Tim Lesnik Email and Phone Number
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Experienced product owner, marketer and content creator with a passion for achieving business goals through optimising user experience. I have a track record of improving:Product engagement: Enhancing a product with new features, user-journeys and designs. Proposed modifications are always backed up by a combination of analytics, multivariate testing, user testing sessions, focus groups, customer surveys and market/competitor research to ensure they’re positively received by customers.Conversion: Securing uplift in acquisition-based and retention-based marketing channel performance by focussing on messaging, creative and targeting; and making sure the user experience remains consistent once a product is reached.Content: Generating positive brand engagement through the creation and promotion of unique content, be this for CRM channels (newsletters, emails, in-app notifications, pop-ups, web Push, Push notifications); SEO; the product itself (written content/videos); or social media/influencer campaigns.
Opera
View- Website:
- operasoftware.com
- Employees:
- 1930
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Product ManagerOpera Feb 2021 - Present -
Head Of Product - Livescore Media AfricaLivescore Jan 2020 - Jul 2020London, England, United KingdomTasked with exclusively focussing on LiveScore’s largest audience cohort - users from Africa - as the company geared up for the key launch of LiveScore Bet in Nigeria (the product went live in May 2020). Responsible for optimising LiveScore’s Africa-focussed web domains for an Africa-based audience - with browser and device particular considerations - while introducing features that would drive users from one web domain (LiveScore) to another (LiveScore Bet). Led acquisition marketing for both LiveScore in Africa and LiveScore Bet in Nigeria. -
Head Of ProductLivescore Jul 2019 - Dec 2019London, England, United KingdomResponsible for the product management and development of LiveScore’s native apps (iOS, Android) and websites (livescore.com, livescores.com and livescore.mobi), as well as preparing for the launch of new products and features (including a betting product, the integration of live streaming within the LiveScore app and a new CRM platform). Prioritised items for the LiveScore roadmap and worked closely with developers (to create/groom JIRA epics and stories); the lead designer (to create screens for each page of the product); and the delivery manager (to track development progress). Tracked success and failure using Firebase Console, GA360, Google Play Console and App Store Connect. Led the team responsible for marketing (product, content and brand). -
Head Of Marketing, Content And BrandLivescore Mar 2018 - Jun 2019Looked after acquisition and retention activities, including SEO, sponsorship activation, ASO, digital media, marketing push, web push, newsletters and emails. Led a content team responsible for the creation of written articles uploaded to the main LiveScore product and promoting the brand on social media. -
Head Of Brand And ContentFoxtons Sep 2016 - Mar 2018London, United KingdomResponsible for brand positioning, tone of voice, messaging and creative for online and offline marketing channels.Manage content team tasked with generating brand engagement on digital channels and driving organic traffic to the website. Includes written and video content created for social media, SEO and CRM.Budget holder for brand, content and engagement. -
Head Of Marketing ContentBwin.Party Digital Entertainment Jul 2015 - Sep 2016Coordinate creation and implementation of acquisition promotions across all channels and in all regulated markets. Part of core team involved in the planning and creation of TV adverts for bwin’s H2 2015 and Euro2016 campaigns. Project-managed the roll-out of www.combi6.es, an acquisition- and retention-focused prediction game, from conception to launch.Head up bwin’s social media team where I lead the effort to generate engagement with the brand’s social media channels in Germany, Spain, Austria, Belgium, Italy, France and the UK.Responsible for the creation of headline content used on social media featuring stars from some of the world’s biggest football clubs. Oversee the creation of bespoke video content for use in acquisition campaigns on Twitter, Facebook and YouTube. -
Manager - Bwin Social MediaBwin.Party Digital Entertainment Apr 2014 - Jul 2015London, United KingdomSet social media strategy for bwin in all regulated markets with focus on Facebook, Twitter, YouTube, Instagram, Vine and G+.Managed a network of six agencies responsible for creating content for bwin’s social media channels in regulated markets.Managed social media budget assigned to department to fund spend on agencies, content creation, advertising and tools.Oversaw bwin’s paid engagement and fan/follower acquisition campaigns on Facebook and Twitter. -
Social Media AssociateBwin.Party Digital Entertainment Jul 2012 - Apr 2014London, United KingdomCommunity manager for English-language social media accounts (Facebook, Twitter, YouTube, Instagram, Vine, G+).Created release plans for all social media content produced in association with our sponsored clubs and sports.Project managed ‘bwin Classics’ series of content featuring animations of famous goals by Real Madrid, Juventus, FC Bayern Munich, Olympique de Marseille and RSC Anderlecht. -
Marketing ConsultantBwin.Party Digital Entertainment May 2011 - Jun 2012London, United KingdomEmployed by bwin on a freelance basis to develop and implement the company's UK content strategy on blog and social media platforms.Provided design and content strategy input for bwinbetting.com from launch, helping the site grow to achieve 150,000 pageviews and over 50 NPAs a month.Created a significant portion of the content for the site while editing other contributors' articles to ensure the highest editorial quality standards.Project managed bwin's social media content collaboration with The Sun newspaper across print, online and social media platforms.Wordpress, Photoshop. -
Content EditorInthenews.Co.Uk Aug 2010 - Apr 2011Managed a team of writers who produced headline, business, sport and entertainment news articles for the site. Also contributed content.
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Desk HeadAdfero Jan 2008 - Apr 2011In charge of a team of freelancers and journalists. Oversaw the provision of writing, SEO and media law training, advised on client problems, assigned workloads and wrote content.
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Senior CorrespondentAdfero Jul 2007 - Dec 2007Wrote for sensitive clients and new customers following promotion.
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Direct News CorrespondentAdfero Jan 2007 - Jun 2007Researched and wrote around 16 articles a day for various client websites. Sectors covered included sport, travel, alternative energy and finance, with content aimed at different audiences and in feature, blog and standard online news form.
Tim Lesnik Skills
Tim Lesnik Education Details
Frequently Asked Questions about Tim Lesnik
What company does Tim Lesnik work for?
Tim Lesnik works for Opera
What is Tim Lesnik's role at the current company?
Tim Lesnik's current role is Marketer | Product Owner | Content Creator.
What is Tim Lesnik's email address?
Tim Lesnik's email address is ti****@****ore.com
What is Tim Lesnik's direct phone number?
Tim Lesnik's direct phone number is +120733*****
What schools did Tim Lesnik attend?
Tim Lesnik attended The London School Of Economics And Political Science (Lse).
What skills is Tim Lesnik known for?
Tim Lesnik has skills like Digital Marketing, Content Strategy, Social Media, Seo, Online Advertising, Social Media Marketing, Content Management, Marketing, Online Marketing, Blogging.
Who are Tim Lesnik's colleagues?
Tim Lesnik's colleagues are Kamil Maćków, Katarzyna Różycka, John Smith, 曾建豐, Wojciech Jażdż, Emilia Harabień, Lars Boilesen.
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Tim Lesnik
Maribor, Slovenia -
1ryco.com.au
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