Tim Mcculley Email & Phone Number

Lyons, Co, Us

Lyons, Colorado, United States

● Managing key partners such as, The Feed, REI, Fleet Feet, Road Runner Sports, Running Warehouse, Backcountry, etc.● Overseeing 12 agencies consisting of 32 team members

Boulder, Colorado, United States

Increased sales 247% during my tenure while reducing AR by over 80%; 30% growth YOY in 2023. Managed internal and external Sales Teams; built Customer Service Team. Managed global inventory with Operations to improve forecasting, trends, and sizing direction. Collaborated with finance to enhance reporting, which led to AR enhancements, improved P&L and cash flow.

Boulder, Colorado, United States

Unified the Brand across borders, increasing awareness and strengthening our position in the market. Elevated cross departmental communication between operations, marketing, and product to enhance our offerings to customers current with market trends and demands for North America. Eliminated separate programming to remove country differences, increasing our in-store market share.

Boulder, Colorado, United States

Achieved year-over-year sales growth of 41% in 12 months; by acquiring 30 new partners in the US.Improved sales programs for 2019/2020 resulting in $2.3M (USD) of booking orders; 143% increase over PY.Grew West and East Coast Teams to meet customer service needs/demands.Developed internal reporting to improve customer service and increase Team accountability.

Santa Monica, California, United States

Managed 12 territories with 32 members comprised of internal Teammates and independent agencies.Designed and implemented grassroots marketing strategies for USA Specialty Retail (Swim, Bike, Run)Responsible for budgets, inventory management, purchasing, new product launches, asset creation, sales, and marketing plans, as well as developing career paths for Team members inside 2XU. Created, developed, launched several custom sales programs with procedures in place enhancing effectiveness and ensuring accurate and efficient execution.

Santa Monica, California, United States

Developed and deployed incentives that established a stronger commitment to the partnership by investing in their business, resulting in increased opportunities and stronger healthier partnerships.Analysis of each Key Account establishing trends in ordering and sales cycles resulting in increased predictability in planning and inventory management for both businesses.

Austin, Texas, United States

Developed and deployed incentives with terms for Expo/Special Event Programs; resulting in increased opportunities yielding 30% growth (over $1M in less than 12 months)Complete company evaluation identifying areas of strengths and weaknesses in all departments; Operational improvement recommendations saw shipping duration decrease by 50% yielding increased orders and turns.

Boulder, Colorado

Developed, designed, and constructed the Newton School of Running, both in programing and physical spaceResults were 80% of attendees added 3.75 new SKUs to their inventories, improving customer opportunities while increasing revenue for both the partner and the company; YOY analysis showed cumulative increase from partners who attended to be more than $1.5M (160 partners attended with over 400 specialists from those partners)

Boulder, Colorado

Identified, prioritized, and managed the building of partnerships as brand demand increased. Territory leadership lead to sales growth which exceeded company expectations; Territory percentages of the company’s overall sales under my leadership 36% 2008, 41% 2009, 40% 2010 48% 2011, 43% 2012, 45% 2013.Built forecasting for inventory management and planning to assist in demand for the growing brand.Responsible for hiring, training, and mentoring a team of additional regional managers to service the territory to achieve and exceed company goals and targets.Built and comprised Customer Service/Sales Support Team to assist Field Team in order processing, shipping information, return authorizations and general account questions to improve Customer and Brand Experiences.

Lewisville, Tx

Directly responsible for fire suppression and medical emergencies through duties assigned. Field Training Officer and lead medic for new hires and paramedic interns.

Bachelor Of Science (B.S.)

Associate Of Science (A.S.) - Emergency Medicine