DigiVortex – Hawaii-based digital marketing agency specializing in serving food industry clients.• Supported general website maintenance and updates for 20+ restaurant clients across Hawaii.• Utilized AHREFS SEO toolset to provide SEO services to 20+ restaurant clients across Hawaii – keyword research, keyword-focused content development and recommendations, competitor keyword research backlink building and recommendations, metadata improvements, image optimization and website performance enhancements in order to improve Google rankings.

• Designed and developed a new website based on the Shopify platform.• Re-designed the website checkout process, increasing the average order value by 8%.• Implemented an improved email capture process, doubling (100%) the number of new email subscribers in the first 30 days.• Implemented an email marketing campaign, improving the returning customer rate by 7%.• Provided copywriting and graphic design for email marketing campaigns.• Developed annual content calendar and email marketing campaigns, increasing YoY revenue by 30%.

• Managed $15 million dollar national marketing contract for a federal agency.• Oversaw successful implementation of broad spectrum digital marketing projects, to include – email marketing, digital ad creation, programmatic display advertising (Google Ads and The Trade Desk), organic and sponsored social media campaigns, and video production efforts.• Provided monthly reports to clients providing marketing metrics, analysis, and recommendations.• Clients served include – General Services Administration, State Department Federal Credit Union, Drug Enforcement Agency, Amtrak, Investment Company Institute, and more.• Provided copywriting and graphic design for social media content.• Coordinated and lead client meetings.• Served as Subject Matter Expert (SME) across a variety of marketing channels and platforms - Search, Social, Programmatic Display, etc.• Contributed to overall client media plans, marketing strategies, and implementation.• Utilized Jira and Confluence for tracking of all web development and marketing projects.• Adhered to established Agile, Scrum, and Kanban processes.

• Provided Garrison Command Group with graphics products, data analysis, and informational products to effectively communicate complex data in an easily understood format.• Served as project manager during the Army Housing Crisis in 2019 and during the COVID-19 pandemic in 2020, coordinating multi-functional response efforts over several months.• Worked alongside multi-compo representatives in Emergency Operations Center.• Created cartographic and training materials for use during training exercises at the General Officer level.

• Created classified multimedia materials for use by General Officers and nationally-elected officials when making military decisions with global implications.• Provided guidance and training to more than 100 Military Intelligence professionals to improve use of graphic design and presentation software.• Provided analytic solutions on topics such as foreign national policy, foreign military disposition & posture, cyber capabilities, and financial/economic case studies.

• Provided full-range of graphic design and audio-visual production, creating more than 100 pieces of marketing content.• Implemented an affiliate marketing program, growing monthly sales revenue from $0 to $30k/month within 6 months.• Managed the company’s Facebook ad campaigns, with an annual budget of $14k.• Implemented an A/B testing process with copy on the company’s web site, improving sales conversions by 7%.