Marketing director with 18+ years of experience developing and executing marketing strategies for live entertainment artists and venues. Experience managing $4M+ advertising budgets and driving revenue. Successful brand awareness builder with well-honed expertise in event advertising and promotion, public relations, social media management, promotion execution and large-scale advertising plan creation. Marketing Director for Live Nation EntertainmentBachelor of Arts (BA), Communications – Public RelationsCORE SKILLSLEADERSHIP • B2B & B2C• Business Development• Business Objectives• Communication • Competitive Analysis• Organization and Planning • Project Management• Revenue Growth• Negotiating• Team Building MARKETING• Media Planning• Earned Media• Public Relations• Market Research• Data Analytics• Paid Ads• PPC Campaigns• Social Media Marketing• Search Engine Optimization (SEO) COMPUTER/TECHNICAL • MS Office Suite• Facebook Business Manager• Canva• Google Certified: ○ AdWords ○ Search ○ Video ○ Display ○ YouTube
Listed skills include Leadership, Media Buying, Social Media, Online Marketing, and 35 others.