Timothy Gernitis is a Co-founder, CEO at DyscernAI. He possess expertise in start ups, e commerce, analytics, strategy, web analytics and 4 more skills. Colleagues describe him as "I worked with Tim for over a year as an advisor to Grocery Bank. Tim was relentlessly focused on solving big, hard problems but his approach to find these was all about getting to the root of the consumer problem. I saw Tim on many occasions go beyond what a sample size was suggesting and do the extra work to engage a broader audience to truly validate an assumption. Tim has a strong ability to remained focused, but also open to learning and adapting to the consumer insights and market forces. Tim also demonstrated a deep empathy for the people Grocery Bank was helping — the millions of US families suffering from food insecurity. He was committed to doing his part to solve this problem. Beyond Tim’s work ethic, Tim is a rock solid human being, a family man, and someone who I hope to work with again in the future." and "Tim is one of the best founders I've ever met. I met Tim when leading Coca-Cola's seed-stage vc arm called Coca-Cola Founders. We invested and advised Grocery Bank. From my experience, Tim... - Knows how to focus a big problem that needs to be solved - Is relentless, but adaptable - Disciplined--Grocery Bank was one of our portfolio's best examples of using a disciplined and lean test/learn process in building Grocery Bank - Understands empathy for the user--from countless conversations with grocery shoppers, Grocery Bank built a level of empathy that revealed a deep and widely held pain for families that's often overlooked - food insecurity for the half of American families living paycheck-to-paycheck. "