Tiffany Lei

Tiffany Lei Email and Phone Number

Founder of Dragon7 @
Tiffany Lei's Location
Shanghai, China, China
Tiffany Lei's Contact Details

Tiffany Lei personal email

n/a
About Tiffany Lei

Tiffany Lei is a Founder of Dragon7 at Dragon7. She possess expertise in fmcg, marketing management, market research, brand management, marketing and 11 more skills.

Tiffany Lei's Current Company Details
Dragon7

Dragon7

Founder of Dragon7
Tiffany Lei Work Experience Details
  • Dragon7
    Founder
    Dragon7 Jan 2023 - Present
    Shanghai, China
    Dragon7 is a Google SEO agency. We provide SEO services to clients from different industries.
  • Cross-Border Ecommerce Business
    Founder
    Cross-Border Ecommerce Business Aug 2019 - Dec 2022
    Shanghai, China
    Develop private-label brands business via shopify and wordpress+woocommerce, mainly focus on US market, with paid media, Google SEO, Pinterest, Facebook group and Instagram community development.
  • System2
    Co-Founder
    System2 Sep 2018 - Jul 2019
    Shanghai, China
    Provide marketing service for New Zealand health care brand MitoQ, including brand strategy, digital campaign creative and execution, Baidu & Zhihu always-on, etc.
  • Danone Early Life Nutrition
    Aptamil Brand Manager
    Danone Early Life Nutrition May 2017 - Mar 2018
    Shanghai City, China
    -Based on brand, customer and shopper insights, led brand-oriented channel activations (incl. 618, 1111, roadshow, in-store activation etc) strategy, planning and execution with cross-function teams to drive brand sustainable development and business growth.-Drive Aptamil new product innovation on-time-in-full launch in market.-Responsible for analysis and development of brand national low tier city penetration plan, to grow brand awareness, imagery and sales to meet business objective in China market.
  • Danone Early Life Nutrition
    Cross-Border Ecommerce Brand Manager
    Danone Early Life Nutrition Apr 2016 - Apr 2017
    Shanghai City, China
    -Responsible for Netherlands Nutrilon and UK Cow & Gate brands launch in cross-border eCommerce channels and drive product awareness & penetration via insight communication and marketing campaigns-Build Nutricia Direct International channels awareness and lead the optimization of marketing strategy & promotion plan to drive channels and brands’ superiority, iWOM and sales.-Led data-driven eCommerce innovation and built strategic data partnership with JD.com, developed innovative data-driven business model and led targeting activations landing with right shopper, right content and right place.
  • Unilever
    Lipton Assistant Brand Development Manager
    Unilever Aug 2015 - Apr 2016
    Shanghai City, China
    -Responsible for develop Lipton brand strategies, insight, creative assets and marketing plans with digital & eCommerce focus, and communicate a compelling value proposition for target audience-Leading new product ranges development, management and launch for both offline stores and E-commerce channel
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  • Unilever
    Assistant Digital Marketing Manager
    Unilever Mar 2013 - Jul 2015
    Shanghai City, China
    In 2012 Unilever China realized that digital marketing would soon become the norm. To make the marketing teams fit for the future a central Digital Marketing team was set up. Role of this team was to step up digital capabilities (social marketing, search, mobile marketing, content, eCommerce etc.) across brand teams and pilot new ways & technologies to engage with consumers. I was hired into this team, after having won an internal digital marketing competition with a gamification idea.My role in this team was to overall contribute to building digital capabilities across the marketing organization, and specifically to launch a digital “Corporate Engagement Program” (CEP) that creates true consumer engagement and establishes leading edge Big Data capabilities in Unilever.
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  • Unilever
    Marketing Management Trainee
    Unilever Oct 2012 - Feb 2013
    China
    Customer Development KC1 RT-Mart team-Led the development of RT-Mart Instore Execution Strategy and Plan, underpinned with strategy understanding, shopper, customer and category insights, and supported its cascade and implementation through our field force.
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  • Unilever
    Marketing Management Trainee
    Unilever May 2011 - Oct 2012
    China
    CLEAR Brand Building team-Responsible for brand budget management, offline promotion planning & execution, and supported the planning and execution for CLEAR online social and media campaigns -Work closely with cross-function team to re-launch CLEAR post wash range, develop communication content and promotion mechanisms.
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  • Synovate Business Consulting
    Assistant
    Synovate Business Consulting Sep 2010 - Nov 2010
    China
    -Responsible for conducting field and telephone interviews with industry experts and value chain players to gather valuable market intelligence for project team; conducting basic analysis on market, industry and company;assisting in preparing client presentations.
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  • Nestle
    Finance Manager Assistant
    Nestle Jul 2010 - Aug 2010
    China
    -Collect,classify and update daily financial data,and assist financial group's daily work.-Participate regularly check and accrue the market expenses,and check goods receipt situation.
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  • Janssen Pharmaceutical Ltd
    Marketing Brand Manager Assistant
    Janssen Pharmaceutical Ltd Dec 2009 - May 2010
    China
    -Record sales expense from 19 sales areas nation wide, check and control the marketing budget expense,which is more than RMB 3million.-Work with purchasing and suppliers to produce and allocate marketing materials to all sales areas based on their sales performance.-Work with other Marketing administrative affairs on meeting support, file management, etc
  • China Minsheng Banking Corp.Ltd
    Customer Manager Assistant
    China Minsheng Banking Corp.Ltd May 2009 - Aug 2009
    China
    -Develop and maintain the VIP customers via phone and DM to introduce the financial products and services. Recruited 83 new clients and received RMB13million deposits totally.-Cooperate with Zhaoshang and Changjiang stock companies to develop potential customers. Organize activities in communities to maintain and develop clients. Execute the market research to analyze the credit intend of sellers.
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Tiffany Lei Skills

Fmcg Marketing Management Market Research Brand Management Marketing Competitive Analysis Customer Insight Marketing Strategy Consumer Behaviour Marketing Research Sales Analysis Trade Marketing Market Analysis Crm Brand Equity

Tiffany Lei Education Details

Frequently Asked Questions about Tiffany Lei

What company does Tiffany Lei work for?

Tiffany Lei works for Dragon7

What is Tiffany Lei's role at the current company?

Tiffany Lei's current role is Founder of Dragon7.

What is Tiffany Lei's email address?

Tiffany Lei's email address is st****@****live.cn

What schools did Tiffany Lei attend?

Tiffany Lei attended Beijing University Of Chemical Technology.

What are some of Tiffany Lei's interests?

Tiffany Lei has interest in Social, Dance, Reading, Sports, Runway, Food, Travel.

What skills is Tiffany Lei known for?

Tiffany Lei has skills like Fmcg, Marketing Management, Market Research, Brand Management, Marketing, Competitive Analysis, Customer Insight, Marketing Strategy, Consumer Behaviour, Marketing Research, Sales, Analysis.

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