Tim Apgar Email & Phone Number

Vancouver, BC, CA

Vancouver, British Columbia, Canada

Vancouver, British Columbia, Canada

Developed and directed the marketing strategy for all product releases globally in over 90 countries while leading regional teams to exceed company sales and brand goals. Role required the development of global marketing calendar and go-to-market plan, creation of regionalized brand strategies and campaign plans, and direct management of internal North.

Strategized, planned, and managed all marketing channels within international regions, ensuring the brand and marketing were globally consistent and resonated at a local level. Responsibilities included the creation of regional marketing programs and calendar, development of overall international business plan with external and internal teams across.

Managed the marketing strategy and calendar for all channels within Canada. Responsibilities included development of regional omnichannel marketing programs and campaigns, developing regional brand insights, as well as managing PR, social media, partnerships, sponsorships, and ambassadors.

Developed and executed omnichannel marketing strategies for key B2B retailers and Arc’teryx brand stores in North America. Responsibilities included creation of regional go-to-market plan and development of ad-hoc retail campaigns.

Provide support for the management of overall email communications strategy. Assist with planning and coordinating projects, measure effectiveness of campaigns, monitor competitor and market trends.

Assist with overall email communications management and execution.

Provided sales and account management support to global B2B customers and Sales Team.