The Executive Collective is a global start-up network of business professionals who come together monthly for online content, connections and community. Each month we showcase subject matter experts and start-up founders who share their business models, successes and challenges, then collaborate on strategy, best practices, and connections. Membership is free and the benefits are immeasurable. Contact me to learn more or go to www.execcollective.com to register

Assisting my community and individuals who are experiencing food insecurity.

Led the Customer Success & Sales Enablement function responsible for driving over a 30% growth rate in year-over-year revenue for Expedia’s largest agency performance partnerships. Spearheaded global sales initiatives that enabled $6.2MM in revenue for 2024 while simultaneously delivering 10% productivity gains related to optimizing sales processes and simplifying GTM efforts

Provided leadership and direction to a globally distributed team focusing on sales, customer success, operations/support & network quality. Managed a $25M operating budget which included all vendors, staffing, and offshore resources. Defined key business processes to monitoring fraud and malware detection within display advertising and client webpages. Served as the administrator in Salesforce authorizing user access and controls across the teams in sales, marketing, finance, advertising and operations departments.Key Contributions:Developed and led a CS org responsible for day to day support of Yahoo’s programmatic SAAS offering. Team’s responsibilities included - adoption, renewal, upsell, requirement gathering, issue escalation and resolution. Consistently exceed all sales, renewal targets and NPS scores. Managed revenue in excess of $50MM annually.Served as the point of contact and company liaison for Fortune 100 clients including ABC, NBC, MLB, and NASCAR. Developed and deployed numerous tiered customer experience solutions offering a broad servicing for clients under constricting budget guidelines. Partnered with product teams to transfer Tier 1 technical support calls to the department allowing for more immediate issues and problems to be addressed and reducing technical calls by 60%.

Defined a clear vision and objective of integrated advertising campaigns (Programmatic, Native, Display & Search) and provided on-going strategic direction. Hired, retained, and continually developed diverse, high-caliber talent; built the high-performance team up to 72 regional staff supporting Yahoo’s field and Mid-Market Sales and Account Management teams. Defined user controls and administrative rights to support SOX compliance.

Led strategic planning and vision to launch multiple revenue-generating, corporate branded websites, including Yahoo Music, Yahoo Answers, Yahoo 360, and Yahoo Video. Analyzed nationwide data, forecasts, industry trends, and audience insights to execute the media planning and internal marketing strategy. Recruited, developed, and motivated 17+ team members and managed a multi-million dollar marketing budget. Delivered growth rates of 2X for unique users and global page views.