Managing Editor of Australia's largest RV multimedia brand - Caravan and Motorhome On Tour. About Caravan and Motorhome:- 24,000 Magazine and DVD sales per issue (15 issues a year)- 50,000+ Facebook Audience- 22,000 Newsletter SubscribersAs Managing Editor, my role is to oversee every aspect of every arm of the brand.Role Tasks:- Manage a small in-house editorial team, as well as an extensive freelance base to put together 212 pages of relevant, exciting, engaging content for an audience of over 100,000 passionate RV enthusiasts.- Oversee the production of 15 high quality travel DVDs every year. I research locations, organise trip itineraries, ensure all commercial obligations are executed perfectly, oversee the edit, and have final say on commercial and editorial decisions, and marketing of DVD before it goes to reproduction.- Execute strategy to increase social media audience, and audience engagement. In two and a half years, our team has managed to organically increase Facebook audiences from 10,000 to 50,000, and average an open rate of 40% and click through rate of 23% on editorial newsletters.Our social media strategy isn't just focused on numbers, it's focused on galvanising the RV community, and reinforcing Caravan and Motorhome as the true voice of this passionate audience. I have learnt how to harness the power of Facebook by working with our sister publication, 4WD Action, who have grown their audience to over 1.5 Million.- Manage and execute marketing strategy across all arms of the brand. This includes writing exciting, engaging marketing lines throughout the magazine and DVD, and creating punchy, targeted subject lines for emails and Facebook.- Deal directly with clients to ensure they are using our media the right way to increase brand awareness and sales. I work closely with our Director of Marketing and Sales to compile marketing strategies for high-end clients in the RV and outdoor leisure industry.

Writing and editing travel features across five different leisure magazine titles. Magazines include:4WD ActionCaravan and MotorhomeOverlander 4WDCamper Trailer Touring4WD Camping Guide.Other roles include:Liaising with and coaching freelance contributors.Working closely with the appropriate Editors to make important content decisions.Planning and performing trips across Australia to get travel content.Creating monthly travel newsletters with writing and photography tips for freelancers.Understanding and choosing the right images for print.