Tim Goode Email and Phone Number

Led an entrepreneurial startup business by introducing a new diagnostic imaging technology in North America and Europe; developed the business to its current status as a central component of IDEXX's integrated diagnostic "suite" and fastest growing business. Managed sales, installation, software development, marketing, logistics, and customer service in the US and Europe.Managed contracting with a foreign supplier of human digital radiography equipment, including adaptation for unique customer adaptations; developed a technical team within IDEXX proficient in the new technology.Hired, managed and led capital equipment sales and service team.Drove imaging systems through the companies phase release process and market launchDeveloped strategies for product design, level of service, market entry, and sales which resulted in faster time to market, exceptional customer satisfaction, and continued leadership of the imaging diagnostic market Achieved profitability significantly ahead of plan through aggressive efficiency improvements and pricing strategy as well as revenue growth.

Strategically led market entry with full integration capability for Digital Radiography diagnostics (e.g. with telemedicine sources and practice management software). Subsequently drove software integration among a number of IDEXX's key product groups, resulting in sustained market leadership and a key component of the company's current product strategy. Led digital imaging from conception to a $30M business within IDEXX.Initiated and managed significant efficiency and cost improvement efforts, e.g. consolidation of 4 facilities in Australia (saving $1M/year) and reduction of Digital Radiography's equipment installation cost. Identified opportunity in Australia to expand into the contract laboratory services market through acquisition of two national labs. Conducted due diligence, developed and negotiated contracts, and managed integration and communication to the market. Focused sales and marketing on customer education: partnerships with leading veterinary scientists who presented the technology at conferences and trade shows; webcasts featuring current users; sales approaches and advertising that educated veterinarians on the importance of image quality without creating defensiveness.Built highly proficient sales and technical service staffs for Digital Radiography and Australia/New Zealand; in both businesses, effectiveness of sales and quality of service were the primary competitive advantages in growing the businesses and gaining a unique competitive edge.

Initially assigned to evaluate the potential market and profitability of a startup business providing diagnostic equipment and kits in Australia and New Zealand. Formulated and executed on a three part strategy that grew the business from $1M to $22M. Established key business relationships in Singapore, Hong Kong, South Korea and Japan. Opened up New Zealand as a Pacific Rim subsidiary.

Managed and led team of 8 to 25 medical representatives and capital sales professionals; grew the business from a minor player to market leader in the Midwestern states, launching several new products and winning a number of function- and company-wide awards.

Established a strong presence east of the Mississippi for a small startup manufacturer of human immunoassay and therapeutic drug monitoring kits. Captured significant market share from a large competitor while managing a small team of hospital focused sales representatives.