Timothy Ouyang Email & Phone Number

Singapore, Singapore, SG

• P&L leader responsible for driving SIA's top-line growth in Bangladesh.
• Overall management of passenger & cargo sales development, marketing, customer services & operations, human capital, and finance.

Singapore, Singapore, SG

• Overall management of Singapore Airlines and SilkAir’s sales and customer service operations in Bali.
• Responsible for sales development in Bali and around East Indonesia.
• Worked with Sales Planning and Revenue Management teams to develop effective pricing strategies.
• Managed employee relations and development, as well as government relations.
• Handled financial budgeting and ensured Station operated within budgetary guidelines.
• Monitored Station's operations to ensure compliance with Head Office safety, legal, branding, customer service and governance standards.

Singapore, Singapore, SG

• Evaluated and improved effectiveness of risk management, control and governance processes to ensure compliance at Head Office departments and overseas stations across the SIA Group - including Parent Airline, SilkAir.
• Identified risks as well as best practices and suggested improvements to business process owners
• Provided independent and objective assurance as well as consulting services to add value and improve the SIA Group's operations
• Assessed and improved effectiveness of and inefficiencies in business processes, functions and projects

Singapore, Singapore, SG

• Responsible for providing revenue and yield management guidance to SIA's overseas stations in the South West Pacific region (Australia & New Zealand), which booked more than S$1.4 billion in revenue annually
• Analysed pricing movements, travel patterns and booking trends against forecasted demand and fares to identify opportunities to maximise the Airline's revenue and yield growth
• Advised on pricing strategies, including building of optimal fare structures and appropriate ring-fencing
• Evaluated fare promotions proposals with aim of stimulating demand and growing incremental revenue
• Market and competitor research

Singapore, Singapore, SG

• Issues management and crisis communications out of Head Office for parent Airline and subsidiaries within SIA Group
• Oversaw the Airline's global social media customer engagement and outreach
• Group financial communications with international investment community, including Annual Report
• Developed and produced branded content for SIA's earned, paid and owned media
• Planned and executed external communications strategies for various business units' initiatives, including Loyalty Marketing (KrisFlyer programme)
• Led publicity for SIA's Title Sponsorship of the 2014 FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX

Singapore, Singapore, SG

• Managed SIA's corporate and brand communications with external stakeholders
• Planned and executed publicity campaigns for product and service launches
• Media relations and strategy: Influenced positive public perception of (minimise impact on) the Airline's reputation by helping business units manage media issues
• Wrote speeches and acted as media liaison for Senior Management
• Provided counsel to various business units on product as well as customer communications and engagement
• Produced video interviews and other branded content for SIA's digital platforms

SG

• Produced and anchored the network's top-rated prime-time television news programmes including Singapore Tonight, Singapore Business Tonight and Asia Business Tonight
• Reported extensively on economics news and capital markets at height of the 2008 Global Financial Crisis
• Stock watch for Asia Market Report
• Presented Breaking News reports on World Today and Asia Today
• Produced and presented Singapore Budget 2010, 2011
• Reported on Singapore General Election 2011

SG

SG

Ultimo, NSW, AU

• ABC News, Western Australia

Singapore, SG

• Straits Times TV

Certificate, Digital Transformation

Certificate, Hospitality Management

Master Of Practising Accounting, Accounting

Bachelor Of Arts In Politics & International Studies, Political Science

Bachelor Of Arts In Media Studies, Broadcast Journalism

Diploma In Film, Sound & Video, Television Production