Regional Marketing Director
CurrentMARKETING DIRECTOR, 2014 - PresentExpertise:• Developed media and promotional advertising plans for 150 shows per year in 5+ markets across Upstate NY and CT with a $4M budget for a multitude of artists including U2, Beyonce, Maroon 5, Zac Brown Band & many more.• Handled public relations and drove earned media for shows / venues in my region.• Nurtured key media relationships in my various markets.Notable Achievements:• Led marketing efforts on record breaking gross sales at three amphitheaters in Upstate New York, as well as several stadium shows.• Consistently ranked Top 10 in total sales for annual Lawn Ticket Summer offer.• Created Facebook social post that surpassed 2.5M+, highest ever in Live Nation organic reach.• Collaborated with senior leadership in drafting and negotiating two successful RFP bid proposals to gain booking rights to two venues.