Timothy S.

Timothy S. Email and Phone Number

External Communication Management | Digital Communication Management | Integrated Marketing Communication | Social Media Management | Search Engine Optimization | Public/Media Relations | Professional Writing @ American Century Investments
Timothy S.'s Location
Kansas City, Missouri, United States, United States
Timothy S.'s Contact Details
About Timothy S.

Hello. My name is Tim Scherer. One of the hardest things in life is to admit we fail at reaching many of our goals. Here's a list of some of my more notable failures:Failed English in Junior High SchoolFired from first job when I was 15.Failed to conform in high school.Failed to win a legal case to remain working in the UK.Failed at hundreds of job interviews.I include this list in my summary because, to me, my failures are just as important to me as my achievements. Although my failures do not define me, they have showed me that continually learning, growing, and developing the skills, knowledge, abilities, drive, and strength of character enables one to attain many professional and personal goals in life. For me, these goals included:Completing an undergraduate degree in Communication.Interning for MTV Networks.Managing the public relations and communication for a multi-million dollar Boeing research center.Completing an Masters Degree in Business Administration.Becoming a Social Media Manager at Whole Foods Market.Writing by-line articles in local, regional, and national newspapers and publications.Moreover, my failures helped me to identify weaknesses and develop my strengths, including being:an outstanding writer.a creative mind.a strategic thinker.a superb relationship builder.a humble recipient of criticism.a team player.a realistic goal setter.Everyday I succeed and fail, each helping me grow personally and professionally. My positive attitude, interpersonal skills, and creativity all make me a great friend and colleague.

Timothy S.'s Current Company Details
American Century Investments

American Century Investments

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External Communication Management | Digital Communication Management | Integrated Marketing Communication | Social Media Management | Search Engine Optimization | Public/Media Relations | Professional Writing
Timothy S. Work Experience Details
  • American Century Investments
    Social Media Manager
    American Century Investments May 2023 - Present
    Kansas City, Missouri, Us
  • Fleishmanhillard
    Vice President Digital Marketing: Healthcare/Branding
    Fleishmanhillard Oct 2021 - May 2023
    St. Louis, Mo, Us
    • Mentored, managed, and trained direct reports, and teams of junior level associates on paid and organic social media as well as effective copy writing and creative development.• Social media lead for the CERENOVUS account, a division of Johnson & Johnson (B2B), managing a paid budget, analytics and on-boarding, training and managing two social media associates.• Leading the Novo Nordisk "It's Bigger Than Me" social media team (B2C) inclusive of organic content strategy, development, and on-site social media activations for "It's Bigger Than Me Live".• Improving efficiency, accuracy, and effectiveness of measurement across accounts by developing, and implementing integrated campaign naming and a high-fidelity tagging strategy.• Developed a paid content calendar to improve efficiency and tracking of budgets and production.• Created custom Excel formulas to improve efficiency and effectiveness of metrics analysis, performance reporting, and insight generation.• Oversight and management of paid social media campaigns for Novo Nordisk, The Iowa Economic Development Authority, Baxter International, Western Union, TENA, CERENOVUS, Daiichi Sankyo.
  • Umb Bank
    Social Media Manager/Avp
    Umb Bank Aug 2019 - Oct 2021
    Kansas City, Mo, Us
    • Writing and managing the annual company-wide social media strategy and budgets.• Training associates on SEO best practices; Wordpress; and social media campaign management.• Developing an “all-in-one” tool to benchmark and analyze cross-channel digital IMC campaigns.• Creating a social media estimate tool using KPIs and break-even analysis to increase campaign efficiency.• Authoring the UMB Blog style guide to ensure consistency and to increase organic blog traffic.• Rewriting the UMB social media policy for SEC and non-SEC regulated associates.• Writing and managing SEO strategy for the UMB Blog.• Authoring social media content for UMB’s CEO and executive leaders.
  • Umb Bank
    Senior Social Media Specialist
    Umb Bank Aug 2018 - Aug 2019
    Kansas City, Mo, Us
    • Correlation analysis on the relationships between social media inputs and the probability of achieving a “goal.”• Developing, and testing social media hypotheses to identify trends, and inform best practices.• Reporting on all social media activity and expenditures to drive organizational learning and increase ROI.• Managing agency partnership to coordinate social media campaigns.• Developing associate digital brand advocacy programs and materials.
  • Umb Bank
    Social Media Specialist
    Umb Bank Dec 2016 - Aug 2018
    Kansas City, Mo, Us
    • Managing UMB’s social media to drive measurable and meaningful results among targeted audiences.• Creating training materials and serving as the center of excellence for social media best practices for the company.• Counseling senior leaders about the implications and/or risks of social media strategies and tactics.• Moderating and managing UMB’s social media community including customer service and complaint resolution.• Auditing UMB’s social media tools saving the company over $30k annually.• Collaborating with PR agency to brainstorm and develop pitchable content and blog articles.
  • Origo Education
    Marketing Services Coordinator
    Origo Education Nov 2015 - Nov 2016
    Brendale, Qld, Au
    Leading the US launch of the physical and print mathematics curriculum Stepping Stones Pre-K.Managing social media pages, public relations, and company website using Silverstripe and Wordpress.Representing ORIGO Education at national trade shows and media events.Search engine optimization for the redeveloped ORIGO website. Creating marketing campaigns for ORIGO products and services using market, competitor, and product analysis.Leading the creation of the 2016-2017 sales catalog, and the 2015-2016 Spanish sales catalog.Coordinating and preparing briefings, speeches, white papers, and talking points for executives.Researching, writing, and editing case studies demonstrating the efficacy of ORIGO print and digital products.Designing, researching, writing, and editing email campaigns.Creating content marketing pieces to raise ORIGO brand awareness and brand equity.Creating advertising copy for trade magazines, websites, push ads, and national conferences.Budgeting, designing, writing and editing direct mail campaigns distributed to more than 25,000 recipients.Training the national sales team to use marketing materials to help increase sales and prospects.
  • Whole Foods Market
    Social Media Manager
    Whole Foods Market May 2013 - Nov 2015
    Austin, Tx, Us
    Developing and executing creative, strategic integrated communication plans for internal and external audiences.Discovering opportunities to communicate unique stories about Whole Foods Market products, employees, and programs through print, video, online, and social media to advance business objectives. Planning and managing customer-centric events and contests drawing more than 2000 people.Winning the Whole Foods Market Regional Innovation Challenge by developing the “One Day of Autonomy Program” that is now being used at Whole Foods stores across the mid-west.Media relations including, writing press releases, newsletters, and media alerts.Providing strategic counsel, analysis, marketing insights, and recommendations to store leadership.
  • The Advanced Manufacturing Research Centre With Boeing And Rolls-Royce
    Public Relations And Communication Manager
    The Advanced Manufacturing Research Centre With Boeing And Rolls-Royce May 2005 - Feb 2010
    Rotherham, Gb
    Promoting and launching a $40 million Rolls-Royce led nuclear research center with corporate partners and First Secretary of State for the UK, Lord Mandelson. Planning, monitoring, tracking, evaluating, and reporting on publicity when launching a $12 million Rolls-Royce led research center with HRH, the Duke of York, Prince Andrew, resulting in national and international coverage. Pitching and writing more than 15 business articles as well as more than 20 in-depth trade features on the latest tools and techniques in manufacturing, technology, and software. Building, managing, and enhancing corporate reputation and social responsibility programs that were instrumental to winning grants worth over $100 million. Collaborating with Boeing's marketing and communications team in the United States and United Kingdom to develop strategic messaging and brand management for the Boeing 787 Dreamliner.Leading interdisciplinary internal and external promotional teams at international trade shows in Paris, Farnborough, Gloucester, and Chicago.
  • The National Multiple Sclerosis Society
    Public Relations Intern
    The National Multiple Sclerosis Society May 2003 - May 2004
    Denver, Colorado, Us
    Writing press releases, media alerts for MS Society special events. Managing and creating online content for the Gateway Area Chapter website. Creatively designing, writing, and editing MS Society's published materials.
  • Mtv Networks
    Public Relations Intern
    Mtv Networks Apr 2002 - Oct 2002
    New York, Ny, Us
    Assisting with MTV talent interviews and photo-shoots for Liza Minnelli's “Liza & David” program; Craig Bartlett's “Hey Arnold! The Movie”; Road Rules: Campus Crawl; Phil Lord and Christopher Miller, creators of “Clone High”; MTV's “Tough Enough” Season 2; and “Scratch and Burn.”Selecting and preparing of 50 photographic proofs for MTV Reality TV programs.Organizing 200 press kits for MTV Networks show Slamball. Assisting in the management of red carpet events. Arranging photo shoots for MTV talent.

Timothy S. Skills

Public Relations Press Releases Social Media Event Management Social Media Marketing Internal Communications Publicity Editing Social Media Measurement Digital Marketing Search Engine Optimization Linkedin Online Moderation Brand Awareness Wordpress Business To Business B2c Marketing B2b Marketing Strategy Integrated Marketing Adobe Photoshop Copywriting Advertising A/b Testing Social Media Optimization Marketing Analytics Facebook Marketing Twitter Marketing Linkedin Marketing

Timothy S. Education Details

  • University Of Missouri-Columbia
    University Of Missouri-Columbia
    Communication
  • The University Of Sheffield
    The University Of Sheffield
    Business Administration
  • University Of Missouri-Columbia
    University Of Missouri-Columbia
    Communication And Media Studies

Frequently Asked Questions about Timothy S.

What company does Timothy S. work for?

Timothy S. works for American Century Investments

What is Timothy S.'s role at the current company?

Timothy S.'s current role is External Communication Management | Digital Communication Management | Integrated Marketing Communication | Social Media Management | Search Engine Optimization | Public/Media Relations | Professional Writing.

What is Timothy S.'s email address?

Timothy S.'s email address is tg****@****ail.com

What schools did Timothy S. attend?

Timothy S. attended University Of Missouri-Columbia, The University Of Sheffield, University Of Missouri-Columbia.

What skills is Timothy S. known for?

Timothy S. has skills like Public Relations, Press Releases, Social Media, Event Management, Social Media Marketing, Internal Communications, Publicity, Editing, Social Media Measurement, Digital Marketing, Search Engine Optimization, Linkedin.

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