Tim Vetscher Email & Phone Number

Milwaukee, Wisconsin, United States

• Defined the newsroom’s mission statement, focusing on representation. I help to foster a culture that emphasizes, prioritizes, and celebrates journalism that is truly representative of the communities we serve. • Led the launch of the revamped and refocused 4-7p daypart to better execute our content strategy, emphasizing news of the day, community, and enterprise content in individual newscasts. Conceptualized and debuted Milwaukee Tonight at 6:30p, a differentiated newscast with a sole focus on Milwaukee County. • Conceived and led TMJ4’s year-long commitment to combating reckless driving in Milwaukee called “Project: Drive Safer.”• Recognized as the best digital team by the Edward R. Murrow Awards, Region 4, in 2022 and 2023.

Milwaukee, Wisconsin

Greater Minneapolis-St. Paul Area

• Primary focus is ensuring the station’s In-Depth, Investigative brand is executed daily in every newscast.• Responsible for identifying general assignment stories that have potential to become long-form investigative reports.• Oversee the reporting staff: make sure they work their beats and have systems in place to track stories and generate enterprise story ideas. I provide regular feedback on their work which includes weekly, quarterly, and annual reviews.• Launched KSTP’s highly successful ‘5 Take Action’ section online and created cross-platform promotion.

Austin, Texas

• Responsible for the day-to-day operations with a primary focus of ensuring daily investigative content.• Supervised the reporting staff and recruited reporters to KXAN capable of doing high-level, investigative reporting.• Working with the News Director, created newscasts that gave viewers a better understanding of the news of the day, primarily by doing stories that provided much needed context and perspective. • During my tenure, KXAN became the dominant #1 station in the market, claiming victories in every time slot for the first time in the station’s history.

Tulsa, Oklahoma Area

• Transitioned from an MMJ into management, bringing a reporter’s perspective behind the scenes.• I worked nightside, serving as both Managing Editor and de facto Executive Producer for the nightside shift, which meant coordinating coverage for the evening newscasts as well as managing the desk, producers, anchors, and reporters.• I was directly responsible for the reporting staff, so I often worked extended and odd hours to provide feedback and coaching to those reporters not on my particular daypart.

• As a Multi-Media Journalist, I was responsible for all facets of a news story: photography, editing, writing and on-air presentation.• Was often assigned to the political beat and produced “truth tests” during election seasons, verifying claims in political ads. • Covered Super Bowl 42 as a beat and produced stories for more than a year leading up to and following the game.

Kansas City, Missouri Area

• Covered the crime beat and served as the lead breaking news reporter on the 10 pm news. • During my time, the 10 pm news went to #1 in the ratings, a first for the station in that time slot.

Greater Memphis Area

News Reporter at WHBQ-TV in Memphis, Tennessee.

Lincoln, Nebraska

News Reporter at KLKN-TV in Lincoln, Nebraska.

Alexandria, Minnesota

Reporter/Anchor/Photojournalist.

Produced the sports segment for the nightly newscasts.