Since 1997, I've spearheaded Tim Forrest Consulting, LLC, a firm dedicated to revolutionizing the food industry through innovative strategies and impactful market insights. Our key focus areas include:Strategic Market Entry: Successfully guided numerous brands into major retailers like Costco Wholesale, Walmart, Whole Foods Market, Disney, and McDonalds, contributing to over $1 billion in client revenue and valuation growth, and FDA import compliance. Organic Product Innovation: Pioneered organic product strategies, including a line that achieved $7 million in initial sales and exceeded $100 million in retail revenue.Brand and Retail Expansion: Facilitated the introduction of 22 new vendors into the club store channel, generating $56 million in sales and opening international markets in partnership with NFL, MLB, and NBA.Corporate Consultancy: Advised a third of Fortune 50 companies, leveraging data analytics for market insights and product placements on platforms like QVC Television.Brand Development: Key consultant in the founding of nationally acclaimed brands such as Mother In Law's Kimchi and Dano's Seasoning.My three-decade journey in food marketing has been about driving growth, nurturing innovation, and transforming brands into market leaders.Book a Call to Transform Your Brand → timforrestmarkets.com

Borden/Meadow Gold Inc., Baton Rouge, Company Turnaround. Directed and coordinated company $150 Million Sales and Marketing for 4 Plants Dairy Foods, Refrigerated and Frozen Distribution. Provided Leadership and executed key initiatives that delivered turn-around performance in Division prior to sell-off. Managed and delivered assigned budgets for the region and pushing business to a profitable position prior to company sale. Facilitated performance improvement of the sales team. Activities included working with finance, operation, and staff on a daily basis. Planned and lead wholesale division sales efforts and increased performance with four manufacturing locations, 100’s of SKU’s and more than 100 sales people. Developed Private Label programs and export business. Key Account Responsibility included: Walmart/Sam’s, Military Commissary’s, Albertsons, Winn-Dixie, AG, Delchamp’s, and Rouse’s.

Geographical Leadership: Oversaw sales and marketing initiatives across Texas, Louisiana, New Mexico, Oklahoma, Arkansas, Missouri, Kansas, and global US Military commissaries.Division Management: Managed the $11 million Licensing Division, effectively handling a marketing and promotional budget of $250,000.Record-Breaking Sales Drive: Orchestrated the most successful sales drive in the licensee's 70-year history, setting a new benchmark for excellence.Sports Marketing Initiatives: Developed dynamic marketing programs in collaboration with major sports teams, including the Texas Rangers, Dallas Cowboys, Houston Astros, as well as partnerships with NASCAR, Major League Baseball, and the NBA, enhancing brand visibility and engagement.International Sales Expansion: Achieved a remarkable 700% growth in sales to overseas non-continental US Military Commissaries, demonstrating a strong capability in expanding international market reach.

Regional Leadership: Directed sales operations across the Southeastern United States, expanding into international markets including Saudi Arabia, the Caribbean, and prominent theme parks in Orlando and California.Sales and Distribution: Excelled in selling Keebler's range of cookies, crackers, and snacks through diverse channels, including convenience stores, vending machines, drug stores, theme parks, and export accounts.Significant Growth: Generated over $1.5 million in new business within a territory initially valued at $500,000, demonstrating exceptional sales growth and market expansion capabilities.Strategic Partnerships: Successfully onboarded Eckerd Drugs, elevating them to become the division's top customer.Distribution Network Expansion: Expanded the distributor network by opening 31 new distributor partnerships, significantly enhancing product availability and market reach.International Market Penetration: Pioneered entry into new international markets, securing key customers in Saudi Arabia and the Caribbean.Account Management Excellence: Achieved a 150% average annual sales increase across top 10 accounts, showcasing outstanding account management and growth strategies.Key Account Victories: Secured national accounts with industry giants such as Disney, Texaco, and McLane, further solidifying Keebler’s market presence and brand reputation.

Certification: Graduated from the Professional Selling School, New York, with a Xerox format training curriculum. Sales Leadership: Drove Unilever Foodservice product sales across national chains, food distributors, airlines, and schools, demonstrating a robust understanding of diverse market needs.Training and Development: Successfully trained distributor sales representatives in the effective marketing of key product lines, including Lipton Teas, Salad Dressings, Gelatins, and Soup bases, enhancing brand reach and market penetration.Achievements: Achieved a notable 29% increase in established territory sales compared to the previous year, underscoring a strong ability in sales strategy and execution.