I have a passion for identifying opportunities, connecting assets and building growth in organizations, both big and small. After a successful 10-year career at the $1.4BN global marketing and loyalty firm, the Affinion Group, I ventured on my own by acquiring Prospectiv Direct, a struggling digital lead-generation company which I successfully turned around and sold to LifeScript, Inc in 2016. Shortly thereafter, I started True North Loyalty, a subscription marketing business, which I sold to Fluent, Inc (NASDAQ: FLNT) in 2022, generating significant returns for True North's investors. At Fluent, I launched adflow, the best-in-class, post-transaction monetization and engagement solution for e-commerce brands and advertisers. Adflow leverages Fluent's proprietary first-party database of over 250M unique profiles, matched to our ML decisioning. to deliver better outcomes to our partners than any other post-transaction retail media solution available today.