Tim Clarke 🌱 Email & Phone Number

California, United States

Chicago, Illinois, Us

Lead our team of product marketers to help bring the amazing innovation of Sprout to market.We were shortlisted by Product Marketing Alliance as a finalist for the Product Marketing Team of the year 2023 award.

Chicago, Illinois, Us

Responsible for building and leading the Product Marketing team that brings the amazing innovation from our product & engineering teams to our prospects & customers, driving new business & up-sell revenue, adoption and retention. Hyper-focused on hiring and nurturing strong talent within the team as we scaled up rapidly, establishing & developing frameworks and best practices, while executing on major launches.Highlights:- Grew the Sprout Social PMM team 5X, establishing a strong team strategy & culture which revitalized the view of product marketing across the organization.- Created many foundational assets enabling us to be consistent in the way we go to market, incl. value props, buyer personas and a platform narrative.- Developed and maintained close relationships with our product partners, applying a product launch tiering strategy to ensure we focus our efforts on the releases with biggest customer impact. We executed multiple Tier 1 launches during my first 12 months, incl. TikTok, Employee Advocacy and Tableau.- Drove Sprout Social & Salesforce's social partnership & Service Cloud integration launch, driving significant Enterprise revenue to the business.

New York, Ny, Us

Pavilion, formally Revenue Collective, is a private membership organization for commercial growth operators. The organization is designed to support the professional development of revenue leaders at high growth companies, facilitate the sharing of best practices, and serve as a trusted private community.CMO School Graduate (February 2022). Learned how to strengthen all of the dimensions needed in the evolving role of Chief Marketing Officer.

Martinez, California, Us

Lead a team of 15+ volunteers to drive the growth of this organization, seeking to change the way mental health is perceived and treated in our society, ending stigmas and breaking discrimination.Co-founded and built this organization from nothing into an officially recognized 501(c)(3), incl. creation of organizational structure, bylaws, technology stack, operations processes, marketing, fundraising, content, outreach, events and more.We have wide recognition in the sales / SaaS industry. Conducted research on the topics of mental health and burnout in the sales industry with 800+ respondents. Presented at multiple events on mental health and featured on many podcasts.

San Francisco, California, Us

Responsible for community, influencer and partner marketing. Led a team focused on growing our community of sales trailblazers (incl. top customers and influencers) and increasing engagement, through sales training, product and solution best practices, content and events.Drove community initiatives through partnering with sales, external influencers, partners and 3rd party communities.Engaged Chief Revenue Officers (CRO) in our community and partner communities through interviews and events to drive our persona research, messaging and positioning.Highlights:- Created Sales Cloud B2B Sales Influencer program working with 15 influencers around content creation, product amplification & events & first Salesforce branded 'Sales Influencers You Should Know' list.- Led Tier 1 partner research engagements with Bain & Co & Boston Consulting Group focused on sales coaching & channel optimization.- Built new strategic community partnerships for lead-gen with J Barrows Sales Training, Surf & Sales & Pavilion.- Created & led Sales Summit ’21 community conference for 4k prospects, leading large cross-functional team (direct & indirect reports), with 20+ sessions & 30+ speakers. Ideation to execution in 3 months.

San Francisco, California, Us

Held multiple roles responsible for core PMM, GTM, enablement and partner marketing.Led Salesforce CPQ rebranding efforts, product positioning and messaging, consolidating multiple brands (later relaunching as Salesforce Revenue Cloud).Owned the first call deck, GTM sales assets and demos, partnering closely with PM teams. Led a team responsible for GTM and sales enablement in EMEA and APAC.Worked closely with analysts such as Gartner on their first ‘Magic Quadrant for CPQ’ whitepaper.Led ISV partner engagements incl. enablement for Revenue Cloud launch and bringing a joint solution offering to market where we had a solution gap incl. pricing, packaging and GTM.Highlights:- Led rebranding efforts from Steelbrick & Quote to Cash to Salesforce CPQ.- Created & executed marketing campaign for Gartner's first Magic Quadrant for CPQ.- Partnered with DocuSign on bringing joint solution offering to market – DocuSign Gen for Salesforce.- Led partner co-marketing & enablement initiatives for the launch of Salesforce Revenue Cloud.

San Francisco, California, Us

Responsible for Salesforce and third-party events, influencer, partner and content marketing.Partnered with PM and GTM teams to create full funnel experiences to reach and engage sales executives in our prospect / customer base.Led a team running all Sales Cloud events featuring product keynotes, solution workshops and product demos.Created and led our top-of-funnel content strategy incl. a new sales thought leadership content experience with original articles, podcasts and videos, partnering with some of the leading sales minds and organizations in the industry incl. McKinsey&Company and Gartner. Highlights:- Created & hosted the Quotable podcast & video programs.- Created & ran Sales Machine NYC 2017 in partnership with Sales Hacker.- Interviewed leading minds incl. Gary Vaynerchuk, Geoffrey Moore & Tim Ferriss presenting to online audiences of 15,000+.- Executed multiple new sales influencer event formats in N. America making significant impact on attracting new prospects & new pipeline.- Established new strategic relationships with sales influencers & practitioners, increasing our community of influencers from 7 to 40+, with strong diversity.

San Francisco, California, Us

Responsible for Salesforce and third-party events, influencer, partner and content marketing.Partnered with PM and GTM teams to create full funnel experiences to reach and engage sales executives in our prospect / customer base.Led a team running all Sales Cloud events featuring product keynotes, solution workshops and product demos.Created and led our top-of-funnel content strategy incl. a new sales thought leadership content experience with original articles, podcasts and videos, partnering with some of the leading sales minds and organizations in the industry incl. McKinsey&Company and Gartner. Highlights:- Created Quotable, the content destination for sales professionals averaging 19,000 site visits per week & 14,000 subscribers.- Created Salesforce for Sales LinkedIn (www.linkedin.com/company/salesforce-for-sales) showcase page with top-of-funnel content from leading sales minds.- Created & executed Sales Machine NYC 2016 in partnership with Sales Hacker.- Interviewed leading minds incl. Arianna Huffington, Simon Sinek & Billy Beane. - Created & executed Dreamforce Sales Summit in 2015 & 2016 with 10k+ sales professionals in attendance.- Created multiple new sales influencer event formats in N. America making significant impact on attracting new prospects & new pipeline.- Presented 10+ live sales thought leadership webcasts & webinars (average viewership 6k ppl).- Presented 5+ Sales Cloud Best practices keynotes in front of 500+ ppl.- Established new strategic relationships with sales influencers & practitioners, increasing our community of influencers from 7 to 40+, with strong diversity.

San Francisco, California, Us

Led Sales Cloud Product Marketing for EMEA, driving the growth of Sales Cloud across our 4 core regions, focused on pipe-generation, pipe-maturation and adoption.Ensured strong relationship and knowledge transfer for Sales Cloud between in-country EMEA teams and HQ, understanding local business and campaign needs. Partnered with our PM team to enable sales and partners with the latest positioning, customer success stories, product innovation and competitor information. Developed new localized messaging, content and customer videos to support.Worked with prospects and customers presenting our vision and product roadmap for Sales Cloud providing feedback to HQ PM.Conducted competitive intelligence to maximize our success keeping up-to-date with competitor messaging/positioning and attend competitor events.Supported HQ executives with trips to EMEA aligning to top prospects/customers.First role of its type in the company being part of Sales Cloud Product Marketing HQ team though based in EMEA - created and defined the role. After 6 months the success of this model was seen and other similar roles created. Highlights:- Presented at Salesforce events in front of large audiences including the EMEA Salesforce World Tours 2015 (Amsterdam, London, Paris & Munich), Dreamforce2You 2014 (Dubai & London) & Salesforce Essentials 2015 (Dubai). Ran multiple Sales Cloud sessions at Dreamforce 2014.- Created EMEA Sales Cloud Advisory Board program running 12 events across 5 countries with top customers to get direct feedback on our product roadmap & positioning.- Led launch & enablement for Salesforce Lightning to our EMEA teams & customers.- Heavily involved in 10+ Sales Cloud deals each $500k+ ACV as the Sales Cloud portfolio expert.- Created EMEA Sales Leadership program w/ 2 successful events in 2014, 5+ sales leader events & webinars in H1 2015. - Presented 10+ Sales Cloud Best practices keynotes in front of 400+ ppl across EMEA.

San Francisco, California, Us

Account Lead vertically focused on Media (Advertising, Publishing and Broadcast) and Entertainment, managing selected strategic clients. Targeted on driving new business with multi-million incremental annual order value (AOV) revenue target and managing existing business.Responsible for developing long-term account strategy, managing overall client relationship and execution of Salesforce's entire portfolio of services including Sales Cloud, Service Cloud, Marketing Cloud, App Cloud and Chatter.Highlights:- 2012/13 – 291% performance against target based on 5 months ramped target.- 2013/14 – 141% performance against target including Peak Performers Sales Club Trip 14.- Zero customer attrition in both years.- Created a verticalized strategy project for Salesforce CRM to agencies with tailored messaging, campaign management & demo assets which increased agency CRM year-on-year revenue by 52% in 2013 including 15+ new logos.- Driving customers to key events & hosting them throughout, including 20+ customers from Europe to Dreamforce 2013 (San Francisco) which had over 135,000 registered attendees.- Key customer engagements include British Sky Broadcasting, Daily Mail General Trust, Live Nation/Ticketmaster & WPP (Group & agencies).

Gb

Part of Ricoh Europe HQ as the Global account-lead for 2 large global clients across Ricoh’s hardware, software and outsourcing services. Driving internal/external mentality change from a hardware and software centric approach, to a fully managed service approach.Targeted on driving global new business with a multi-million total contract value revenue target and business KPI's. Leading new business customer engagement from ‘cold’, identifying new, customer centric, routes to market. Owning global account plans, opportunity management and forecasting. Meeting and working closely with account managers from our operating companies across all countries and regions tailoring sales messages to each market. Leading large virtual teams from bid to account management.Highlights:- 2010/11 - 203% performance against target based on 9 months. 2011/12 - 445% performance against target.- Led Ricoh’s largest ever global win, a full outsourcing solution to a global pharmaceutical company covering 90 countries & over $130M total contract value.- Managing & hosting customer events including Ryder Cup, ATP World Tour Tennis Tour, Emirates Cup & Women’s British Open.- Key customer engagements include GlaxoSmithKline, BP, BNY Mellon & HSBC.

London, Gb

Account lead vertically focused on Retail and Finance (Banking and Insurance) within new and existing client base. Targeted on new business total contract value with annual gross margin target. Introducing new business customers as well as working on transformational deals within existing client base. Highlights:- 2009/10 - 110% performance against target. - Placed on the Cable&Wireless Worldwide Executive Fast Track Program.- First new business Fixed Mobile Convergence (FMC) contract within Cable&Wireless Worldwide (& telecommunications industry) showing true innovation & joint partnership with the customer.- Key customer engagements include Validus Holdings, Action for Children & Vue Cinemas.

London, Gb

Account lead working with both Private and Public Sector customers, including high-profile UK Government customers. Targeted on new business total contract value with annual gross margin target, whilst maintaining existing account margin (avoiding churn and erosion).Regularly introduced to existing customer accounts to create service improvement plans and restore the relationships.Highlights:- 2008/09 - 180% performance against target.- Put in place 90 day recovery plan for a key client at high attrition risk (£200k+ annual revenue) resulting in them renewing for a further 3 years.- Key customer engagements include Independent Police Complaints Commission, Office of Rail Regulation, BDM Voice & QHotels.

London, Gb

Working as part of an account team with Client Manager/Director vertically focused on Public Sector and Systems Integrators. Targeted on total contract value gross margin target, whilst maintaining existing account margin (avoiding churn and erosion). Responsibility of managing transactional sales and managing campaigns and projects. Lead Account Manager for two global systems integrators. Highlights:- 2007/08 - 150% performance against target based on 9 months.- Additional project focused on reducing significant 90 day+ Debt in Query (DIQ) of over £2.5million to under £200k within 1 month.- Customer engagement includes Atos, Accenture & Ufi (learndirect).

Full-time role held whilst studying full-time at University of London. Working in all areas of the company including Customer Service, Reception, Restaurant, Bar and Technician areas.

Ba Honors, Philosophy

Amplify

Product Marketing Certified, Product Marketing, Core, Leadership