Responsible for Store Planning and Space Planning for 16,000+ Stores for Dollar Tree and Family Dollar.

Responsible for building profitable sales through in-store set execution, capital projects, assortment localization, and B2B segments. Set execution, including maximizing space, product adjacencies, consistency of set across all stores, and bringing merchant strategy to life in store. Led multicultural team of 82 associates, including field merchants, space planning, and B2B teams. Oversaw all capital projects, including Sephora, appliances, mattresses, open sell shoes, and InStyle salons. Directed capital project budget of $250,000,000 to $1,000,000,000 from 2005 to 2015. • Directed cross-functional team of home office staff (merchants, planning and allocation, finance, marketing, human resources, and business resources) and field team (RVP, District Managers, and Store Managers).• Spearheaded rollout of multiple programs, including Hispanic, African American, hot/cold climate, and size optimization; Hispanic initiative included 150 merchandise distortions and outperformed chain in sales by 150 basis points.• Created and launched B2B initiative, including identifying market opportunities and implementing business plan focused on hospitality, appliances, uniforms, and airlines.• Developed and implemented appointment shopping events, including college suit-up and school uniform events netting sales of over $5,000,000, projected to reach $315,000,000 annually.• Led Sephora rollout of 600+ stores generating $1,000,000,000 in annual sales, with a capital budget of $800,000,000.• Oversaw $1,000,000,000 capital budget during transformation strategy.• Built and executed renovation strategy of 350 stores that generated $7,000,000,000 in annual sales, with a capital budget of $750,000,000.• Led appliances, mattresses, and open sell shoe rollouts that generated over $700,000,000 in annual sales.• Led rollout of off-mall store strategy, opening 150 stores that generated $2,000,000,000 in annual sales.

Built profitable sales across all women’s apparel and accessories lines. Collaborated with GMM and merchants developing assortment strategy. Worked closely with EVP of Stores to build set execution plans. Developed adjacency leadership, product planograms, in-store environment, brand launches, and rollouts. • Led field team of 60 Business Planning Managers responsible for all women’s apparel and accessories executions in 1,200 stores; women’s apparel and accessories sales outpaced company by 250 basis points.• Launched resort merchandise strategy in 48 stores, which resulted in number-one sales and profit margins in the company.• Awarded coveted Chairman’s Award for launching contemporary sportswear in 750 stores, which generated $100,000,000 in annual sales.

Drove profitable sales for women’s apparel. Collaborated with GMM and merchants to build assortment plans. Worked closely with EVP of Stores to implement execution plans. Created adjacency leadership, product planograms, in-store environment, and brand launches and rollouts. Oversaw field team of 60. Traveled extensively to stores, training and mentoring field team.

Initiated centralization across 1,200 JCP stores, implementing transition to a central distribution model for merchandise and in-store environment. Developed and rolled out set floor plan and adjacency leadership; launched new set guide, impact planners, and core standards; and approved fixture menu. Created new off mall store prototype with one entrance and easy-to-navigate layout and wayfinding. Developed space and adjacency prototype used to open 150 off-mall store openings from 2003 to 2008. Led field team of 55 District Merchandise Managers, training and coaching team in executing store environment standards.

Drove profitable sales by buying, setting, and selling product in store and through catalog. Led team of 275 associates. Developed store mission statement focused on being best in customer service. Led district in sales and profits during tenure.

Held various roles of increasing responsibility in field and home office.