Tiffany Rashada Email & Phone Number

Ohio, United States

We strengthen manufacturing through connection, education, and training.

• Served as marketing consultant on a variety of accounts for a digital marketing agency; directed strategy, supervised execution of tactics, analyzed results, and provided intelligent and insightful marketing plans to C-level clients• Led the launch of the digital marketing training division

Gestalt IT creates and shares content for IT practitioners, helping them to keep up to date through articles, whitepapers, ebooks, videos, and podcasts. Served as Editor of a 3,000+ page website and:• Mobilized and managed a team of 45+ contractors to create and deliver content for enterprise IT marketing projects• Collaborated with CMOs, VPs, CTOs, and Directors on content such as blog posts, webinars, and videos• Identified client objectives for multimedia projects… Show more Gestalt IT creates and shares content for IT practitioners, helping them to keep up to date through articles, whitepapers, ebooks, videos, and podcasts. Served as Editor of a 3,000+ page website and:• Mobilized and managed a team of 45+ contractors to create and deliver content for enterprise IT marketing projects• Collaborated with CMOs, VPs, CTOs, and Directors on content such as blog posts, webinars, and videos• Identified client objectives for multimedia projects, performed talent selection, assigned contractors to projects, handled onboarding, scheduled briefings, managed deadlines, facilitated client/contractor communication, edited content deliverables, delivered feedback, and invoiced contractors• Delivered weekly progress reports to management and clients on KPIs for 10-12 concurrent projects• Reviewed client assets, wrote SEO descriptions and excerpts for company website, scheduled content to publish on WordPress and YouTube, and promoted content on Facebook, LinkedIn, and Twitter using Buffer Show less

Cleveland/Akron, Ohio Area

• Strategic planning and operations for two new business divisions. Responsible for research, content editing, marketing, sales, and management of the projects• Developed new and existing B2B business in a 23-state territory for over 100 online resellers, affiliates, and textbook clients with priority accounts totaling over 1.5M in annual revenue• Identified and nurtured two school acquisition opportunities that increased reach and market share • Traveled extensively to meet with… Show more • Strategic planning and operations for two new business divisions. Responsible for research, content editing, marketing, sales, and management of the projects• Developed new and existing B2B business in a 23-state territory for over 100 online resellers, affiliates, and textbook clients with priority accounts totaling over 1.5M in annual revenue• Identified and nurtured two school acquisition opportunities that increased reach and market share • Traveled extensively to meet with clients, represented Hondros at real estate education conferences, and coordinated participation in trade shows• Documented activity in Salesforce Show less

Cleveland/Akron, Ohio Area

• Coordinated all online advertising for the company including accounts on Twitter, Facebook, LinkedIn, Google+, Houzz, and Pinterest • Designed and updated the company website, blogs, and e-newsletter to generate the majority of sales leads and lead customers through the funnel. Created videos and wrote SEO copy to engage web visitors • Managed CRM and e-newsletter mailing list• Served as first point-of-contact for clients, providing customer service, pre-sales, account management,… Show more • Coordinated all online advertising for the company including accounts on Twitter, Facebook, LinkedIn, Google+, Houzz, and Pinterest • Designed and updated the company website, blogs, and e-newsletter to generate the majority of sales leads and lead customers through the funnel. Created videos and wrote SEO copy to engage web visitors • Managed CRM and e-newsletter mailing list• Served as first point-of-contact for clients, providing customer service, pre-sales, account management, and vendor communications Show less

Cleveland, Ohio, United States

• Volunteered as a guest speaker for six years then hired as a freelance consultant to execute three cohorts of a weekly career development program sponsored by the Walmart Foundation. Over 80% of students secured full or part-time employment upon program completion

• Hired, trained and managed a career services team to increase the post-graduation job placement percentage to over 70% in each major• Interviewed and evaluated hundreds of students in mock interview situations to prepare them for the job search, and worked with students on career preparation to help them get jobs in their fields of study• Created and conducted weekly presentations (PowerPoint, videos, and workshops) for students to help them with personal marketing and career… Show more • Hired, trained and managed a career services team to increase the post-graduation job placement percentage to over 70% in each major• Interviewed and evaluated hundreds of students in mock interview situations to prepare them for the job search, and worked with students on career preparation to help them get jobs in their fields of study• Created and conducted weekly presentations (PowerPoint, videos, and workshops) for students to help them with personal marketing and career development efforts• Designed and published a monthly “Career Services Update” email newsletter and distributed it to stakeholders across the campus Show less