aesthetically pleasing but also functional and purpose-driven. At the core of my work is a deep commitment to “better for the consumer, better for the world.” Creativity flourishes in environments that wish to be good and do good. Let's work together to bring your brand to life one wild idea at a time.

Brian Tice's Current Company Details
Casa de Dope

Casa De Dope

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Fractional Creative Director & Brand Strategist for Emerging CPG Brands | Making Things Undeniably Dope, Because Ordinary Never Made Hearts Race
Brian Tice Work Experience Details
  • Casa De Dope
    Founder
    Casa De Dope Mar 2023 - Present
    At Casa de Dope, a creative and branding consulting agency, I have collaborated with numerous CPG brands to revolutionize their brand positioning, spearhead strategic campaigns, and evolve their brand language and identity. Through these endeavors, I've cultivated strong relationships, leading projects from initial concept to final creation. My role has not only been about enhancing brand presence but also about forging lasting partnerships that drive tangible results.
  • Loom
    Chief Brand Officer
    Loom May 2024 - Present
  • Chipoys
    Creative Director
    Chipoys Aug 2024 - Present
  • Wet Hydration
    Creative Director
    Wet Hydration May 2023 - Present
    Las Vegas , Nevada, Us
  • Mananalu
    Creative Director
    Mananalu Aug 2023 - Apr 2024
    West Hollywood, California, Us
    *ACQUIRED* At Mananalu, a sustainable aluminum bottled water brand, I led transformative projects that enhanced our market presence and deepened consumer connections, working alongside the companies leadership team. My role ranged from directing campaigns and creating video content to developing retail and experiential activations. A highlight was spearheading a brand refresh that redefined our narrative and supported a premium pricing strategy, significantly boosting engagement and revenue.
  • Spritz Society
    Creative Director
    Spritz Society Jul 2022 - Mar 2023
    New York, Ny, Us
    At Spritz Society, an influencer founded sparkling wine cocktail company, I leveraged my expertise to work with influencer talents on impactful creative campaigns that significantly drove strategic growth and revenue. My role encompassed orchestrating a comprehensive brand refresh that transitioned the brand from an e-commerce focus to a broader mass market appeal.
  • Crook & Marker
    Creative Director
    Crook & Marker Dec 2017 - Jul 2022
    Hamilton, New Jersey, Us
    At Crook & Marker, a canned cocktail company, I served as the in-house Creative Director, leading the brand from concept to national distribution within a year in the competitive spiked seltzer market. Our focus on premium, organic products and a strong visual identity set us apart. Notable initiatives included a collaboration on the Hard Pickle Seltzer with a notable brand and targeted digital advertising campaigns featuring high-profile talent, significantly boosting our market presence and establishing Crook & Marker as a key player in the beverage industry.
  • Bai Brands
    Video Producer & Editor
    Bai Brands May 2015 - Dec 2017
    Hamilton, Nj, Us
    *ACQUIRED* At Bai Brands, an antioxidant beverage company, I led dynamic video production projects over a 24-month tenure. Our mission to "take sugar off the streets" culminated in a Super Bowl commercial that became a cultural phenomenon, earning over 2.7 billion media impressions and significantly boosting brand engagement with widespread social media interaction. This experience proved pivotal as I transitioned to Crook & Marker after Bai was acquired by Dr Pepper Snapple, applying my insights from Bai’s success to begin a new brand initiative.
  • Cloud9 Voip
    Telecommunications Project Manager
    Cloud9 Voip Aug 2010 - Apr 2016
    Williamsburg, Va, Us

Frequently Asked Questions about Brian Tice

What company does Brian Tice work for?

Brian Tice works for Casa De Dope

What is Brian Tice's role at the current company?

Brian Tice's current role is Fractional Creative Director & Brand Strategist for Emerging CPG Brands | Making Things Undeniably Dope, Because Ordinary Never Made Hearts Race.

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