Tim Kassouf Email & Phone Number

Fredericksburg, VA, US

Towson, MD, US

I'm responsible for generating new marketing-qualified sales leads, across digital marketing channels.I manage over $1.5 million in paid search marketing; in my first year, I increased monthly lead volume 13x & cut average cost per lead by over 70%.I manage results-oriented SEO efforts across a network of corporate sites; I've increased traffic by 40%.

Abingdon, MD, US

• Directed re-launch of corporate & franchise websites with responsive design and mobile-optimized functionality. Implemented advanced analytics with conversion, on-page, and multi-channel source tracking. Created.
• Increased Click Through Rate (CTR) of paid search campaigns by 56% through detailed analysis, innovative targeting strategies, and meticulous testing.
• Lowered paid search Cost Per Click (CPC) by 14%, despite rising costs across the industry.
• Increased referral traffic to individual academy location pages from local directory websites.
• Created & launched the Kiddie Academy Mobile app for Android as a quick, convenient gateway to the functionality available on the mobile web (http://bit.ly/KA-Mobile-App).

Columbia, Maryland, US

Baltimore, Maryland, US

Board Member & Chairman of the Customer Engagement Committee, currently working to increase online social engagement of consumers & businesses with the BBB.

• Managed Consulting Solutions division, in addition to corporate marketing responsibilities. Lead division's business development through consultative sales, while managing client project work and.
• Conceptualized & started Digital Marketing services division, grew recurring marketing services revenues annually.
• Successfully met customer requirements with large scale web projects and digital marketing services. → Over 78% of Consulting Services growth came from repeat customers.
• Managed over $750,000 in annual client PPC Search Marketing, developed client and internal reporting, and consistently exceeded goals to increase web traffic and conversions.
• Created a Search Marketing service with the BBB nationally, and generated over 2,000 leads in the first year.
• Regular Fox News contributor, speaking as an expert in e-commerce, technology, and marketing.

Washington, District Of Columbia, US

Miami, Florida, US

Recruited to identify, plan, and deploy social media & interactive marketing opportunities for Walden University, Laureate’s flagship brand. Conducted detailed competitive & market research and developed an overarching social engagement strategy, justifying the business case amidst cost/benefit, compliance, and regulatory concerns.Selected to the Change.

• Co-owned autographed memorabilia company, managed e-commerce marketing, sales, and client support.Researched e-commerce platforms, built out website, and successfully launched online storefront. Developed marketing &.
• Built e-commerce sales revenue to over $375,000 through targeted search marketing.
• Earned national press for partnering with emerging mobile platform mShopper to pioneer mobile e-commerce.

Oxford, GB

• Managed a sales team, responsible for individual sales targets and team performance goals. Developed and implemented strategic activity plans for sales team members to help encourage individual growth, while helping to.
• Grew annual recurring sales revenue to over $212,000.
• Consistently recognized as a Top 10 Performer in 2003 & 2004 for leading the region in growth.

B.S., Marketing, Ebusiness

Mis