Tim Baumgartner Email & Phone Number

Milwaukee, Wisconsin, United States

- Deliver the experience for field data program- Collaborate with product, engineering, architecture to ensure alignment with program experience objectives- Define the vision, strategy, and epics for field data through synthesizing strategy, research and feedback- Develop the business case to support desired field experience outcomes- Create roadmaps.

Milwaukee, Wisconsin, United States

Milwaukee, Wisconsin, United States

• Instructor for semi-annual digital analytics and digital content strategy courses at the UWM School of Continuing Education https://uwm.edu/sce/courses/google-analytics-advanced-techniques/.
• Teach students of all ages, backgrounds and experience levels digital marketing, branding and analytics best practices, including Google Analytics expertise, report creation and advanced analysis techniques

Milwaukee, Wisconsin

• Lead and manage analytics team of 11 at Laughlin Constable in Milwaukee and Chicago offices, including strategy analysts, media analysts and data science team
• Participate in new business pitches, RFP processes and new client prospecting efforts throughout the year
• Produce thought leadership content, conference presentations and mentor and develop young professionals at the agency
• Established agency data warehouse and data lake in collaboration with development team to optimize data capture, storage and reporting across different services and platforms
• Serve as analyst for agency clients, including ASPCA, AstraZeneca, El Camino Hospital, Firestone, FRAM, Hoosier Lottery, Jewelers Mutual, Master Lock, Medela, Northwestern Medicine, RW Baird, ThedaCare, and Wisconsin.
• Analyze data from all advertising and sales channels to create ROI models and create statistics-based digital strategies and recommendations for clients to maximize conversions and sales

Milwaukee, WI

• Migrated website content from three pre-merger websites to one, internal Oracle Content Management System (CMS) platform, including Metavante.com, NYCE.net and FISGlobal.com
• Assisted in the development of the Information Architecture (IA) and launch of 70+ foreign country sites on FISGlobal.com and implemented multilingual capabilities for those pages
• Updated and maintained FISGlobal.com site using Oracle CMS and FIS Intranet on Microsoft SharePoint
• Managed the execution of various digital marketing campaigns for Metavante’s internal NYCE Payments Network, ePayment and Custom Statement Formatter (CSF) business units
• Conducted webinars, organized and executed tradeshows, including the annual company client conference to qualify business leads

• Utilized research databases to provide numerical data about target market demographic
• Researched information on competitors’ products, pricing and advertising spending strategies
• Assisted in the creation of advertising pamphlets, customer service projects and inventory management

• Assisted with the launch of the company's CRM (contact management) program
• Created a website that put the entire new hire on-boarding paperwork online
• Performed various office tasks

Bachelors, Marketing

Education record