Tilda Hoedts work email
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Main experiences: E-commerce • Digital Marketing • Fashion & Lifestyle • Music • Fitness InstructionMain skills: Strategy Conception (Acquisition & Loyalty) • Team Management • Analytical Mindset • ProactiveI am responsible for the conception of the international webmarketing strategy and teams, across all digital channels. I oversee the development and implementation of acquisition and loyalty campaigns.
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Fitness CoachSwedish FitFrance
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Customer Success ManagerExoFrance -
Chief Operating OfficerExo Jun 2024 - PresentBoulogne-Billancourt, Fr
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Ambassador Coach @ JympJymp Apr 2024 - PresentGym + Jump = JYMP ! Fitness • Muscle strengthening • Cardio • Jumping rope -
Fitness Coach @ Swedish FitSwedish Fit Sep 2017 - PresentParis, Île-De-France, FrIntense full body (Strength & Cardio Training) • Intense Cardio Training • Cardio HIIT (High Intensity Interval Training)
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Senior Digital Marketing Manager - Head Of Webmarketing TeamIzipizi Aug 2017 - Dec 2023Paris, Île-De-France, Fr• Creation from scratch of the webmarketing strategy for all markets (international activity), from acquisition to retention: objectives, priorities, budgets, campaigns, customization according to the target market• Brand expansion and web visibility through SEA, SEO, SMO, display, retargeting, affiliation, CRM, emailing, omni-channels activations• Draft, implement, improve online marketing campaigns to drive notoriety, traffic, sales, repeat purchases and maximum revenue to the company• Successful collaborations with web development, e-store, design, communication and marketing teams• Reporting and monitoring our teams performance through measurement metrics selected from KPI's in order to statistically analyse the business performance to make strategic recommendations• Webmarketing team leader -
Senior Crm Manager / E-Commerce ManagerMelijoe.Com Jul 2015 - Jun 2017Paris, Fr• Definition of the international CRM strategy: objectives in terms of prospective customers, loyalty, segmentation, and improvement of customer satisfaction• Elaboration of the global action plan: emailing and SMS campaigns, triggers, newsletters, incentivising the audience, and scenarios according to the customer's life cycle• Reporting of both the global and domestic top markets through subsequent performance analysis• Production of an international communication plan based on noticeable changes in onsite animation and dedicated content• Commercial offers: production of promotions, implementation, follow-up, analysis and reporting• Management of transversal projects: implementation and evolution of new onsite functionalities• Creation of content, writing briefs, and following-up the rate of production with the graphics team -
International Crm & E-Commerce Project ManagerVestiaire Collective Feb 2014 - Jul 2015Paris, Île-De-France, Fr• Creation of brand and commercial animations for the emailing channel (worldwide and top markets)• Development, management and analysis of marketing actions involving CRM triggers and newsletters• Planning of emailing campaigns and using associated online communication tools• Social media: creation and organisation of the schedule to post creative content in collaboration with the community manager• Setting up communication operations: promotion of brands through partnerships and marketing contests with the help of blogs, influencers and fashion media -
Digital Marketing ConsultantConsulting Missions Sep 2013 - Mar 2014• CCM BENCHMARK: Implementation of SMO strategies in order to promote conferences using a wide range of social media outlets• AXA: creation of a digital strategy to promote brands with an aims to retain and grow the target audience for 15-24 year olds
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Digital Marketing ManagerWagram Music 2010 - Sep 2013Paris, Île De France, Fr• Definition and management of the department's digital business strategy• Commercial and financial reports• Elaboration of Community Management actions & operations• Synchronization and adaptation of the offline vs. online offer• Benchmarks / competitive analysis, monitoring of market changes -
Senior Project ManagerWagram Music Jan 2008 - Sep 2013Paris, Île De France, Fr• Conception and launchings: collections and specialized boxes, niche compilations• Development of brand licenses with specialized media (Rock&Folk, Télérama, Jazz Magazine Jazzman, FIP, Les Maternelles...)• Development of launch plans, management & improvement of the marketing-mix• Negotiation of brand licensing agreements and media partnerships• Supervision of the creation and manufacture of products & all communication tools (sales pitches, advertising pages, web banners, posters, radio spots...)• Analysis of key performance indicators• Budgets and P&L management• Coordination with internal departments, service providers and the various players in the music sector• Management of an assistant
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Project Manager (Label : Polydor)Universal Music Group Jan 2006 - Dec 2007Santa Monica, California, Us• Elaboration, implementation and follow-up of artist developement strategies / album launch plans: through positioning, artistic, image, promotion, digital, marketing, commercial actions• Coordination of budgets, P&L, marketing, commercial and promotional retroplannings• Media buying & advertising campaigns (TV, radio, press, web, display)• Establishment of a promotional activities schedule in coordination with the press officer service• Events organisation: private concerts, showcases, meetings artists / public... -
Marketing Coordinator (Label : Barclay)Universal Music Group Jan 2005 - Dec 2005Santa Monica, California, Us• Collaboration with four artist project managers (local + international markets)• Operational implementation of marketing, promotional & commercial plans (TV, radio, TV, street marketing campaigns, showcases...)• Monitoring of the visual content & communication tools production (artwork, video clips, shootings...)• Research and follow-up of partnerships & special operations• Coordination with show producers for promotion & tour logistics
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Retail CoordinatorFédération Artisans Du Monde Mar 2003 - Sep 2003Montreuil, Île-De-France, Fr• Management & coordination of the sales team of the network's historical shop• Creation of communication & sales tools • Merchandising organisation & animation• Organization, promotion & animation of conferences dedicated to fair trade
Tilda Hoedts Skills
Tilda Hoedts Education Details
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Fédération Sportive Et Culturelle De FranceOption Activités Gymniques D'Entretien Et D'Expression -
Institut Léonard De VinciMba Marketing Et Commerce Sur Internet
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Essca (Ecole Supérieure Des Sciences Commerciales D'Angers)Spécialisation Marketing Grande Consommation
Frequently Asked Questions about Tilda Hoedts
What company does Tilda Hoedts work for?
Tilda Hoedts works for Swedish Fit
What is Tilda Hoedts's role at the current company?
Tilda Hoedts's current role is Fitness Coach.
What is Tilda Hoedts's email address?
Tilda Hoedts's email address is t.****@****joe.com
What is Tilda Hoedts's direct phone number?
Tilda Hoedts's direct phone number is +33 1 49 96 *****
What schools did Tilda Hoedts attend?
Tilda Hoedts attended Fédération Sportive Et Culturelle De France, Institut Léonard De Vinci, Essca (Ecole Supérieure Des Sciences Commerciales D'angers).
What are some of Tilda Hoedts's interests?
Tilda Hoedts has interest in E Commerce, Cinéma, Culture And Art, Gestion De Projets, Médias, Mode And Vintage, Marketing Digital, Peinture, Réseaux Sociaux, Brocantes And Vide Greniers.
What skills is Tilda Hoedts known for?
Tilda Hoedts has skills like Marketing, Digital Marketing, Music Industry, Sem, Marketing Digital, Record Labels, Digital Distribution, Seo, Music, Marketing En Ligne, Music Production, Client Relations Skills.
Who are Tilda Hoedts's colleagues?
Tilda Hoedts's colleagues are Stéphanie R., Patricia Pelletier, Frédéric Coury, Claire Guihéneuf, Julien Haurant, Maud Mendes, Jonathan Rochetin.
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