Timothy Clark Email & Phone Number

Dublin, Oh, Us

• Oversaw company pivot from sports target marketing to industrial prospects. Created content, served ads, and updated site and landing pages to attract entirely new market • On a pivot back, re-energized marketing efforts to go from hitting 74.3% of 2022 ARR goal to exceeding goal by 80.3% in Q1 of 2023, with July 2023 the largest ARR month in company history • Helped add $1M+ to 2023 sales pipeline through email marketing with segmented communication and messaging, consistent content, enhanced branding and visuals • Overhauled Google Ads campaigns to increase leads by 42.3% while lowering cost-per-lead from $37 to $8

Dublin, Ohio, Us

• Developed, optimized, and managed all digital marketing strategies including paid ads (Google/Bing/Yahoo!), marketing automation (HubSpot Certified), social media ads, landing pages, conversion optimization, and search engine optimization. • Drove growth in paid and organic product sets both with heavy competitor saturation• Increased monthly conversions and MQLs by 7x from January 2020 to Dec 2020• Maintained CPL average and conversion rates down funnel while increasing spend substantially each month• Established paid search as the primary source of inbound leads

Brooklyn, New York, Us

Focused on providing outsourced CMO services to companies who need senior marketing leadership, a mix of strategy and execution and a focus on driving results:• Responsible for setting up, managing and operating in various marketing automation (Marketo, Hubspot, Pardot, Act-on, Mailchimp, Engagio) and CRM platforms (Salesforce, SugarCRM, Hatchbuck, SalesLoft, Zoho) for our clients to deploy multi-channel lead generation campaigns• Setting up web analytics through tools like Google Tag Manager, Google Analytics, Omniture and more• Leveraging 3rd party API integration solutions such as Zapier, Bedrock Data, MixPanel, G-Connector, and Supermetrics to create custom sales and marketing workflows or reporting dashboards for our clients• Setting up, managing and optimizing paid search, display and social campaigns via ad platforms like Facebook, LinkedIn, Twitter, Google, AdRoll, ListenLoop, Terminus and more• Coordinating activities to reach clients’ target audience through appropriate channels (social media, e-mail, advertising, webinars) including measurement, analysis, optimization and reporting• Creating custom dashboards to measure funnel metrics Hubspot Certification, Agency Partner Certification, Inbound Certification

Denver, Colorado, Us

• Produced powerful and effective content designed to generate leads by utilizing webinars, videos, white papers, case studies, press releases, testimonials, blog posts, website content, magazine articles, and social media• Increased the number of the company's SaaS users by 240%• Created, managed, tested, and improved the company website and landing pages as well as conduct multivariate and A/B tests to boost conversions and ROI • Responsibilities included recruiting, training, supervising, and supporting qualified marketing and sales personnel • Utilized a range of techniques to improve organic website traffic with search engine optimization (SEO), external link-building campaigns, push notifications, re-targeting, and keyword-specific content marketing• Created, managed and optimized our Google Pay-per-Click (PPC) campaign• Developed content for company social media • Revamped a completely new SaaS sales demo process and script for the sales team• Planned and budgeted annually for all digital marketing activities• Researched market conditions and competitor data • Reported KPIs on all organic and paid lead generation activities using data from Google Analytics, AdWords, Marketo, SalesforceMarketing & Technical

San Antonio, Tx, Us

Executive owner of all marketing and media activities, with key contributions to sales, strategic planning, and business development. Creator of all marketing and sales communication collateral including the website, e-mail, direct mail, brochures, newsletters, video testimonials, trade show banners, product sheets and software product guides.• Improved search engine visibility by 371%, increased site traffic by 119%, and boosted conversions by 69% utilizing search engine marketing, website content, e-books, webinars, videos, social media, press releases, industry online advertising, keyword research, and ad retargeting• Designed and created sales collateral for non-profit industry conferences and association meetings, sales newsletters, print advertising, and direct mail pieces targeting the prospect database• Managed email marketing and the marketing automation process to increase contacts and follow-ups with prospects and existing customers, expanding sales leads by 41% and increasing revenue growth by 22% year-over-year• Developed an inbound marketing strategy to promote the company as a thought leader and professional industry authority improving the brand, establishing expertise, and aiding SEO results. Utilized the company website, blogs, news articles, newsletters, white papers, video testimonials, and case studies• Created successful social media campaigns that increased traffic, leads, credibility, interaction, and revenue via Facebook, Google+, Twitter, LinkedIn, and YouTube channels• Analyzed tactical performance and effectiveness of marketing programs, conducted competitive intelligence analysis, and developed annual strategic plans based on MROI

Sherman Oaks, Ca, Us

Responsible for the digital marketing strategy and execution, including web, social and e-mail marketing, in an effort to ensure the success of the company’s business objectives and market destination assets via online channels.• Managed over two million keywords in Google AdWords, Yahoo! and Bing PPC accounts• Competed against Home Advisor’s $1M monthly budget with $10k monthly by have better quality scores on custom PPC landing pages• Developed and optimized all online marketing campaigns to generate leads to sell to contractors as well as bring on more paying contractors• Devised strategies to drive online traffic to the company website and microsites• Tracked conversion rates to better improve the website and landing pages• Utilized a range of techniques including paid search, SEO, link-building, and PPC• Implemented and managed all social media for the company• Produced content for distribution through several online and offline information channels and platforms, including webinars, white papers, case studies, press releases, videos, blogs, website content, articles, and social media• Managed the website redesign process• Improved the website usability, design, content and conversion opportunities • Executed e-mail lead generation marketing campaigns • Reported on web analytics, KPI metrics, and digital marketing ROI