Directs strategy and implementation of marketing, brand management, content development, advertising and related areas for TMC Health, the largest system of care in Southern Arizona. TMC Health is the fastest growing care network in southern Arizona, encompassing four hospitals, the region's largest primary care network and other key medical services. Leads a creative team in engaging multiple audiences to influence patient engagement, service line growth, brand awareness and patient satisfaction in their digital health care journey at TMC Health. Also collaborates on a system communication strategy for system employee engagement.

Manages strategy and implementation of the marketing & advertising needs of Tucson Medical Center, TMC Health and it's network of medical providers. Drive the convergence of brand management, while leveraging the power of CRM and digital branding to drive business, expand service lines and meet the needs of a growing community health care network.Develops and implements marketing and advertising strategy to drive key organizational initiatives. Oversees Tucson Medical Center's community health outreach program, including The Core and other wellness initiatives. Oversee and implement the advertising & marketing schedule the #1 hospital in AZ and recently selected for the second year in a row, US News & World Report's Best Hospital in Tucson.Promoted to Director of System Advertising & Engagement. for TMC Health, Tucson Medical Center's parent company.

The Core is an innovative and exciting way to reach the hospital's core community. Located in a high profile lifestyle center, The Core is designed to connect the community to medical resources, technology and information. I design and implement programs that put people on a proactive and informed path to a healthy lifestyle. The Core continues that commitment to improving the health and well-being of our community by creating a venue to engage our community in a discussion about wellness, while cultivating healthy lifestyle opportunities.Manage and oversee all day-to-day operations and staff of the TMC health and wellness outreach center. Responsible for programming, budget maintenance, staff, relationships and resources. Responsible for development and implementation of programming and outreach offered through the center. Promoted to Manager, Advertising, Marketing & Wellness at TMC. November 2016.The Core closed on June 30, 2022 with key components, programs and philosophy incorporated into the strategic planning and growth of TMC Health.

This was such a fun gig. Not only did I run with guests from around the world, I gave monthly motivational talks about finding that enthusiasm we had for play as kids. It was cool.Ranging in distance form 3 - 5 miles, I'd lead guests on runs in and around the beautiful Sonoran Desert. If you ever want to get to know people, spend 45 - 60 minutes running with them. I met some cool people. Ask me about it sometime!

I was fortunate to compete at the high school and NCAA collegiate level as a track and cross country athlete. It is something that has come to define my outlook on life and a source of enjoyment. Beginning in the spring of 2010 I had the opportunity to coach the boys and girls St. Augustine Catholic High School Cross Country and Track Teams, becoming head coach in 2011. With upwards of 55 student athletes on each team (150 students in the school), I was proud to coach a group of students that produced 15 state champions, five state records and thirteen school records. More than the medals and trophies, my passion remains helping athletes of all abilities achieve their goals and develop a lifelong love of running. Coaching and mentoring is something I loved and continue to pursue with passion and dedication.

• Responsible for fundraising activities for areas largest special meal delivery agency• Facilitate growth of the agency through marketing, branding and outreach• Implement programs to grow awareness to assist fundraising, volunteer and client growth• Public Relations, media management, special events, sponsorship, and other duties in small five-person office

Bourn Partners, LLC, Tucson, ArizonaRetail Agent• $4m in contracts both retail leasing and sales • Clients include Native New Yorker, NextCare, It’s A Grind Coffee, Firkin & Friar and CiCi’s Pizza, Merle Norman and othersTucson Realty & Trust, Tucson, ArizonaAgent/Office & Retail: • Office leasing and sales• Worked with local, regional & national companies• Completed 27 transactions in first calendar year and 52 total transactions before moving to Bourn Partners• Clients included Bank of Arizona, Pima Community College, Concord Mortgage, Med-Tech Medical Supplies, and MetLife

KSNT-TV 27 Emmis Corporation - NBC Affiliate, Topeka, Kansas.General Sales Manager: • Generated more than $6m in revenue. Implemented strategic plan for #1 billing station in market, #2 in ratings• Grew local direct business 50%• Managed 12 member sales team, and 8 support staff; maximized inventory for top revenue growth, budgeting, forecasting and special projects• Worked with national rep firm; negotiated annual contracts managing all aspects of national revenue. Managed traffic department to maximize revenue and eliminate poor credit customersKGUN-TV 9 Emmis Corporation - ABC Affiliate, Tucson, ArizonaNew Business Manager: • Managed company new business sales team• Responsible for budgeting, managing, training new members of the new business team Account Executive: • Developed and grew local and regional advertisers; conducted Nielsen trainings for new staff; updated and maintained sales software • Led the sales team to a successful completion of the AXCESS (music based incentives) Sales Program • Chair for the KGUN Employee Feedback Committee.

Group Sales and Tourism Management. 1994 - 1995, 1996 - 1999Old Tucson Studios, Tucson, ArizonaMarketing Director: • Developed and administered marketing plan and budget of $1.2 million • Managed local sales team working with local, regional and national group programs• Increased local attendance by 42-percent• Directed marketing staff in all aspects of advertising, promotion and public relations • Maintained key promotional and marketing relationships; developed promotional calendar; developed and implemented new events. Designed and implemented national concert series; booked and managed talent, production manager for concertsFilm & Marketing Manager: • Oversaw film, video, and television projects for the southwest’s largest production facility; • Solicited film business, negotiated contracts with film companies, and ensured continuing progress and success of all production at two separate filming facilities • Created, coordinated and directed major promotional eventsAdvertising & Promotion Manager: • Developed in-park promotions; managed cross-promotions with regional and national retailers; and coordinated nationwide advertising campaign • Created advertisements and brochures for park and group salesCrisis Management Team: • Disseminated information to media organizations; co-produced and developed public image campaign after fire destroyed much of park on April 24, 1995