Tiffany Y. Email and Phone Number
California, United States
Tiffany Y.'s Location
San Francisco Bay Area, United States, United States
Tiffany Y.'s Contact Details
Tiffany Y. work email
- Valid
- Valid
- Valid
- Valid
Tiffany Y. personal email
n/a
Tiffany Y. phone numbers
About Tiffany Y.
Data-driven and result-oriented marketing operations director with hands-on expertise implementing multi-channel demand generation and digital campaigns. Skillset includes a unique blend of direct software sales experience with technical aptitude, a curious nature and high standards for work product. Extremely passionate about successful execution of digital marketing strategies that drive leads and improve sales’ pipelines.
Tiffany Y.'s Current Company Details
Biomarin Pharmaceutical Inc.
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Associate Director, Marketing Automation and Lead Enablement
California, United States
- Website:
- biomarin.com
- Employees:
- 3124
Tiffany Y. Work Experience Details
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Associate Director, Marketing Automation And Lead EnablementBiomarin Pharmaceutical Inc.California, United States
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Sr. Manager, Commercial Omnichannel DeliveryBiomarin Pharmaceutical Inc. Aug 2023 - PresentSan Rafael, Ca, Us
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Co-FounderLuvflourish, Inc. May 2021 - Present -
Director, Marketing OperationsFinancialforce Jul 2017 - Nov 2019San Jose, California, UsFinancialForce is the leading cloud ERP for the new services economy. The #1 ERP native to the Salesforce platform, FinancialForce unifies data across the enterprise in real-time, enabling companies to rapidly evolve their business models with customers at the center. • High Value Campaign Optimizations resulting in $1M in pipeline + almost 100K in ARR generated within first 60 days• Eliminated 125 hours of manual data entry by automating prospect facing channels and improved delivery by ~12 hours.• Increased conversions by 32% by reducing barrier to entry by 50% (form field reduction) which resulted in a 32% response increase over previous quarter• Priority 1 Leads routed to the Field 30% faster than previous quarter• Launched Blog subscription automation. Estimate 30-50 new leads per month• 2017 Dreamforce leads delivered to the field in near real-time, (compared to 7 to 10+ business days in years past). -
Director Of Digital MarketingNexsan Jan 2017 - Jun 2017Sunnyvale, California, UsNexsan develops world-class storage solutions for enterprise business.• Strategic oversight and experience working with MarTech stack solutions• Defined, created and documented best practices and marketing operations workflows.• Maintains data integrity with lead attribution and acquisition.• Assisted in website optimization that realized 32% lift in high-value campaign conversions.• Oversaw Marketing Ops optimization projects such as lead source consolidation, creation of asset library, data normalization, database enrichment, and customer personas. -
Senior Manager, Digital Marketing ServicesMarvel Marketers Jul 2015 - Dec 2016San Mateo, Ca, UsMarvel Marketers is a strategy, marketing automation and business intelligence consulting company servicing both Enterprise and SMB Marketo Customers.• Provided marketing automation and demand gen services for start up clients that consistently exceeded quarterly goals. • Strategy and execution of global marketing initiative that exceeded expectations by 114% goal.• Customer Success and Project Delivery for Global Enterprise Clients.• Led team of Marketo production specialists to execute client’s demand gen initiatives • Strategy and optimization of lead scoring, lead lifecycle, email deliverability, and data enrichment marketing projects.• Received Marvel Marketers Client Award -
Senior Marketing Manager, Marketing OperationsSupport.Com Mar 2014 - Jun 2015Anywhere, UsA cloud-based software and services for Internet of Things support.• Implemented Leadspace with Salesforce.com and Marketo to support target account sales strategy and reduced prospecting time for SDRs.• Developed and maintained target account lead scoring program in Marketo and Salesforce.com• Standardized lead source and campaign information across various channels to allow for more accurate campaign attribution.• Responsible for implementing multi-channel demand generation campaigns to fill the top of the funnel, mid-funnel marketing and build pipeline.• Marketo, Salesforce.com and Leadspace administrator. -
Business Development ConsultantKarvida May 2013 - Mar 2014Karvida is a privately held company based in Silicon Valley that provides management consulting services that integrate customer feedback, strategic planning, organization design and process improvement for Fortune 1000 to mid-size enterprises who seek to optimize their business performance through accelerated growth, operational efficiency and team engagement. Responsible for both client development, as well as, administering Salesforce.com for management consulting start-up• Streamlined opportunity management, tracking and top five account sales strategy.• Designed, managed and implemented email marketing campaigns.• Responsible for generating leads through various social media sites and networking.• Consolidated multiple legacy data sources into a new Salesforce .com instance leveraging DataLoader.• Salesforce.com administrator and business analyst. -
Client Development ManagerMarkettools, Inc. Nov 2009 - Mar 2012Responsible for both client development and sales process optimization• Achieved 2011 annual quota in less than 10 months.• Launched 493 leads and added $16M in potential revenue for the CustomerSat Sales team.• Provided sales support for CustomerSat team who closed over $1.2M in bookings.• In 2H 2010, delivered 100% increase in new leads and pipeline over 1H and exceeded Q3 goals by 107%. • Gathered prospective customer's high-level business requirements and identified the best solutions to accomplish their goals.
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Account Executive, Reallegal & LivenoteThomson Reuters Oct 2006 - Mar 2009Toronto, On, CaResponsible for both client development, as well as, administering Salesforce.com• Exceeded yearly sales quota in 2007 and 2008. • Top producer and Sales Lead for a sales team that achieved 105% of quota.• Increased new customer accounts by 30% in 2008 and 20% in 2007.• Identified additional sales opportunities from existing customers resulting in 15% new business.• Streamlined Salesforce.com to enhance opportunity management and productivity.• Implemented sales strategy for an inside sales team that consistently achieved quota. -
Territory ManagerCt Summation Jun 2002 - Aug 2006San Francisco, Ca, UsSummation was a software company focused on evidence management and litigation support.• Exceeded quarterly quota by 150% and achieved quarterly accelerator three times in 2005.• Integral member of a sales team that realized 110% of quota.• Responsible for uncovering additional opportunities and expanded territory by 38%.• Ability to drive business through personalized software demos to all levels within a firm.• Re-established damaged and troubled client relationships and won back lost customers. -
Account ExecutiveOne, Inc. Apr 1999 - Apr 2001Webster, Ny, UsOne, Inc. was a B2B eCommerce and eCRM strategy and services firm. • Achieved quarterly quota milestones and became the top producer in the Northern California office.• Responsible for consulting services sales to emerging, pre-IPO and mid-size companies. Focused sales efforts on CXO, VP and Director levels.• Expanded existing customer base while being held accountable for customer affinity and satisfaction.• Provided presales technical support during the sales cycle gathering business requirements, explaining technical product overviews and mapping business requirements with application functionality. • Conducted in person and online CRM software presentations and training sessions.• Panel member for eBusiness/CRM Southern California road shows targeting the Fortune 1000.• Coordinated the integration of information in response to prospects’ RFPs and RFIs.• Development of new strategic and management of existing vendor relationships.
Tiffany Y. Skills
Salesforce.com
Crm
Sales
Sales Process
Saas
Lead Generation
Marketing
B2b
Enterprise Software
Account Management
Market Research
Demand Generation
Social Media
Customer Acquisition
Marketing Operations
Customer Retention
Training
Pre Sales
Leadspace
Business Development
Consulting
Digital Marketing
Analytics
Email Marketing
Strategy
Cloud Computing
Strategic Partnerships
Marketo
Marketing Automation
Sales Operations
Tiffany Y. Education Details
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San Francisco State UniversityPsychology - Emphasis In Industrial-Organizational Psychology -
The Hamlin School
Frequently Asked Questions about Tiffany Y.
What company does Tiffany Y. work for?
Tiffany Y. works for Biomarin Pharmaceutical Inc.
What is Tiffany Y.'s role at the current company?
Tiffany Y.'s current role is Associate Director, Marketing Automation and Lead Enablement.
What is Tiffany Y.'s email address?
Tiffany Y.'s email address is ti****@****ols.com
What is Tiffany Y.'s direct phone number?
Tiffany Y.'s direct phone number is +141537*****
What schools did Tiffany Y. attend?
Tiffany Y. attended San Francisco State University, The Hamlin School.
What are some of Tiffany Y.'s interests?
Tiffany Y. has interest in Volleyball.
What skills is Tiffany Y. known for?
Tiffany Y. has skills like Salesforce.com, Crm, Sales, Sales Process, Saas, Lead Generation, Marketing, B2b, Enterprise Software, Account Management, Market Research, Demand Generation.
Who are Tiffany Y.'s colleagues?
Tiffany Y.'s colleagues are Laura Maunsell-Fitzgerald, Anya Louisa, Samantha Gorman, D'artagnan Yancy Arizabal Jr., Sanjiv Kumar, Nitin R., Karim Ameur.
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