Tiffany Ward Email & Phone Number

Omaha, Nebraska, US

Omaha, Nebraska, US

• Part of the cross-functional team nominated for an award for the creation of two new campaigns, “Clearance Strategy” & “Weekly Surprise Deals.” that were implemented weekly throughout 2019. These new campaigns drove.
• Plans, develops, leads and executes all aspects of email marketing campaigns, from calendar creation, creative brief development to the execution and accurate deployment and analysis of campaigns.
• Collaborates with b2b sales leadership and merchandising team to plan and develop marketing calendar for promotional and category planning, customer contact strategy/segmentation and creative content/messaging.
• Provides direction and feedback to creative, marketing and other cross-functional partners to ensure marketing messages are conveyed clearly and align to overall business objectives and email best practices. Evaluate.
• Develop and implement new campaign ideas and promotional strategies to help build and expand the email marketing program. Test strategies to increase file engagement.

Omaha, Nebraska, US

• Assist in the development of email campaigns this included planning, building, testing, and execution.
• Analyze email campaign results and implement recommended changes

Omaha, NE, US

• Oversaw and coordinated all promotional collateral for the launch of REI’s first retail demo display unit in the agriculture and construction market; communicated to sales team project execution status and results of.
• Growth of REI’s social media channels: LinkedIn Followers: + 23% January 2016 – January 2017 Twitter Followers: + 34% January 2016 – January 2017 Facebook Fans: + 37% January 2016 – January 2017
• 2016 implemented creative brief process to minimize the number of design revisions and set clear expectations of project objective.
• In 2016 sent 664,751 emails; 28.6% open rate; 2.6% click through rate
• November 2016 coordinated logistics of 30 staged photography shots of manufacturing plant, hardware and software engineering testing. Shots included: live welding, live paint booth and press machinery. Project cost.
• Provide creative direction, concept and copy for press releases, print advertisements, social media postings, email blasts, and sales materials.

Atlanta, GA, US

• Position Impacted in the Consolidation with the Oklahoma Market*MAJOR ACCOMPLISHMENTS/ACHIEVEMENTS
• During the leave-of-absence of the retention manager, assumed her responsibility of leading proactive retention initiatives in a dynamic competitive environment, while continuing with my assigned duties simultaneously..
• Analyzed previous year’s data to compile an estimation of expenses for the 2014 retention budget.
• Participated in the interview process of the marketing intern, developed coaching and people leading skills by leading at a distance. (Intern based in Wichita office while I was located in Omaha office.)
• Provided recommendations and executed billboard placement within the Omaha market to Media Manager and media buyer agency to ensure greatest number of impressions and best placement within the city
• Executed competitive battle plan tactics in collaboration with boundary partners. All tactics executed on time, consistently provided updates to cross-functional team on tactic status. Numerous tactics in flight.

Atlanta, GA, US

• Developed and managed process of the design of direct mail and email blast creative pieces, deployed and tracked results of the campaigns
• Created sales support materials for retail stores to use in cross-selling customers in addition to the retention of customers
• Collaborated within marketing department on product launches, external communications of legal notifications, and retention campaigns
• Assumed complete management of digital and web based tactics in less than a month of employment; standard timeframe of complete management of tactics averages at six months of employment
• Managed expenses by opening purchase orders for campaign tactics and ensuring invoices are paid in accordance to company policy

Omaha, NE, US

• Position eliminated May 2012
• Designed, implemented and tracked direct mail and email campaigns to current residential customers and new residential landscape lighting prospects
• Created 2012 marketing budget and tracked expenses
• Identified and added new strategic partners by mailing targeted brochures that highlighted key projects
• Improved retention of residential customers by implementing consistent and targeted direct mail strategies (personal letters and postcards)
• Coordinated the redesign of company website with free-lance graphic designer

• Company went out of business Jan 2012
• Prospected for new business in the Omaha Metro through cold-calling; Added four new accounts
• Qualified prospects and prepared executive team meetings to review services and support offerings
• Maintained prospective and current client base database of approximately 500 records
• After six months, was given additional responsibility of the design, implementation and sustainability of company social media pages and e-newsletters, reaching over 400 clients

*Part-time PositionProvided total talent solutions to businesses throughout the Omaha area, including the execution of full life-cycle recruiting: sourcing, soliciting, and qualifying candidates, and interview process managementDelivered a "ready-now" talent pipeline by continuously networking with potential candiates

• Position eliminated Oct 2010
• Generated new business opportunities in five Midwest markets by cold calling approx 80-100 prospects per day; tracked and followed-up on prospects throughout the sales cycle
• Once qualified, scheduled introductory visit with executive team to meet with prospect to engage in the sales process
• Assisted the Business Development Manager in selecting a vertical market to focus on and compose marketing materials

Bs, Organizational Communications With Emphasis In Advertising And Sales

Continuing Education- Graphic Design

Education record