PODCAST: With co-founder Kurt Nelson, PhD, Behavioral Grooves was born out of our shared desire to expand the community of people wanting to positively apply the principles of behavioral science to work and life. Behavioral Grooves podcast has listeners in more than 120 countries and features academics, authors, and practitioners of behavioral sciences as guests. Behavioral Grooves is available anywhere you like to listen to your podcasts. CONFERENCE: They are also the founders of Nudge.It North, an annual conference on applied behavioral science. In January 2021, the one-day virtual event hosted speakers including Annie Duke, Robert Cialdini, John Bargh, Gay Latham, Chiara Varazzani, and many others. MEETUP: The Behavioral Grooves monthly meetup is a gathering of curious minds. We meet the 3rd Thursday of every month in a virtual format to have more intimate conversations about the application of behavioral science. Each month, we feature a world-renowned author or researcher to share their insights with the community. We follow up the presentation with breakout discussions about the application of the lessons learned.

Applying behavioral science for good: to help inspire and build better lives and communities.Enterprise responsibility for training, internal consulting (strategic advisory), and research in behavioral sciences. Responsible for designing, developing, and deploying enterprise-wide training for behavioral science including online modules and in-person remote workshops. Delivered in CX, Marketing, Events, Insurance, Employee Engagement, Decision Science, and Branch operations. As a strategic advisor, Tim works with strategic initiatives across the enterprise to enhance communication. Tim’s research projects focus on improving client’s financial wellbeing, specifically around the use of personalized data.

Human beings underestimate the role of the unconscious plays in our behaviors.In this role, I help public and private institutions solve people issues using a behavioral lens in order to achieve high-impact results that are both measurable and long-lasting. These issues can be with internal or external stakeholders. I combine experience from corporate leadership, product development, product marketing, public speaking, consulting and behavioral sciences to tailor fit solutions to marketing, human resources and sales.

Author of LIFT: The Mindset of Motivation, a bi-monthly column that overlays insights and experience with sales and marketing with the science of behavioral economics.

I have corporate responsibility for innovating and marketing BIW's reward systems. The fuel for such innovation is derived from primary research with the academic community (George Loewenstein, Dan Ariely, Francesca Gino, Scott Jeffrey, Victoria Shaffer, Patricia Norberg, Erik Johnson, Saurabh Bhargava, etc.) to understand how nudges in incentive form, communication, and goal structures impact behaviors. Research underway is leading to understandings in asymmetric information, precision on goal choice, and the role confidence plays in goal selection and achievement. Reward systems are the amalgam of technology, rewards, and communication tools and influence how employees and channel partners are recognized and motivated to modify behaviors. In presenting the findings of the research to corporate leaders around the world, I build relationships and drive conversations that lead to solutions that involve behavioral-based initiatives and produce measurable results. As the internal subject matter expert on behavioral economics and the application of it to BIW's business needs, I coordinate (and in some cases execute) the training needs of the organization on this topic.

Began product development in 2000 and acquired current title in 2004.

Developed, executed, and managed sales, marketing, and operations for newly-devised encryption business at a P&L level. Profitable within 18 months.

Developed relationships with software companies and designed marketing programs that leveraged their customers to acquire Deluxe products.

Sold typewriters, printers, and computers to local and strategic accounts in the Minneapolis area.