Tim Powers Email & Phone Number

Chicago, IL, US

San Jose, California, US

• Responsible for architecting and driving the overarching internal communications and engagement strategy designed to educate, inform and inspire ~6,000 global employees.
• Provided guidance on all employee communications across corporate, sales and HR-related functions, including M&A activity, earnings, executive changes, employee issues and crises
• Managed and optimizes all internal communications channels, including intranet; newsletters; Slack; office video boards; and, created the “Nutanix News Network” (monthly video of global highlights)
• Led quarterly Global Town Hall Webcasts, including agenda drafting, video/asset development, Q&A, executive speaker preparation, and IT logistics
• Created a formal executive communications program for the leadership team, and writes all communications for the CEO
• Created engaging content that connects employees to the Nutanix values, vision, strategic priorities, brand, each other, and major internal and external events and initiatives

Evanston, IL, US

• Oversaw the stewardship and governance of the Accuity brand; managed external and internal communications; and spearheaded the digital marketing strategy to raise brand awareness for Accuity.
• Launched a new Accuity brand identity, including new positioning and the creation of corporate values
• Designed integrated PR campaigns that highlighted our innovations, thought leadership, expertise and customer value
• Built an award-winning internal communications program, including the creation of an intranet, newsletters, and internal awards program
• Transformed the Accuity digital marketing strategy by:o Redesigned and launched a new website that improved conversion and the user experienceo Refocused Pay Per Click efforts that increased leads and reduced cost per.
• Created a customer ambassador program to support sales and marketing programs, including management of the Customer Advisory Board

Armonk, New York, NY, US

*Developed and implemented the overall digital marketing strategy*Managed design of the website, including messaging and content*Executed social media campaigns (managed channels, curated content, produced videos, created infographics)*Developed and maintaining brand identity and overall brand strategy*Managed all internal and external executive.

Armonk, New York, NY, US

*Managed social media strategy for IBM Business Analytics division, including the creation of original content to support demand gen activities and customer engagement*Syndicated content across all social media channels to increase reach and exposure*Curator for online properties, including managing responses to support issues*Popularized and led content.

Armonk, New York, NY, US

*Media Relations-Created thought leadership campaigns to highlight IBM expertise in business intelligence, visualization, social media analytics and predictive analytics-Created influencer events for IBM’s academic initiative *Industry Analyst Relations-Managed relationships with >50 analysts covering analytics industry-Influenced research agendas and.

*Managed and executed global PR and analyst relations activities*Elevated brand positioning of SPSS, including an entire product rebranding effort, and broadened the market understanding of “Predictive Analytics”*Established trusted relationships with industry analyst community to ensure proper messaging, market positioning and competitive.

St. Louis, MO, US

Guided communications programs, crisis management and franchise communications for clients across numerous industries, including information technology, higher education, marketing, culinary, healthcare and professional services.

Burlington, Massachusetts, US

*Directed the company’s strategic communications programs (public relations, analyst relations, customer relations) and developed a consistent corporate identity*Raised corporate visibility in top-tier business and trade press by more than 100% year over year*Managed public relations for RSA Conference, the largest security conference and tradeshow in the.

CA

Managed and facilitated PR programs, with focus on channel and strategic alliance partner initiatives through the creation and implementation at the global, vertical and regional levels.