Tim Hickle

Tim Hickle Email and Phone Number

B2B SaaS Marketing Executive | Fractional CMO Focused on Accelerating Growth for AI & Future of Work Startups @ Pragmatico
Tim Hickle's Location
Indianapolis, Indiana, United States, United States
Tim Hickle's Contact Details
About Tim Hickle

I scale B2B SaaS companies from early-stage growth to industry dominance.Throughout my career, I've worked with startups at all stages—from seed to post-exit—and I love being part of the journey that takes a company from ambitious beginnings to becoming an industry leader. As a Fractional CMO and VP of Marketing, I specialize in building scalable marketing systems that fuel rapid growth for Series A B2B SaaS companies, especially those in AI and the future of work.My approach blends strategic vision with hands-on execution. I’m passionate about aligning marketing, sales, and product teams to drive measurable outcomes—whether it’s generating pipeline, establishing a brand as an industry authority, or positioning a company for funding. And let’s be honest—whatever go-to-market motion you're running right now, I've probably not only done it, but made every mistake in the book and learned from it. Growth is as much about learning from what doesn’t work as it is about executing what does, and I bring those hard-earned lessons to every engagement.I've developed a playbook for hyper growth that helps startups efficiently scale their marketing operations and achieve ambitious growth targets. My focus is always on sustainable growth—building the kind of marketing engines that adapt and thrive through each phase of a company's journey.If you're looking for a marketing leader who’s passionate about driving exponential growth, building industry-leading brands, and turning your team into thought leaders, let’s connect. I’m always excited to discuss growth strategies and take things to the next level.Learn more about my work: https://timhickle.com/Subscribe to my Substack: https://parasocialwork.substack.com/

Tim Hickle's Current Company Details
Pragmatico

Pragmatico

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B2B SaaS Marketing Executive | Fractional CMO Focused on Accelerating Growth for AI & Future of Work Startups
Tim Hickle Work Experience Details
  • Tim Hickle Marketing Leadership
    Fractional Marketing Leader
    Tim Hickle Marketing Leadership Dec 2022 - Present
    timhickle.comGet found, gain influence, grow revenue.I help startups, scale-ups, and small businesses become the market leaders that they need to become to win their industry.The process is simple and predictable. You don't need:- a huge team- a 6-7 figure ad budget- a high priced CMO- every tool in the world- a deep tech stack- a six figure websiteWhat you do need:- a clear vision of the value you want to provide your market- discipline to execute a playbook without getting distracted by the next great thing- patience to grow sustainably over timeLet's grow together.
  • Pragmatico
    Marketing
    Pragmatico Sep 2024 - Present
  • Glasshouse.Biz
    Fractional Head Of Marketing
    Glasshouse.Biz Jul 2024 - Present
    Nashville, Tn, Us
  • Revenue Collective
    Associate
    Revenue Collective Nov 2019 - Present
    New York, Ny, Us
    Revenue Collective (AKA Pavillion) is a community of revenue leaders who are constantly looking to level-up. I've spent my time in this community learning from my peers and other leaders navigating high-growth software environments.
  • Greenlight Guru
    Director Of Marketing
    Greenlight Guru Jun 2020 - Nov 2022
    Indianapolis, Indiana, Us
    - Spearheaded marketing initiatives that significantly increased ARR over two years by leveraging a mix of content marketing, field marketing, trade show marketing, and partner marketing strategies.- Launched Greenlight Guru Academy, attracting over 10,000 unique users and deepening customer engagement through educational content and social media marketing.- Led a high-performing team of 25 across content marketing, product marketing, paid media, community building, field marketing, event marketing, and social media marketing functions, fostering a remote-first culture with top retention and performance metrics.- Organized the company’s first-ever user conference, securing 300 attendees and driving a significant boost in pipeline growth through event marketing and trade show marketing.- Focused on demand generation while maintaining a CAC payback period under 12 months, ensuring scalable and efficient revenue growth.- Built scalable systems to ensure that demand generation, content marketing, and partner marketing evolved seamlessly with company growth, adapting strategies as business needs shifted.- Collaborated cross-functionally with product, sales, and customer success teams to align go-to-market strategies, ensuring cohesive marketing efforts that accelerated company growth.
  • Woven
    Head Of Demand Generation
    Woven Nov 2018 - Apr 2020
    Indianapolis, In, Us
    - Crafted and executed a go-to-market strategy that tripled revenue in under a year, resulting in a successful funding round and positioning Woven for rapid growth.- Built and scaled a high-performing SDR team, increasing scheduled sales meetings from 2 to 20 per month by leveraging demand generation, targeted outbound sales strategies, and partner marketing.- Launched the Scaling Software Teams podcast, featuring industry leaders from Replit, Drift, Stripe, and Zapier, to drive content marketing efforts and establish Woven as an authority in the industry.- Implemented marketing campaigns to elevate brand presence and drive audience engagement across multiple platforms.- Aligned sales and marketing teams to create cohesive demand generation campaigns that accelerated customer acquisition and fueled market expansion.- Built scalable, repeatable systems that ensured marketing tactics evolved alongside company growth, adapting strategies as new business opportunities emerged.
  • Springbuk®
    Director Of Inbound Marketing
    Springbuk® Apr 2017 - Oct 2018
    Indianapolis, Indiana, Us
    - Led all marketing efforts to significantly increase the sales pipeline through partner marketing and by dominating the health insurance broker space via trade show marketing and event marketing.- Built and scaled the marketing team from 1 to 6 members, overseeing content marketing, demand generation, social media marketing, field marketing, and partner marketing, fostering a high-performance culture focused on achieving aggressive growth targets.- Drove an average return of $9.23 for every dollar spent, while achieving a 5.45 ACV to CAC ratio, ensuring efficient use of resources and strong return on marketing investments.- Played a pivotal role in managing marketing communications during Springbuk’s $20M Series-B fundraising round, aligning demand generation and partner marketing strategies with sales and product teams to secure funding and accelerate growth.- Implemented a cohesive content marketing strategy that strengthened brand positioning in the health analytics space, driving increased market recognition and customer engagement.- Oversaw trade show marketing and event marketing initiatives that positioned Springbuk as a leader within the industry, securing valuable face-to-face engagements and driving pipeline growth.- Leveraged social media marketing to amplify brand voice and extend outreach, increasing audience engagement and supporting lead generation efforts.
  • Milesherndon
    Digital Marketing Strategist
    Milesherndon Jan 2015 - Apr 2017
    I managed all of MilesHerndon's digital marketing efforts, including content marketing, SEO, social media, email marketing, digital lead nurturing, and digital marketing strategy for clients. Some of my accomplishments included:• Attaining a 5.8% conversion rate across the entire MilesHerndon website.• Producing the "Obsessed With Design" Podcast, with Josh Miles, reaching the top 50 charts for Arts and Business podcasts.• Improving MilesHerndon's Alexa ranking from 8M+ to 288,111 globally and 97,323 in the United States.• Successfully launching the MilesHerndon email lead nurturing and inbound marketing efforts.• Achieving 13x average monthly web traffic, including a 1,200% increase in organic search traffic .• Achieving an average email open rate of over 40% on all marketing emails while growing our email list 30% month-over-month.• Managing digital marketing strategy for a dozen clients, ranging from digital PR and SEO to PPC and email marketing.
  • Perq
    Digital Marketing Specialist
    Perq May 2014 - Dec 2014
    Indianapolis, In, Us
    • Crafted the vision behind PERQ's digital marketing strategy for 2014, including SEO, SEM, and content marketing.• Built out new, digitally focused service offerings, including social advertising, targeted display ads, email list generation, and social commerce.• Managed the sales, setup, and operation of all "new market" clients.• Managed a team of 7 to assist in the creation of content for new market clients.• Tripled one client's web traffic thanks to effective content promotion strategy.
  • Perq
    Marketing Coordinator
    Perq May 2013 - May 2014
    Indianapolis, In, Us
    • Played an instrumental role in the PERQ and FATWIN brand launches.• Ran all trade show operations for PERQ, resulting in widespread brand recognition and consistently hitting lead generation goals.• Ran all sales support operations, facilitating our staff on the acquisition and retention side alike.• Played an instrumental role in PERQ's social media and content strategy, owning all social media activity, coordinating all blog creation, and generating 4 E-Guides.
  • Powderkeg
    Community Organizer
    Powderkeg Apr 2014 - Dec 2014
    Indianapolis, Indiana, Us
    • Increased organic site traffic by 435% through effective SEO on all owned and third-party web content.• Leveraged all events to create more engaging digital content, driving more web traffic through partner sites like Forbes and The Huffington Post.• Organized 8 startup pitch events, averaging 150 attendees per event.• Arranged the launch party for felix + iris, an e-commerce eye wear brand from Indianapolis-based One Click Ventures.
  • Powderkeg
    Content Manager
    Powderkeg Jun 2013 - Apr 2014
    Indianapolis, Indiana, Us
    • Increased organic search traffic by 435% through search engine optimization on all web content.• Increased social media following by 30%• Successfully generated three trending topics in Indianapolis.• Played an instrumental role in the scaling of the Verge brand.
  • Indiana University
    Student
    Indiana University Aug 2009 - May 2013
    Bloomington, Indiana, Us
    Earned a degree in Economics and Political Science.
  • Cik Enterprises
    "Everything Intern"
    Cik Enterprises May 2012 - Aug 2012
    •Created weekly “Wrap Sessions,” allowing interns the opportunity to sit down with C-level executives and discuss their successes and challenges alike.•Wrote and edited much of the copy on the website of their newest venture, BizProps.
  • Tri-Auto Enterprises, Llc
    Social Media And Data Analysis Intern
    Tri-Auto Enterprises, Llc May 2012 - Aug 2012
    •Established relationships with several industry leaders on Twitter.•Was RT’ed 17 times in one day, being exposed to an audience of 65,500 new people.•Achieved a total reach of 135,724 Twitter users, over 5x the reach of our biggest competitor.•Increased facebook reach to five times its previous level.•Created a predictive model that could determine response rates on mail pieces at various mileages in various markets.
  • Iu Campus Comedy Festival
    Executive Director
    Iu Campus Comedy Festival Oct 2010 - May 2012
    •Initiated the first comedy festival at IU in three years.•Managed two teams, totaling 25 members, to plan and finance the festival.•Finalized contract negotiations with Upright Citizen’s Brigade, a sketch comedy group from New York.•Orchestrated and facilitated a festival featuring over 70 comedians and nearly a dozen student groups.• Networked with dozens of student organizations to better-promote and finance the festival.
  • The University Twits Sketch Comedy Revue
    "Admiral Giggles"
    The University Twits Sketch Comedy Revue Aug 2009 - May 2012
    •Increased audience turnout over 1,000% in one year and grew our audience to 20 times its original size throughout my time in charge.•Led the transition to being Indiana’s only long-form sketch comedy revue troupe.•Responsibilities included marketing, group networking, web outreach, room reservations, finances, group morale, chemistry, writing, performing, and directing
  • Giggil
    Account Manager
    Giggil Jul 2010 - Oct 2011
    •Worked on sales and marketability directly with CEO and VP of company•Created the “Stuffraiser Calculator,” used by CEO and VP of company

Tim Hickle Skills

Social Media Marketing Social Media Marketing Leadership Marketing Strategy Entrepreneurship Email Marketing Public Speaking Management Facebook Sales Customer Service Start Ups Direct Marketing Seo Event Planning Sem Data Analysis New Business Development Search Engine Optimization Networking Market Research Time Management Inbound Marketing Project Management Product Development Economics Inbound Lead Generation Business Development Seo Copywriting Pay Per Click Organic Search Marketing Automation Event Marketing Strategy Copywriting Content Strategy Social Advertising Strategic Planning Team Building Online Advertising Digital Marketing

Tim Hickle Education Details

  • Indiana University Bloomington
    Indiana University Bloomington
    Economics/Political Science

Frequently Asked Questions about Tim Hickle

What company does Tim Hickle work for?

Tim Hickle works for Pragmatico

What is Tim Hickle's role at the current company?

Tim Hickle's current role is B2B SaaS Marketing Executive | Fractional CMO Focused on Accelerating Growth for AI & Future of Work Startups.

What is Tim Hickle's email address?

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What is Tim Hickle's direct phone number?

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What schools did Tim Hickle attend?

Tim Hickle attended Indiana University Bloomington.

What are some of Tim Hickle's interests?

Tim Hickle has interest in Economic Empowerment, Education, Science And Technology, Human Rights, Arts And Culture.

What skills is Tim Hickle known for?

Tim Hickle has skills like Social Media, Marketing, Social Media Marketing, Leadership, Marketing Strategy, Entrepreneurship, Email Marketing, Public Speaking, Management, Facebook, Sales, Customer Service.

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