Tiffany Walker Email & Phone Number

Wilmington, NC, US

Scottsdale, AZ, US

• Oversee and lead the client onboarding and offboarding team to ensure seamless execution and support. Manages the Co-op team and processes. Identifies and makes improvements to the Customer Data Platform product..
• Lead and technical support for CDP product.
• Vendor management and data integration management (CRM/DMS/Inventory/GA4).
• Create collateral for RFPs, Client Advocates, and Sales Teams as needed.
• Manage/train on/create process improvements for Onboarding, Co-op, and offshore Digital Facilitator teams.
• Oversee Co-op, OEM compliance, and brand identity for dealership communications.

Chapel Hill, North Carolina, US

• Promoted to oversee and lead all client onboarding and offboarding to ensure seamless execution and support. Handles any problems and escalations as needed and confirms successful issue resolution. Drives the.
• Played a key role in the development and launch of the CDP product resulting in 3 Birds Marketing LLC being noticed by Digital Air Strike. The product was the SaaS product that appealed to the company and led to the.
• Recipient of multiple performance-based promotions during tenure with 3 Birds Marketing LLC before acquisition.
• Reduced time and processes associated with the client onboarding experience from four weeks to 10 days.

Chapel Hill, North Carolina, US

• Transitioned into a newly created cross-functional role responsible for managing and leading four teams while offering strategic direction and guidance across the enterprise. Collaborated on the release and.
• Convened strategic marketing meetings with the CEO/Founder and COO to chart next steps, engage in data-driven decision-making, leverage performance metrics, and set business goals.
• Defined and managed processes for introducing new products; collaborated with the VP of Product & Engineering.
• Conducted training sessions for Digital Facilitators, Sales, and Client Advocate team members.
• Orchestrated event management efforts for NADA and Digital Dealer booths and ultimately strengthened the company’s presence in the industry.
• Managed an offshore team in India responsible for client onboarding and new product migration; subsequently supervised the Content and Creative teams.

Chapel Hill, North Carolina, US

• Responsible for formulating high-level brand and client strategies that could be scaled and effectively executed by the Client Advocate team. Partnered with the Director of Performance Management to facilitate targeted.
• Consulted with the Executive team as well as Creative, Content, and Development team members to ensure information sharing and eliminate roadblocks to success.
• Served as a liaison between the Client Advocate team and other cross-functional departments, including Content, Creative, and Product Management; managed the production of templates and creative content to enhance.
• Created integrated digital marketing programs tailored to specific OEMs based on their footprint size; maintained an OEM-specific asset repository within the campaign builder application.
• Devised and managed logins for compliance and creative assets and provided support for relevant co-op programs.
• Assisted in identifying resource needs for development and production; collaborated with the Development Team on initiatives for improving the CDP product and overall marketing communications.

Chapel Hill, North Carolina, US

• Charged with overseeing all QA and compliance procedures for all client communications and OEM content. Guaranteed the utilization of accurate and compliant OEM branding and aligned automotive vehicle advertising with.
• Built a Compliance program for the organization from the grassroots level.
• Collaborated with the Creative team to develop pertinent creative concepts and manufacturer or dealership-branded program collateral.
• Established connections and strategized with OEM compliance partners to verify compliance for assets and content.
• Remained abreast and aware of the latest automotive advertising industry rulings from the Federal Trade Commission (FTC) and evaluated state-specific automotive advertising laws; subsequently developed and upheld.
• Identified, investigated, and proposed co-op opportunities for company products and services while updating talking points with new information as details evolved and addressing inquiries from team members.

Chapel Hill, North Carolina, US

• Manage the day-to-day relationships of my automotive dealership clients to forge genuine and activerelationships based on expertise, trust, confidence, industry knowledge, and a firm understanding of client objectives.
• Manage integrated digital marketing programs for my clients, oversee and proactively manage clients'"virtual dealerships, " and recommend and create follow-up activity to maintain a positive presence and market share.
• Provide strategic marketing recommendations based on market data analysis, performance metrics,behavioral data, and client position and objectives.
• Manage multiple client campaign-based initiatives simultaneously from initiation through final data analysis.
• Compile and analyze multiple data points regularly and recommend follow-up actions to progress andoptimize performance.
• Forge lasting client relationships and constantly communicate and provide value.

Los Angeles, US

PR, Buyer for Galpin Auto Sports, Merchandiser for Galpin Auto Sports, Event Coordinator for Galpin Motors, Inc, Marketing and Advertising, Project Management, Product Development, and day-to-day office management.

Los Angeles, US

Client Management, PR, Project Management, Office Management, Event Coordinator, Assist with Marketing and Advertising Projects