I am responsible for sales and customer management, and developing customer oriented understanding. Member of the executive team.

I worked in an EU-Project aiming for healthier future of Europe. Project's aim is prevention of childhood obesity by focusing on environmental factors (food monitoring and reformulation, marketing, and public food procurement process). My responsibilities included reporting of monitoring possibilities in the digitalized environment (Possibilities in use of GS1 or Euromonitor/Via database), marketing research in childrens' mobile phones and co-operating with public food procurement pilots. I also coordinated and moderated a webinar on the public procurement work package. I started studies concerning service design.

I worked as a researcher at Fineli Food Composition Database -team. I coordinated instructions to analyze food products and I was involved in a pilot study of gluten-free products. I planned and implemented Fineli customer satisfaction survey with a questionnaire and interviews.

I studied nutrition and food science and participated in an international EIT-food product development project. Studies' main language was English. Among studies, I worked part-time in Maito ja Terveys ry from April 2019 until October 2019 communicating about nutritional recommendations and dairy products in schools and developing communication on social media.

I was responsible for feed and preservative sales of almost 20 million euros in K-maatalous retail chain of 78 different stores. Another responsibility area was the development of the Animal husbandry concept. I negotiated and planned marketing with 30 different suppliers. I planned and coordinated annual salesperson training and communicated with end customers at agricultural fairs. I partly traded larger batches of feed directly with the stores. Salmonella control and HACCP were part of my responsibility area. I received encouraging feedback especially on my interaction skills.

My work included communication about grass silage quality issues to farmers in Finnish and Swedish. I developed Artturi quality certificate for silage harvest contractors and organized training for them. I also led a project concerning how to enhance grazing in farms. I received good feedback on teamwork skills and got training in leadership and project management.

I developed especially poultry feed in co-operation with the sales team. For example, we launched a new feed concept for layers with optimized amino acid and fibre composition. I also designed Racing Senior -feed for older horses, which is still on sale. Work included feed marketing and event organisation.